NHL superstar will be featured in expansive
marketing campaign to promote Amerant Bank's new co-branded Florida
Panthers Debit Card
CORAL
GABLES, Fla., April 11,
2024 /PRNewswire/ -- Amerant Bank, the largest
community bank headquartered in Florida, today announced it has entered into a
brand partnership featuring Florida Panthers star Matthew Tkachuk, one of the NHL's top
players.
Tkachuk is being featured in an expansive marketing campaign to
promote Amerant's new co-branded Florida Panthers debit card,
comprising television and online commercials that run throughout
the NHL playoffs as well as billboards placed throughout
Broward County in South Florida - most notably near the Amerant
Bank Arena where the Panthers play all home games.
"I am proud to work with a company like Amerant Bank, they are a
group that is truly committed to South
Florida and are big fans and supporters of our team,"
said Matthew Tkachuk. "I look
forward to sharing many more exciting moments on the ice
at Amerant Bank Arena and in our community."
In addition, Amerant's recently launched Imagine Tomorrow
campaign, including the tagline, 'Kiss your old bank
goodbye,' has generated a great deal of visibility for the bank
across new locations where it is expanding - including Tampa, Broward
County, and Downtown
Miami.
"We are excited to introduce Amerant's partnership with
Matthew Tkachuk and the launch of
our co-branded Florida Panthers debit card and checking account,"
said Jerry Plush, Chairman and
CEO of Amerant Bank. "This represents our dedication to
fostering community engagement and supporting our valued sports
partnerships. Matthew (Tkachuk) is a
true superstar, and partnering with him showcases our ongoing
commitment to excellence."
The announcement of the partnership with Tkachuk and the
Imagine Tomorrow campaign marks a pivotal moment for Amerant
Bank as it continues to synergize the worlds of banking and sports
- reinforcing its commitment to not only South Florida but to neighboring markets.
In March 2024, Amerant opened a
new Las Olas banking center in Ft.
Lauderdale and will also open its Broward County regional office in Plantation, FL in April. The new offices will
be home to key lines of business that contribute to the economic
development of the businesses across Broward County.
For more information and to apply for the Official Florida
Panthers Debit Card, visit the Official Florida Panthers Debit
Card Page.
For more information about Amerant Bank,
visit amerantbank.com and follow
on Facebook, Twitter, Instagram and LinkedIn @AmerantBank.
About Amerant Bank
Amerant Bank, N.A., is the largest community bank headquartered
in Florida and the main subsidiary
of Amerant Bancorp Inc. (NYSE: AMTB), with a presence across
South Florida and in Tampa, FL, and Houston, TX. The bank has been serving clients
for over 40 years and comprises subsidiaries Amerant Investments
and Amerant Mortgage. Rooted in the communities it serves,
Amerant supports numerous non-profit and community organizations.
In 2022 and again in 2023, the company was certified as a Most
Loved Workplace® by Best Practice Institute. For news and updates,
visit the Amerant Newsroom.
Media Contact:
Alexis
Dominguez
mediarelations@amerantbank.com
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SOURCE Amerant Bank