Great Wall Motor Selects Cerence to Power In-Car Experience as Automaker Expands Globally
10 Enero 2024 - 7:00AM
Cerence Inc. (NASDAQ: CRNC), AI for a world in motion, today
announced that Great Wall Motor Company (GWM), one of China’s
largest SUV, pickup, and electric vehicle manufacturers, has
selected Cerence to power the in-car experience across its lineup
as it expands worldwide. GWM will deploy this new, Cerence-powered
user experience in 13 languages across 20 countries in key car
models, including the GWM TANK300, GWM TANK500, ORA 07, and POER,
bringing intuitive, natural interaction to drivers globally.
GWM and Cerence have collaborated to bring new, enhanced user
experiences to GWM drivers. GWM is leveraging Cerence Assistant and
Cerence Speech Signal Enhancement (SSE) to provide key features,
including wake-up word activation (“Hey GWM”); support for
multi-step interactions; and multi-zone interaction, meaning
drivers and passengers can both engage with the assistant and
receive support specified to their seat and needs. Cerence SSE even
enables users to interrupt the assistant for more efficient and
effective interactions. GWM is also leveraging Cerence SSE to
improve audio quality for phone calls and interaction with other
assistant platforms present in the car. GWM and Cerence will
continue to collaborate to deliver ongoing upgrades and features,
including new generative AI and large language model-based
capabilities, to drivers via cloud updates post-vehicle
purchase.
“We consider Cerence to be a pivotal partner in our global
expansion efforts. We are very grateful for their provision of
intelligent products and services. This collaboration is set to
fortify GWM’s global strategy, promising a more intelligent and
user-centric interactive experience for our customers across the
globe. As we look to the future, we are committed to working
hand-in-hand with Cerence to deliver superior intelligent products
and services, meeting and exceeding the transportation needs of our
worldwide customers,” said Nicole Wu, Vice President of
Intelligence, Great Wall Motor.
Cerence Assistant offers GWM drivers voice-powered support for
multitude of functions, including key features like navigation,
media, and phone calling; cloud-based content like weather and
online music; car information like gas or battery level, vehicle
mileage, and maintenance; and vehicle controls like window,
sunroof, climate, ambient light, seat temperature, and more.
“Great Wall Motor’s success in China serves as a strong
foundation for success globally as it expands worldwide and brings
new electric models to market,” said Stefan Ortmanns, CEO, Cerence.
“By empowering drivers with intuitive, intelligent voice
interaction, GWM will advance its mission of accelerating
innovation that serves a global consumer base. We are proud to be
part of GWM’s global success.”
To learn more about Cerence, visit www.cerence.com, and follow
the company on LinkedIn and Twitter.
About Cerence Inc.Cerence (NASDAQ: CRNC) is the
global industry leader in creating unique, moving experiences for
the mobility world. As an innovation partner to the world’s leading
automakers and mobility OEMs, it is helping advance the future of
connected mobility through intuitive, AI-powered interaction
between humans and their vehicles, connecting consumers’ digital
lives to their daily journeys no matter where they are. Cerence’s
track record is built on more than 20 years of knowledge and 475
million cars shipped with Cerence technology. Whether it’s
connected cars, autonomous driving, e-vehicles, or two-wheelers,
Cerence is mapping the road ahead. For more information, visit
www.cerence.com.
Contact Information
Kate Hickman | Tel: 339-215-4583 | Email:
kate.hickman@cerence.com
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