FLOR Launches New Area Rug Styles to Usher in the Summer Season
14 Mayo 2024 - 8:00AM
Business Wire
Newest Collection from Premium Design Brand
Promotes Artful Living Through Color, Pattern, and Texture
FLOR®, a high-end area rug brand for homes, offices, and every
space in between, today launches its Summer Collection inspired by
the trends of the season, featuring a range of bold patterns and
soothing neutrals to let individual design personalities shine. The
collection includes new carpet tile styles that emphasize artful
living by experimenting with unique prints, curved edges, and
gentle hues.
The latest Summer Collection launches include:
- Into The Wild: An area rug style that is sure to bring
the glitz and glamour to any interior space. Let your imagination
run wild with a boldly refined animal print, offered in Wheat and
Black.
- Penny For Your Thoughts: Bring your style full circle
with this area rug style featuring playful dots and round shapes.
Offered in Black, Coral, and Navy, nothing beats a fresh take on a
classic pattern.
- Out Of Line: Inspired by the ocean’s color palette, this
area rug style helps you sit back and relax. With a refined take on
the beach’s coastal charm, its Chalk, Teal, Terracotta, and Granite
colorways are perfect for summer.
“With summer right around the corner, we know our customers will
be looking to revamp their spaces by incorporating design pieces
that fit their style,” said Kelly Simcox, Head of Global Design at
Interface. “Our latest collection has something for everyone,
whether you’re looking to add a bit of pattern and drama to an
understated room or create a soothing space with calming neutrals.
We want your spaces to reflect who you are!”
Design Expression in Three Unique Ways
All FLOR area rugs are made of individual carpet tiles, which
allows for endless design possibilities. Customers can mix and
match styles, colors, and cuts to create their perfect match.
The brand offers customers three distinct ways to shop their
favorite styles, including:
- Carpet Tiles: FLOR offers carpet tiles in a wide
range of colors and patterns. Customers can create a unique rug
designed for the ways they live, work, and play.
- Signature Rugs: These pre-designed rugs take the
guesswork out of shopping. FLOR provides the design and the number
of carpet tiles needed – customers can choose a size, put it
together, and enjoy.
- Custom Designs: Customers can craft a custom rug
with FLOR’s online Design Studio, offering them the ability to
experiment with colors, cuts, patterns, and sizes to make their
dream rug a reality.
“Our innovative carpet tile-based system is the perfect design
solution for everyone. From those who want the ease of a
pre-designed rug style to the DIY expert with an eye for custom
creations, we make it easy for customers to create beautiful and
functional interior spaces,” said James Pope, General Manager at
FLOR. “The Summer Collection features new patterns that further
expand our portfolio of area rugs inspired by today’s trends.”
About FLOR
FLOR®, the premium design brand of Interface®, has brought
high-end area rugs to homes, offices, and every space between since
2003. FLOR carpet tiles are beautiful, easy to install, and
responsibly sourced. Our customizable designs are engineered for
high-traffic spaces, from family rooms to conference rooms. For
more information, visit FLOR.com.
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