Today, JAKKS Pacific, Inc. (NASDAQ: JAKK), a top manufacturer of
toys and consumer products and its costume division, Disguise,
announced a multi-year partnership with SEGA of America, Inc.
(“SEGA”) for Sonic the Hedgehog™ 3, Paramount Pictures’ feature
film set to release on December 20, 2024.
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the full release here:
https://www.businesswire.com/news/home/20231031307483/en/
JAKKS Pacific announces new global
agreement with SEGA of America for Sonic the Hedgehog 3 (Graphic:
Business Wire)
Through the collaboration, SEGA® and JAKKS will design, develop,
and manufacture a range of products including action figures,
plush, playsets, costumes, and costume accessories, all set to hit
the market late 2024.
"Sonic the Hedgehog 3 promises to be an exciting addition, with
the Blue Blur embarking on his next thrilling journey. The Sonic
movie product has been a resounding success among retail,
audiences, kids, and the enthusiastic collector community,"
expressed Kevin Feely, Vice President of Marketing at JAKKS
Pacific, Inc. "We eagerly anticipate the return of Sonic and his
beloved companions and look forwarding to bringing them back in a
big way in 2024."
"JAKKS Pacific has consistently delivered innovative,
top-quality merchandise for the Sonic the Hedgehog brand," said
Michael Cisneros, Associate Director of Licensing at SEGA of
America. "This is our third toy partnership with JAKKS for the
Sonic movie franchise, and Sonic the Hedgehog 3 will be the best
yet. We cannot wait to share the incredible line of toys and
costumes to complement the release of the film."
JAKKS Pacific, Inc. is a leading designer, manufacturer and
marketer of toys and consumer products sold throughout the world,
headquartered in Santa Monica, California. JAKKS Pacific manages a
broad portfolio of licensed and owned I.P. brands and products,
with best sellers such as Sonic the Hedgehog action figures, plush
and playsets. All products for Sonic the Hedgehog 3 will be
available globally online or in retail stores in 2024.
Owned by JAKKS Pacific, Inc., Disguise is a world leader in
design and development of inventive and cutting-edge Halloween
costumes and accessories with distribution across the world. With a
dedication to quality and detail, Disguise continues to own the
licensed costume space with additional lines rolling out each year.
Sonic the Hedgehog 3 brings an exciting cast of characters to the
table, making a great fit for dress up products.
About JAKKS Pacific,
Inc.:
JAKKS Pacific, Inc. is a leading designer, manufacturer and
marketer of toys and consumer products sold throughout the world,
with its headquarters in Santa Monica, California. JAKKS Pacific’s
popular proprietary brands include: AirTitans®, Ami Amis™,
Disguise®, Fly Wheels®, JAKKS Wild Games™, Moose Mountain®, Maui®,
Perfectly Cute®, ReDo® Skateboard Co., Sky Ball®, SportsZone™,
Xtreme Power Dozer®, and WeeeDo®, as well as a wide range of
entertainment-inspired products featuring premier licensed
properties. Through our products and our charitable donations,
JAKKS is helping to make a positive impact on the lives of
children. Visit us at www.jakks.com and follow us on Instagram
(@jakkspacific.toys), Twitter (@jakkstoys) and Facebook
(@jakkstoys).
©2023 JAKKS Pacific, Inc. All rights reserved.
About Disguise, Inc.:
Since 1987, Disguise has been a leader in the Halloween industry
creating innovative and trend setting costumes and accessories.
Based in San Diego, Disguise produces costumes and accessories
under many of the world’s leading licensed brands, as well as its
own proprietary brands for the nation’s largest retailers including
specialty, party and pop-up stores. Disguise designs and
manufactures millions of costumes for U.S. and other international
markets each year bringing smiles and creating memories for kids
and adults alike. To see Disguise’s extensive Halloween collection,
please visit www.disguise.com and follow us on Instagram
(@disguise.costumes), Twitter (@DisguiseInc) and Facebook (Disguise
Costumes).
Disguise is a trademark of Disguise, Inc.
About SEGA of America,
Inc.:
SEGA of America, Inc. is the American arm of Tokyo, Japan-based
SEGA CORPORATION, a worldwide leader in interactive entertainment.
Established in 1986, SEGA of America publishes innovative
interactive entertainment experiences for console, PC, mobile and
emerging platforms. In 2020, SEGA ranked #1 among Metacritic's
Annual Game Publisher Rankings. Its globally beloved franchises
include Sonic the Hedgehog™, Like a Dragon™, Virtua Fighter™, Super
Monkey Ball™, and Phantasy Star Online™, along with Atlus’ Persona™
and Shin Megami Tensei™ series. Since its debut more than three
decades ago, Sonic has become a pop culture icon featured in dozens
of games, TV series, and movies. SEGA of America has offices in
Irvine and Burbank, California. Visit www.sega.com.
About Paramount Pictures
Corporation
Paramount Pictures Corporation (PPC), a global producer and
distributor of filmed entertainment, is a unit of Paramount Global
(NASDAQ: PARA, PARAA), a leading global media and entertainment
company that creates premium content and experiences for audiences
worldwide. Paramount Pictures has some of the most powerful brands
in filmed entertainment, including Paramount Pictures, Paramount
Animation, and Paramount Players. PPC operations also include
Paramount Home Entertainment, Paramount Pictures International,
Paramount Licensing Inc., and Paramount Studio Group.
© 2023-2024 Paramount Pictures Corporation and Sega of America,
Inc. All Rights Reserved.
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version on businesswire.com: https://www.businesswire.com/news/home/20231031307483/en/
Whitney Hatfield whatfield@jakks.net
Evan Bader Evan.Bader@SegaAmerica.com
JAKKS Pacific (NASDAQ:JAKK)
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