WATERTOWN, Mass., May 2, 2024
/PRNewswire/ -- Liaison, a leader in higher education
technology solutions, today launched MyLiaison, a groundbreaking
website designed to connect prospective undergraduate and graduate
students with their ideal educational and career paths. MyLiaison
is based on Liaison's Living Profile technology platform and is
designed to redefine the journey from education to employment,
offering a seamless pipeline that guides users through choosing and
applying to educational programs.
"MyLiaison is a gateway to the future for students and
educators," Stephen Taylor, vice
president for Graduate Enrollment Strategy at Liaison, said. "We
are addressing the core needs of prospective undergraduate and
graduate students by offering rich, data-driven insights into
individual schools, career exploration, and direct application
pathways. This platform will empower students to make informed
decisions that align with their academic and career
aspirations."
The website's unique features include high-value articles,
detailed profiles of educational institutions, and lead generation
for affiliated programs. Students will be able to explore content
and programs of interest, save their profile information, and click
a link bringing them to the applications of their choice. MyLiaison
leverages current online search trends to ensure content relevance,
boosting its visibility and effectiveness.
"By aligning the content with real-time online search trends,
we're attracting and engaging with students on topics they are
genuinely interested in. This approach will elevate our CAS
(Centralized Application Service) clients through enhanced brand
recognition and strong lead generation," Taylor added.
In a landscape marked by declining enrollment rates in higher
education, MyLiaison is poised to make a significant impact. It
addresses enrollment challenges by helping prospective students
understand the value of education in achieving their career goals
and encouraging them to take the next step by applying to programs,
thereby driving enrollment and supporting the broader education
sector.
"The launch of MyLiaison aligns perfectly with Liaison's vision
of fostering a more educated world," Taylor said. "We are enhancing
our market position and supporting the professions served by our
participating institutions. This launch is a commitment to the
future of education and employment."
MyLiaison.com is now live and accessible to students, educators,
and anyone seeking to explore the vast possibilities of higher
education and career development.
For more information, please visit www.myliaison.com.
About Liaison
Through a powerful combination of
technology and services, Liaison assists higher education
institutions and students in making informed enrollment decisions.
Our vision of fostering a more educated world fuels our passion for
expanding access, simplifying experiences, and empowering decision
makers. With over 30 years of experience, we've served over 1,200
campuses and supported 40,000 programs globally, empowering
individuals, partnering with institutions, and strengthening
communities in the pursuit of knowledge and success.
Media Contact:
Madeline Knapp
Email: madeline.knapp@interodigital.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/liaison-unveils-myliaison-a-student-centric-website-for-bridging-education-and-employment-302134065.html
SOURCE Liaison