Sea Ray(R) and MarineMax(R) Launch National Effort to Bring More Women into Boating
12 Febrero 2010 - 12:45PM
PR Newswire (US)
Financial Expert Suze Orman Takes Ownership of 280 Sundeck(R)
MIAMI, Feb. 12 /PRNewswire/ -- Sea Ray Boats announced the launch
of its national initiative to get more women into boating at the
Miami International Boat Show with a little help from friend Suze
Orman. America's top financial expert took delivery of a new Sea
Ray 280 Sundeck® from MarineMax and spoke about women and boating
before sitting down to sign copies of her best-selling book, "Women
& Money." As part of Suze's ownership experience, she will be
automatically enrolled in Women on Water®, a program designed by
MarineMax over 10 years ago to build confidence when commanding a
vessel and to foster camaraderie among women in the boating
community. "Ever since I moved to Florida, it has always been a
dream of mine to wake up at sunrise, make a big mug of coffee, and
head out on my boat to welcome the day with the dolphins," said
Orman prior to the Miami event. "That is what I call perfection."
The Emmy Award-winning television host, author, magazine and online
columnist, writer/producer, and motivational speaker plans to use
her boat to enhance both her personal and professional life. She
will share her experiences aboard her Sea Ray on Facebook and
Twitter, and through her "Keeping Afloat Financial Tips," which
will be shot from the deck of her boat and posted on
http://www.suzeorman.com/. Sea Ray is excited to have Orman as part
of its boating family and hopes that her contributions will move
more ladies to become hands-on boaters. "We couldn't ask for a
better boating friend," said Rob Noyes, vice president of marketing
for Sea Ray. "Suze's excitement and encouragement, and her desire
to command her own boat, are a shining example to boaters
everywhere, both male and female." These courses are designed to
help women take the helm and learn the ropes, literally, in a safe
and relaxed environment. The small group sessions run from four to
five hours and are split into two parts: a classroom section
covering boat parts and terminology, knot tying, rules of the road,
navigation, boating safety, and emergency procedures; and a water
section covering hands-on boat operation, docking practice,
anchoring, line handling, and VHF radio operation. While the
classes are sure to be popular among the spouses of current boaters
and new-to-boating customers, the benefit to all women should not
be overlooked. "For women to be powerful in their own lives, they
have to understand the flow of money, the ups and downs of the
financial tides. They have to be the masters of their own financial
destiny," says Orman. "The same is true for every activity a woman
wants to conquer. There is nothing as powerful as being the captain
of your own ship, to not be dependent on anyone other than your own
resources and abilities." Generally organized by skill level and
type of boat engine(s), the courses are designed and presented in a
relaxed atmosphere meant to build confidence by presenting
information in an active, fun, and supportive manner. "For women
such as myself that want to master being on the water in their own
boat, there is no greater program than Women on Water®," says
Orman. "Women have camaraderie among themselves that they never let
anyone sink. We have a tendency to become each other's life
preservers. This program brings women together in a way to make us
stronger as a group, as well as to become stronger in our own
lives, as we dive deep into our unlimited possibilities of power
that keep us afloat." Classes such as Women on Water® will be
offered at Sea Ray dealerships across the country. Women who are
interested in participating in the program are encouraged to stop
by their local dealer or visit http://www.searay.com/ for
additional information. . Women on Water® is a federally registered
trademark of MarineMax. ABOUT SEA RAYFounded in 1959, Sea Ray is
the world's largest manufacturer of superior quality pleasure
boats. Sea Ray is headquartered in Knoxville, Tenn., and operates
as part of the Boat Group division of Brunswick Corporation. With
more than 40 models ranging from 17 to 61 feet, Sea Ray makes a
boat for every lifestyle -- each built with a unique commitment to
quality, craftsmanship, and excellence throughout. Additional
information about Sea Ray is available at http://www.searay.com/.
ABOUT BRUNSWICK Headquartered in Lake Forest, Ill., Brunswick
Corporation endeavors to instill Genuine Ingenuity(TM) in all its
leading consumer brands, including Mercury and Mariner outboard
engines; Mercury MerCruiser sterndrives and inboard engines;
MotorGuide trolling motors; Attwood marine parts and accessories;
Land 'N' Sea, Kellogg Marine, Diversified Marine and Benrock parts
and accessories distributors; Arvor, Bayliner, Bermuda, Boston
Whaler, Cabo Yachts, Crestliner, Cypress Cay, Harris, Hatteras,
Lowe, Lund, Meridian, Ornvik, Princecraft, Quicksilver, Rayglass,
Sea Ray, Sealine, Triton, Trophy, Uttern and Valiant boats; Life
Fitness and Hammer Strength fitness equipment; Brunswick bowling
centers, equipment and consumer products; Brunswick billiards
tables and foosball tables. For more information, visit
http://www.brunswick.com/. ABOUT MARINEMAX Headquartered in
Clearwater, Florida, MarineMax is the nation's largest recreational
boat and yacht retailer. Focused on premium brands, such as Sea
Ray, Boston Whaler, Meridian, Cabo, Hatteras, Azimut Yachts and
Grady White, MarineMax sells new and used recreational boats and
related marine products and provides yacht brokerage services.
MarineMax currently has 55 retail locations and operates within
Alabama, Arizona, California, Colorado, Connecticut, Florida,
Georgia, Maryland, Minnesota, Missouri, New Jersey, New York, North
Carolina, Ohio, Oklahoma, Rhode Island, Tennessee and Texas.
MarineMax is a New York Stock Exchange-listed company. DATASOURCE:
Sea Ray CONTACT: Rob Noyes of Sea Ray Boats, +1-865-971-6625, fax,
+1-865-971-6413, Web Site: http://www.searay.com/
http://www.brunswick.com/ http://www.suzeorman.com/
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