TORONTO, Aug. 1, 2012 /CNW/ - Asian Television Network
International Limited (ATN) (TSX-SAT), Canada's largest South Asian Broadcaster, has
launched Movies OK, a 24 hour Bollywood Movie Channel from News
Corp's STAR Network.
ATN is boosting its Hindi cinema-entertainment offerings in
Canada with" ATN MOVIES OK", ATNs
newest channel that will make movie viewing at home a rewarding
experience for families." ATN MOVIES OK" compliments the philosophy
of Life OK and caters to the entire South Asian family. While Life
OK urges viewers to cherish what they have, Movies OK with its
content inspires families to bond over movies. Movies are a perfect
setting for the family to share moments of togetherness and cherish
the relationships they have. ATN Movies OK, the second OK branded
channel from STAR Network, builds on a strong foundation based on
sharing and enjoying with the family. The new channel aims to draw
the family together at show-time by catering to the tastes of each
family member with a diverse range of titles comprising
blockbusters, modern classics and contemporary cinema.
ATN Movies OK enjoy's access to the largest movie catalogue in the
industry available with STAR and through the movie library acquired
from Viacom.
"We are again extremely delighted to partner with STAR, one of the
largest multinational media companies in the world", said Dr.
Shan Chandrasekar President &
CEO of ATN. "We expect the Compelling Programming from Movies OK
will enhance our strong subscriber base in Canada" he added. "ATN MOVIES OK" is currently
available on Rogers, Bell & Telus.
"The pace of innovation at Star Network has been phenomenal and
with the launch of Movies OK in Canada, we are able to delight our viewers
with an unmatched and exciting viewing experience. This continuing
partnership with ATN is in keeping with our philosophy of providing
the best in family entertainment to the largest possible viewership
base." said Mr. Rajan Singh,
International Business STAR TV.
About Asian Television Network International Limited.
ATN (TSX-SAT) serves Canada's
Asian community with 34 premium specialty television channels. ATN
offers its flagship general interest service, several Bollywood
movie channels with 800 movies a month, sports channels, news
channels, music channels, a lifestyle channel, spiritual channel
and several Regional Language channels. ATN is Canada's largest distributor of World Class
Cricket. ATN operates the only South Asian Radio Service 24 hours a
day on XM across The United States
and Canada. ATN is also the first
and only broadcaster in Canada to
deliver South Asian Content on Bell Mobility. ATN along with CTV is
a Broadcast Partner for the London
2012 Summer Olympic Games and will telecast more than 100 hours of
LIVE coverage in five languages on six channels across Canada. ATN has programming alliances with
leading international broadcasters. To subscribe to ATN and for
more details about our services and programming schedules please
visit www.asiantelevision.com.
We seek safe harbour
SOURCE Asian Television Network International Limited