Playtika Holding Corp. Enters Definitive Agreement to Acquire Innplay Labs
15 Septiembre 2023 - 12:30AM
Playtika Holding Corp. (NASDAQ: PLTK), a mobile games pioneer and
interactive entertainment leader, announced today it has entered
into a definitive agreement to acquire Innplay Labs, a mobile
gaming studio based in Israel. This deal will have an upfront
consideration of $80 million with a maximum consideration of $300
million.
"The acquisition of Innplay Labs, our second transaction this
quarter, represents another strategic expansion of our portfolio
with a promising and innovative growth franchise in the Luck Battle
genre, and presents another opportunity for us to further utilize
our expertise in leveraging LiveOps and proprietary technology to
drive sustained, long-term growth," said Robert Antokol, Chief
Executive Officer of Playtika. “As a fellow Israeli-based company
recognized for innovation, Innplay's talented team shares our
culture of focus, speed and agility. We are excited to embark on
this journey together and to rebrand Animals & Coins alongside
Innplay.”
“In 2019, Innplay Labs formed with the goal of shaping the next
generation of mobile gaming. Four years later, our robust team of
talented high skilled game operators have put their passions
together to create an outstanding game product with rich engaging
content, providing our audience with a uniquely entertaining gaming
experience,” said Ore Gilron, Chief Executive Officer of Innplay
Labs. “Looking ahead, we believe becoming a part of Playtika’s
strong portfolio of Casual titles will take Innplay Labs to new
heights.”
"I couldn’t ask for a better outcome,” said Eitan Reisel,
founder of vgames, one of Innplay Labs’ largest investors. “My
vision for vgames has always been to advance the thriving gaming
ecosystem and this deal marks a significant milestone in this
journey. This acquisition is a testament to Innplay's incredible
talent, focus and rapid growth and I'm thrilled they are joining
forces with Playtika, a powerhouse in our industry.”
The proposed acquisition is subject to the satisfaction of
customary closing conditions.
About Innplay LabsInnplay Labs is an
Israeli based mobile gaming studio. Founded in 2019,
Innplay Labs is fueled by a passionate team of game developers and
operators committed to crafting exceptional gaming experiences that
transcend boundaries and capture the hearts of players
worldwide.
About Playtika Holding Corp.
Playtika (NASDAQ: PLTK) is a mobile gaming entertainment and
technology market leader with a portfolio of multiple game titles.
Founded in 2010, Playtika was among the first to offer free-to-play
social games on social networks and, shortly after, on mobile
platforms. Headquartered in Herzliya, Israel, and guided by a
mission to entertain the world through infinite ways to
play, Playtika has employees across offices worldwide.
Forward Looking InformationIn this press
release, we make “forward-looking statements” within the meaning of
the U.S. Private Securities Litigation Reform Act of 1995.
Forward-looking statements can be identified by the fact that they
do not relate strictly to historical or current facts. Further,
statements that include words such as "anticipate," "believe,"
"continue," "could," "estimate," "expect," "intend," "may,"
"might," "present," "preserve," "project," "pursue," "will," or
"would," or the negative of these words or other words or
expressions of similar meaning may identify forward-looking
statements.
Important factors that could cause Playtika’s actual results to
differ materially from estimates or projections contained in the
forward-looking statements include without limitation:
- Our reliance on third-party platforms, such as the iOS App
Store, Facebook, and Google Play Store, to distribute our games and
collect revenues, and the risk that such platforms may adversely
change their policies;
- the free-to-play business model, and the value of virtual items
sold in the Innplay Labs portfolio, is highly dependent on how the
game revenues and pricing models are managed;
- our inability to complete this acquisition and integrate the
Innplay Labs portfolio into our operations;
- that all closing conditions in the transaction agreement are
completed in a timely manner;
- the ability of the Innplay Labs portfolio to compete in a
highly competitive industry with low barriers to entry;
- legal or regulatory restrictions or proceedings could adversely
impact our business, including the Innplay Labs portfolio, and
limit the growth of our operations;
- risks related to our international operations and ownership,
including our significant operations in Israel, Ukraine and Belarus
and the fact that our controlling stockholder is a Chinese-owned
company;
- our reliance on key personnel, including our ability to retain
the key personnel of Innplay Labs;
- security breaches or other disruptions could compromise our
information or our players’ information and expose us to liability;
and
- our inability to protect our intellectual property and
proprietary information could adversely impact our business.
Additional factors that may cause future events and actual
results, financial or otherwise, to differ, potentially materially,
from those discussed in or implied by the forward-looking
statements include the risks and uncertainties discussed in our
filings with the Securities and Exchange Commission. Although we
believe that the expectations reflected in the forward-looking
statements are reasonable, we cannot guarantee that the future
results, levels of activity, performance or events and
circumstances reflected in the forward-looking statements will be
achieved or occur, and reported results should not be considered as
an indication of future performance. Given these risks and
uncertainties, readers are cautioned not to place undue reliance on
such forward-looking statements.
Except as required by law, we undertake no obligation to update
any forward-looking statements for any reason to conform these
statements to actual results or to changes in our expectations.
Press Contact |
Investor Contact |
Darlan Monterisi |
Tae Lee |
Darlanm@playtika.com |
Tael@playtika.com |
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