J&J Snack Foods expands SUPERPRETZEL
retail portfolio with the addition of this dough-licious frozen
snack, bringing restaurant-style pretzels directly to
consumers
MT.
LAUREL, N.J., Oct. 17,
2023 /PRNewswire/ -- J&J Snack Foods, a snack
industry leader and creator of SUPERPRETZEL® soft
pretzels, is adding an "untwisted" product to their popular pretzel
portfolio with the launch of SUPERPRETZEL Bavarian Soft Pretzel
Sticks. This delicious snack and meal accompaniment is now
available at grocery stores nationwide, bringing restaurant-style
pretzels to the freezer aisle at Target, Walmart, Winn-Dixie,
Harris Teeter, Schnuck's, Jewel,
Stop & Shop, Ingles, Publix, Bashas, and Giant.
SUPERPRETZEL is on a mission to bring the best soft pretzels to
consumers across channels and occasions. This savory, flavorful and
crispier-than-ever Bavarian-style soft pretzel has arrived in
stores just in time for fall. Paired perfectly with a warm, creamy
beer cheese or spicy mustard and a chilled ale, the opportunities
are endless to enjoy this restaurant-favorite in the comfort of
your own home.
"Our SUPERPRETZEL Bavarian Soft Pretzel Sticks have continued to
be the leading soft pretzel breadstick in foodservice, and we're
thrilled to now offer it in retail stores, allowing shoppers to
bring this warm, tasty snack home to their families," said
Joanne Mizner, Vice President of
Marketing - Retail at J&J Snack Foods. "We know that consumers
are eating at home more than ever and we're excited to give them a
fresh way to prepare their favorite restaurant-style foods at home.
SUPERPRETZEL Bavarian Soft Pretzel Sticks can be enjoyed in its
purest form, alongside a sweet or savory dip, or used as the base
of a sandwich – the possibilities are endless."
SUPERPRETZEL Bavarian Soft Pretzel Sticks are available in a
10-count package, will retail between $5.79 -$6.79, are fully baked with no artificial
flavors, and ready to eat in just minutes. The new product will
join SUPERPRETZEL's portfolio of Soft Pretzel Twists, Bites, Filled
Knots, SoftStix, and Mini Pretzel Dogs, currently available at all
major grocery chains and at your favorite entertainment and
amusement venues.
The new SUPERPRETZEL Bavarian Soft Pretzel Sticks, along with
new Bavarian Hamburger Buns, will soon expand into the in-store
Bakery sections of Supermarkets in 2024 in a new fresh-baked
format—another convenient and accessible way to bring delicious
restaurant-quality soft pretzels into the home week after week.
Artwork to accompany this release can be downloaded here. For
a full look at J&J Snack Foods' snack portfolio, along with
where you can purchase SUPERPRETZEL products, visit
jjsnack.com.
About J&J Snack Foods Corp.
J&J Snack Foods Corp. (NASDAQ: JJSF) is a leader and innovator
in the snack food and frozen beverage industry. For over fifty
years, the company has specialized in delicious snack and beverage
brands for foodservice and retail segments, serving up fun across
the U.S. market. J&J Snack Foods' core brands include
SUPERPRETZEL, the #1 soft pretzel brand, ICEE and SLUSH PUPPIE
frozen beverages, and Dippin' Dots, the original beaded ice cream.
The company's broad brand portfolio also includes LUIGI'S Real
Italian Ice, MINUTE MAID* frozen ices, WHOLE FRUIT frozen fruit
bars, DOGSTERS ice cream style treats for dogs, ¡Hola! Churros, THE
FUNNEL CAKE FACTORY funnel cakes and fries, and bakery brands
including MARY B'S, DADDY RAY'S, COUNTRY HOME BAKERS, and HILL
& VALLEY. For more information, please visit
http://www.jjsnack.com.
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SOURCE J&J Snack Foods Corp.