- Agreement will accelerate Sabre's vision to provide
unlimited capabilities for retailing in hospitality, allowing
hoteliers to sell anything across channels
- Techsembly brings advanced marketplace and gift card
retailing capabilities to Sabre Hospitality's existing SynXis
Retail Studio
- Combined retailing solutions empower hotels to sell anything
from on-property policies, goods, experiences and services, to
partnering with local businesses to expand their range of
offerings
SOUTHLAKE, Texas, July 5, 2023
/PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading
provider of software and technology that powers the global travel
industry, today announced the acquisition of hospitality e-commerce
provider Techsembly. Terms of the transaction were not
disclosed.
Techsembly offers a fully automated e-commerce solution enabling
global hotels to manage multiple online property stores, products,
and logistics on one centralized platform. In addition to its
marketplace, Techsembly is a leader in the gift card business for
hoteliers, offering highly advanced and configurable capabilities
in terms of selling and fulfillment of gift cards.
"Sabre's agreement with Techsembly reaffirms our position as a
leading global hotel commerce and distribution platform in the
hospitality industry," said Scott
Wilson, president of Sabre Hospitality. "Not only will this
acquisition accelerate our product roadmap via Techsembly's
marketplace and gift card capabilities, but it also enables us to
come together and offer the most robust and effective suite of
integrated retailing solutions designed to meet the retailing needs
of today's modern hoteliers."
Today Sabre Hospitality's SynXis Retail Studio enables hoteliers
to retail an unlimited number of products and services with room
reservations, resulting in more opportunities to create additional
revenue streams beyond the room, differentiate their brand further
and increase guest satisfaction. By combining and integrating
Techsembly's e-commerce marketplace and gift card capabilities with
SynXis Retail Studio, Sabre will create a single destination that
offers an unlimited number of product types at all stages of the
guest journey – replacing the need for hoteliers to manage
multiple sites and providing a seamless guest experience while
accelerating revenue.
"We built Techsembly based on a deep commitment to service,
innovation and delivering proven results to help our customers
increase revenue beyond traditional room sales. Joining Sabre will
allow us to expand and offer game-changing technology and increase
our reach to more customers around the world," said Amy Read, Co-founder and CEO of Techsembly. "We
look forward to bringing our knowledgeable team and deep
understanding of global e-commerce technology, luxury brands, the
digital customer experience as well as pricing and payments to
Sabre Hospitality."
As part of the transaction, Sabre will welcome Techsembly's
talented e-commerce experts and developers to the company. Based in
the UK with offices in Singapore
and Hong Kong, Techsembly enjoys a
growing customer base and a strong presence within the luxury hotel
segment.
Sabre Hospitality's long-term strategy is to be the leading
global hotel commerce and distribution platform in the industry and
is a critical component of Sabre's vision to be held as the premier
global technology platform in travel.
Forward-Looking Statements
Certain statements herein are forward-looking statements about
trends, future events, uncertainties and our plans and expectations
of what may happen in the future. Any statements that are not
historical or current facts are forward-looking statements. In many
cases, you can identify forward-looking statements by terms such as
"expect," "believe," "likely," "encouraged," "resilient,"
"outlook," "goal," "opportunity," "target," "future," "trend,"
"plan," "guidance," "anticipate," "will," "forecast," "continue,"
"on track," "objective," "trajectory," "scenario", "strategy,"
"estimate," "project," "possible," "may," "should," "would,"
"intend," "potential," or the negative of these terms or other
comparable terminology. Forward-looking statements involve known
and unknown risks, uncertainties and other factors that may cause
our actual results, performance or achievements to be materially
different from any future results, performances or achievements
expressed or implied by the forward-looking statements. More
information about potential risks and uncertainties that could
materially affect our business and results of operations is
included in the "Risk Factors" and "Forward-Looking Statements"
sections in our Quarterly Report on Form 10-Q filed with
the SEC on May 4, 2023, our Annual Report on
Form 10-K filed with the SEC on February 17, 2023
and in our other filings with the SEC. We cannot guarantee future
events, outlook, guidance, results, actions, levels of activity,
performance or achievements. Readers are cautioned not to place
undue reliance on these forward-looking statements. Unless required
by law, we undertake no obligation to publicly update or revise any
forward-looking statements to reflect circumstances or events after
the date they are made.
About Sabre Corporation
Sabre Corporation is a leading software and technology company that
powers the global travel industry, serving a wide range of travel
companies including airlines, hoteliers, travel agencies and other
suppliers. The company provides retailing, distribution and
fulfilment solutions that help its customers operate more
efficiently, drive revenue and offer personalized traveler
experiences. Through its leading travel marketplace, Sabre connects
travel suppliers with buyers from around the globe. Sabre's
technology platform manages more than $260B worth of global travel spend annually.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world. For more information visit www.sabre.com.
About Techsembly
Techsembly is an e-commerce SaaS
solution and trusted partner for hotels looking to create new
revenue streams and optimize operations. The company offers a fully
automated e-commerce solution enabling global hotels to manage
multiple online property stores, products, and logistics on one
centralized platform. In addition to its marketplace,
Techsembly is a leader in the gift card business for hoteliers,
offering highly advanced and configurable capabilities in terms of
selling and fulfillment of gift cards. Through the Techsembly
marketplace and hotel management platform, hoteliers are empowered
to deliver a seamless customer journey from bookings to
personalized experiences, helping to increase conversions and
engender guest loyalty.
SABR-F
Sabre Media Contacts:
Kristin Hays
Kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
Sabre Investor Contact:
Brian Roberts
sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation