Commences with Opening of Balaton Gate Motor
Speedway in Lake Balaton Region, Hungary
LAS
VEGAS, Feb. 21, 2023 /PRNewswire/ -- Venuetize,
Everi Holdings Inc.'s (NYSE: EVRI) ("Everi" or "the Company")
leading mobile technology and advanced e-commerce platform for the
sports, hospitality, and entertainment industries, today announced
it has entered into a strategic agreement with 1839 Labs pursuant
to which the companies will integrate their respective solutions to
elevate the experience of fans, spectators, and guests within
sporting and other mixed-use venues around the globe.
The long-term engagement will commence with the initial mobile
deployment specific to the Balaton Gate Motor Speedway, opening
this Spring, and expand the mobile experience across the property
as a resort and additional hospitality projects are completed. The
Balaton Gate Motor Speedway is a new, state-of-the-art, FIA grade A
racetrack that is Formula 1 and MotoGP compliant, in the heart of
the Lake Balaton region of Hungary, less than one hour from
Budapest.
"This strategic agreement with 1839 Labs represents an important
opportunity to showcase the Venuetize platform's unique
mobile-focused consumer-engagement capabilities, while also
improving the platform to pursue other opportunities, with an
emphasis on racetracks around the world – such as F1, NASCAR,
MotoGP and other motorsports, which is a growing global market
opportunity," said Darren Simmons,
Everi's Executive Vice President and FinTech Business Leader. "As a
leading mobile platform provider in the sports, venue and
entertainment markets, Venuetize is an important component of our
focus on mobile-first growth initiatives."
"We are excited to be working with solutions that will greatly
enhance the fan and team experiences while delivering new revenues
to the venue owners," said J.P. Bonin, CEO of 1839 Labs. "After
significant market research, we concluded that the Everi's
Venuetize platform provides a key component to our Smart Buildings
IoT ecosystem being deployed throughout all the Balaton Gate
projects. 1839 Labs, in combination with Venuetize is creating
specifically tailored fan engagement tools and other mobile-first
hospitality elements. In conjunction with other proprietary
technologies, we will deliver a state-of-the-art mobile experience
unmatched at any other motorsports venue."
About Everi
Everi's mission is to lead the gaming
industry through the power of people, imagination, and technology.
As one of the largest suppliers of technology solutions for the
casino floor that also has an expanding focus in adjacent
industries, our commitment is to continually develop products and
services that provide gaming entertainment, improve our customers'
patron engagement, and help our customers operate their businesses
more efficiently. We develop entertaining game content, gaming
machines, and gaming systems and services for land-based and
iGaming operators. Everi is a leading innovator and provider of
trusted financial technology solutions that power casino floors,
improve casinos' operational efficiencies, and fulfill regulatory
compliance requirements. The Company also develops and supplies
player loyalty tools and mobile-first applications that drive
increased patron engagement for our customers and venues in the
casino, sports, entertainment, and hospitality industries. For more
information, please visit www.everi.com, which is updated regularly
with financial and other information about the Company.
About 1839 Labs.
1839 Labs is a technology-focused
division of 1839 Capital, a boutique venture capital firm providing
unique investment opportunities in the U.S. and abroad. As a
wholly owned subsidiary of 1839 Capital, 1839 Labs has the primary
mission of developing technology applications which enhance overall
guest experience, increase operational efficiencies and create
substantial returns on investment for real estate management
groups, owners and other stakeholders. With the principal
focus on motorsports, 1839 Labs will establish an IoT ecosystem
leveraging the Venuetize platform, which will incorporate every
aspect of software integration and operational control systems,
impacting all levels of operations of the motorsport venue.
The 1839 Labs solution will ingest and synthesize data while
incorporating flexible APIs and advanced AI algorithms for new
business and operational insights. As new systems are
implemented, the proprietary 1839 Labs solution will evolve and be
adaptive to new digital trends, including focused fan engagement,
client/guest services, third-party targeted advertisement, and
other opportunities via innovative data monetization.
For more information go to www.1839Capital.com or
www.1839Labs.com. Email inquiries may be sent to
info@1839capital.com.
Contacts:
Everi Media
Relations
Dona Cassese
VP, Marketing
(702) 556-7133 or dona.cassese@everi.com
Mike Young
Corporate Communications
(702) 518-9179 or mike.young@everi.com
1839 Labs Media Relations
(866) 887-1839 or
PRmedia@1839Labs.com
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SOURCE Everi Holdings Inc.