SPT Sprout Social Inc

Sprout Social, Inc. (“Sprout Social”, the “Company”) (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, today announced the appointment of Mike Wolff to Chief Revenue Officer, effective September 2, 2024. As Chief Revenue Officer, Wolff will oversee Sprout’s global Sales, Success and Partnerships organization. He will focus on the continued global growth and expansion of Sprout’s innovative offerings.

Wolff brings more than 20 years of experience leading global sales and technology organizations. He recently served as Chief Revenue Officer of Salesforce.org, where he led the company’s global sales and solution engineering teams. Prior to that, he led Salesforce’s Global ISV team which is responsible for recruiting, building and growing impactful technology partnerships that drive Salesforce differentiation and deliver growth, customer success, and innovation. Over the course of Wolff’s 22-year Salesforce career, he has been a key leader in helping the company scale from less than $50M to $34.9B in annual revenue. During that time, he’s built and scaled high-performing global sales teams serving customers of all sizes, industries, and geographies.

“Social media has revolutionized the way consumers discover, engage and connect with brands,” said Wolff. “I’m thrilled to help the Sprout team scale towards growth goals while helping businesses unlock smarter, faster business impact from social. I’m excited to deliver exceptional value to customers with the #1 customer rated product in software.”

“Mike is an unparalleled go-to-market leader and we are excited to welcome him to the Sprout team,” said Ryan Barretto, President and incoming CEO, Sprout Social. “His history of delivering exceptional results and ability to build high-performing teams will help us drive towards our growth and efficiency goals while investing in impactful technology partnerships. I look forward to the insights, impact and vision he’ll bring during our next stage of growth.”

About Sprout SocialSprout Social is a global leader in social media management and analytics software. Sprout’s intuitive platform puts powerful social data into the hands of more than 30,000 brands so they can deliver smarter, faster business impact. Named the #1 Best Software Product by G2’s 2024 Best Software Award, Sprout offers comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. Sprout’s software operates across all major social media networks and digital platforms. For more information about Sprout Social (NASDAQ: SPT), visit sproutsocial.com.

Forward-Looking StatementsThis press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. In some cases, you can identify forward-looking statements by terms such as “anticipate,” “believe,” “can,” “continue,” “could,” “estimate,” “expect,” “explore,” “intend,” “long-term model,” “may,” “might” “outlook,” “plan,” “potential,” “predict,” “project,” “should,” “strategy,” “target,” “will,” “would,” or the negative of these terms, and similar expressions intended to identify forward-looking statements. However, not all forward-looking statements contain these identifying words. These statements may relate to our market size and growth strategy, our estimated and projected costs, margins, revenue, expenditures and customer and financial growth rates, our plans and objectives for future operations, growth, initiatives or strategies. By their nature, these statements are subject to numerous uncertainties and risks, including factors beyond our control, that could cause actual results, performance or achievement to differ materially and adversely from those anticipated or implied in the forward-looking statements. These assumptions, uncertainties and risks include that, among others: we may not be able to sustain our revenue and customer growth rate in the future; price increases have and may continue to negatively impact demand for our products, customer acquisition and retention and reduce the total number of customers or customer additions; our business would be harmed by any significant interruptions, delays or outages in services from our platform, our API providers, or certain social media platforms; if we are unable to attract potential customers through unpaid channels, convert this traffic to free trials or convert free trials to paid subscriptions, our business and results of operations may be adversely affected; we may be unable to successfully enter new markets, manage our international expansion and comply with any applicable international laws and regulations; we may be unable to integrate acquired businesses or technologies successfully or achieve the expected benefits of such acquisitions and investments; unstable market and economic conditions, such as recession risks, effects of inflation, labor shortages, supply chain issues, high interest rates, and the impacts of current and potential future bank failures and impacts of ongoing overseas conflicts, could adversely impact our business and that of our existing and prospective customers, which may result in reduced demand for our products; we may not be able to generate sufficient cash to service our indebtedness; covenants in our credit agreement may restrict our operations, and if we do not effectively manage our business to comply with these covenants, our financial condition could be adversely impacted; any cybersecurity-related attack, significant data breach or disruption of the information technology systems or networks on which we rely could negatively affect our business; and changing regulations relating to privacy, information security and data protection could increase our costs, affect or limit how we collect and use personal information and harm our brand. Additional risks and uncertainties that could cause actual outcomes and results to differ materially from those contemplated by the forward-looking statements are included under the caption “Risk Factors” and elsewhere in our filings with the Securities and Exchange Commission (the “SEC”), including our Annual Report on Form 10-K for the year ended December 31, 2023 filed with the SEC on February 23, 2024, as well as any future reports that we file with the SEC. Moreover, you should interpret many of the risks identified in those reports as being heightened as a result of the current instability in market and economic conditions. Forward-looking statements speak only as of the date the statements are made and are based on information available to Sprout Social at the time those statements are made and/or management's good faith belief as of that time with respect to future events. Sprout Social assumes no obligation to update forward-looking statements to reflect events or circumstances after the date they were made, except as required by law.

Social Media Profiles:www.twitter.com/SproutSocialwww.twitter.com/SproutSocialIRwww.facebook.com/SproutSocialIncwww.linkedin.com/company/sprout-social-inc-/www.instagram.com/sproutsocial

ContactMedia:Layla RevisEmail: pr@sproutsocial.comPhone: (866) 878-3231

Investors:Jason RechelTwitter: @SproutSocialIREmail: jason.rechel@sproutsocial.comPhone: (312) 528-9166