Kygo, AJR and Meet Me @ The Altar Headline The Challenge, Abercrombie & Fitch Co.’s Annual Festival and Fundraiser to Benefit Non-Profit Partners
23 Junio 2023 - 8:00AM
Abercrombie & Fitch Co. (NYSE: ANF) today announced the lineup
for The Challenge, the company’s annual festival and fundraiser
dedicated to celebrating the ongoing, collective impact of its key
philanthropic partners. Musical guests Kygo, AJR and Meet Me @ The
Altar will headline the event, with supporting performances from DJ
AXCESS, Ramblewood, The Dead Revival Band and Lily Bloom.
With over $37 million raised to date since
Abercrombie & Fitch Co.’s (A&F Co.) first event in 2001,
The Challenge embodies the company’s purpose to support and empower
each generation on their journey to being and becoming who they
are. Funds raised this year benefit six non-profit organizations:
The Academy Group, GLSEN, Hollister Confidence Project, SeriousFun
Children’s Network, The Steve Fund and The Trevor Project.
"Each year, we look forward to bringing together
the entire A&F Co. community to celebrate our non-profit
partners and the incredible work they are doing. As a company and
family of brands, we are proud to support organizations and
initiatives that align with our purpose and resonate with our
associates, customers and partners," said Fran Horowitz, CEO of
Abercrombie & Fitch Co. "I'm proud of how the impact of The
Challenge has grown over the years and am looking forward to
another amazing event in September."
The Challenge will include two stages for the
musical guests, unlimited food and drink from local partners,
including a beer garden by Rhinegeist Brewery, custom DIY apparel,
axe throwing and hot air balloon rides.
General admission is $110 and includes access to
all live performances, unlimited food and drink and an event tee.
VIP tickets are also available, offering guests an elevated
experience with exclusive stage viewing areas, additional Challenge
merchandise and more. For those celebrating virtually, tickets are
$25, and a virtual VIP experience kit is available for $100. All
participants are invited to fundraise beyond their ticket price to
raise additional money for A&F Co.’s partners. via
www.anfchallenge.org.
The Challenge will be held on Friday, September
22nd, 2023, at A&F Co.’s Global Home Office in New Albany,
Ohio. The event will take place from 5-11pm.
For more information or to purchase tickets,
visit www.anfchallenge.org. Must be 16 years or older to
attend.
To check out a recap of last year’s event, visit
A&F Challenge 2022.
About The Challenge
The Challenge is a music festival and fundraiser
established in 2001 by Abercrombie & Fitch Co. Through
fundraising and one-of-a-kind experiences, the event supports and
empowers each generation on their journey to being and becoming who
they are. In partnership with the company’s family of brands, The
Challenge raises millions, celebrating its collective impact with
an annual event that draws thousands of people both in person and
virtually.
About Abercrombie & Fitch
Co.Abercrombie & Fitch Co. (NYSE: ANF) is a leading,
global, omnichannel specialty retailer of apparel and accessories
for men, women and kids through five renowned brands. The iconic
Abercrombie & Fitch brand was born in 1892 and aims to make
every day feel as exceptional as the start of a long weekend.
abercrombie kids sees the world through kids’ eyes, where play is
life and every day is an opportunity to be anything and better
anything. The Hollister brand believes in liberating the spirit of
an endless summer inside everyone and making teens feel celebrated
and comfortable in their own skin. Gilly Hicks, offering active
lifestyle products, is designed to create happiness through
movement. Social Tourist, the creative vision of Hollister and
social media personalities, Dixie and Charli D’Amelio, offers trend
forward apparel that allows teens to experiment with their style,
while exploring the duality of who they are both on social media
and in real life.
The brands share a commitment to offering
products of enduring quality and exceptional comfort that allow
consumers around the world to express their own individuality and
style. Abercrombie & Fitch Co. operates approximately 760
stores under these brands across North America, Europe, Asia and
the Middle East, as well as the e-commerce
sites www.abercrombie.com, www.abercrombiekids.com, www.hollisterco.com, www.gillyhicks.com and www.socialtourist.com.
Media Contact: Annabella
WilliamsAbercrombie & Fitch Co. (614)
283-6192 Public_Relations@anfcorp.com
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