The Sharper Image Takes a Giant Leap for Mankind, Expanding Beyond High-Tech Products to Life-Altering Experiences
18 Julio 2007 - 6:30AM
Business Wire
The Sharper Image Corporation (NASDAQ:SHRP), the specialty retailer
renowned for selling cutting-edge products desired by those who
want to have it all, is now the exclusive retail source to offer
the ZERO-G Weightless Experience to consumers who want to do it
all. This is the ultimate trip -- the sensation of space travel,
with the ease and comfort of a private airplane excursion. The
weightless experience takes participants on a flight that delivers
the rare and coveted sensation only astronauts have been privileged
to experience until now -- true and sustained weightlessness. A
specially configured aircraft takes participants on the very same
series of parabolic maneuvers used to train astronauts for zero
gravity in space. And Zero-G is the only company in the world
approved by the FAA to offer this phenomenon to the public. �ZERO-G
extends our offerings beyond the most technologically advanced
products to include life-altering experiences that further enrich
consumers� lives,� stated Steven A. Lightman, President and Chief
Executive Officer of The Sharper Image. �This is yet another
innovation that strengthens our reputation among consumers as the
foremost retailer of revolutionary products and pioneering
experiences that will positively impact their lives.� Over the
course of the flight a specially configured Boeing 727-200 takes
the travelers on a number of parabolic maneuvers allowing them to
experience various degrees of gravity. Once back on earth, a
festive re-gravitation celebration complete with champagne toasts
and awards is held. Passengers get to keep their flight suits,
along with personalized photographs and a DVD of the unforgettable
experience. Flights are regularly scheduled throughout the year,
departing from either Las Vegas, Nevada or the Kennedy Space Center
in Cape Canaveral, Florida. Each flight can carry up to 35
passengers. To reserve the ZERO-G Weightless Experience, visit any
Sharper Image store, call The Sharper Image catalog at
1-800-344-4444 or visit www.sharperimage.com. Flights are open to
passengers as young as 12 years old with parental participation.
There is no upper age restriction. The cost of the trip is $3,500
per person plus tax. The price does not include travel to or
accommodations at either of the departing locations. For more
information, including flight schedules, and to book the ZERO-G
Weightless Experience, visit www.sharperimage.com. About Sharper
Image The Sharper Image is a specialty retailer that is nationally
and internationally renowned as a leading source of new,
innovative, high-quality products that make life better and more
enjoyable. The Company's principal selling channels include 186
Sharper Image specialty stores throughout the United States; the
award-winning Sharper Image monthly catalog; and its primary Web
site, www.sharperimage.com. The Company also has
business-to-business sales teams for marketing its exclusive and
proprietary products for corporate incentive and reward programs
and wholesale to selected U.S. and international retailers.
Forward-Looking Statements This release contains forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995. Such forward-looking statements are based on
the Company's current plans, expectations, estimates, and
projections about the specialty retail industry and management's
beliefs about the Company's future performance. Words such as
"anticipates," "expects," "intends," "plans," "believes," "seeks,"
"estimates" or variations of such words and similar expressions are
intended to identify such forward-looking statements. These
statements are not guarantees of future performance and are subject
to risks and uncertainties that are difficult to predict and which
may cause the Company's actual results and performance to differ
materially from those expressed or forecasted in any such
forward-looking statements. Some of these risks and uncertainties
are discussed in the Company�s Annual Report on Form 10-K for the
year ended January 31, 2007 under �Risk Factors�. These risks
include, among other factors,�the success of its new business
strategy, its ability to continue to find or develop and to offer
attractive merchandise to customers, the market potential for
products in design,�the success of its advertising efforts, changes
in�business and economic conditions, risks associated with its
retail store, catalog and Internet operations, and changes in the
competitive environment in which it operates. Unless required by
law, the Company undertakes no obligation to update publicly any
forward-looking statements. However, readers should carefully
review the statements set forth in the reports, which the Company
files from time to time with the Securities and Exchange
Commission, particularly its Annual Report on Form 10-K, its
Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K.
Sharper Image Corp (MM) (NASDAQ:SHRP)
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