4imprint Group PLC Trading Update (4232R)
05 Noviembre 2021 - 1:00AM
UK Regulatory
TIDMFOUR
RNS Number : 4232R
4imprint Group PLC
05 November 2021
5 November 2021
4imprint Group plc ("4imprint" or the "Group")
Update on Current Trading
4imprint today provides an update on the Group's trading and
operations.
The Group has made further encouraging progress against the
backdrop of continuing uncertain and volatile market
conditions.
In our Interim results, released on 11 August 2021, we noted
that demand activity in June and July 2021 had made a good
recovery, with order counts running at around 100% of the 2019
comparative, (the most recent 'normal' year). In the second half of
the year to the end of October, weekly order totals have averaged
2% above 2019 levels despite our primary US market being impacted
by the Delta variant.
Customer acquisition has remained strong, with new customer
orders since the half year up 8% over the same period in 2019. This
gives us confidence that the significant adjustments made to the
marketing mix over the course of the pandemic have worked well,
further strengthening our position in the market looking
forward.
Pandemic-related global and local supply chain issues continue
to cause inventory availability challenges, increased production
times and product cost inflation in the second half of 2021. Our
team is working to address these challenges wherever possible
through sourcing alternative products for our customers from our
wide range and, as our visibility improves, using price adjustments
and other creative strategies to help mitigate cost pressure.
The Group remains in a strong financial position, with a cash
balance of $41.9m at the October 2021 accounting month end after
payment of the Interim dividend in September.
We remain very confident in the Group's strategy, business model
and competitive position. The demand numbers so far in the second
half of 2021 show clearly that our offering continues to resonate
with our target customers.
Notwithstanding the ongoing market uncertainties, the Board
expects that the Group's full year financial performance will be in
line with expectations.
For further information, please contact:
4imprint Group plc MHP Communications
Tel. + 44 (0)20 3709 9680 Tel. + 44 (0)20 3128 8794
E-mail hq@4imprint.co.uk E-mail 4imprint@mhpc.com
Kevin Lyons-Tarr, Chief Executive Katie Hunt
Officer Rachel Mann
David Seekings, Chief Financial
Officer
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END
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