Affirm and Blackhawk Network Partner to Provide Consumers With More Choice and Flexibility for Purchasing Gift Cards
12 Diciembre 2023 - 8:00AM
Business Wire
Affirm (NASDAQ: AFRM), the payment network that empowers
consumers and helps merchants drive growth, and Blackhawk Network
(BHN) - the leading distributor of digital gift cards in the U.S. -
have partnered to bring consumers even more choice and flexibility
for purchasing gift cards.
Now, consumers can use Affirm to purchase digital gift cards
directly on Affirm.com or in the Affirm app from their favorite
brands across entertainment, dining, clothing and accessories,
outdoor goods, home and more. Consumers go through a quick,
real-time approval process. Once approved, consumers can select
from customizable payment plans with APRs starting at 0% for
eligible purchases. Consumers are shown the total cost of their
purchase and will never pay more than they agree to upfront as
there are no late or hidden fees with Affirm.
“At Affirm, we believe that people should not be penalized for
being late, whether on their payments or shopping for any
last-minute gifts,” said Becca Stone, Affirm’s VP of Strategic
Partnerships. “A recent Affirm survey found that 70% of Americans
plan to purchase a gift card this holiday season. Now, they can use
Affirm’s transparent and flexible payment options for one of their
most popular purchases. We are thrilled to partner with BHN, as we
tap into a new segment and expand the reach of our network.”
“As a go-to partner for some of the largest brands in the world,
we are excited to work with Affirm to provide consumers with a
transparent and flexible way to pay for gift cards,” said Brett
Narlinger, Head of Global Commerce, BHN. “Digital gift cards are
growing more than twice as fast as physical gift cards, and the
overall U.S. gift card market is expected to reach $260 billion
over the next three years. By partnering with BHN and Affirm,
merchants will give eligible holiday shoppers additional
flexibility to finance last-minute gift purchases after most
holiday shipping deadlines have passed.”
BHN works with approximately 37,000 partners and has
approximately 400,000 channel touchpoints around the world. BHN
connects with more than 300 million shoppers worldwide daily.
About Affirm
Affirm’s mission is to deliver honest financial products that
improve lives. By building a new kind of payment network — one
based on trust, transparency, and putting people first — we empower
millions of consumers to spend and save responsibly, and give
thousands of businesses the tools to fuel growth. Unlike most
credit cards and other pay-over-time options, we show consumers
exactly what they will pay up front, never increase that amount,
and never charge any late or hidden fees. Follow Affirm on social
media: LinkedIn | Instagram | Facebook | Twitter.
About Blackhawk Network (BHN)
Blackhawk Network (BHN) is the leader in global branded payment
technologies. We strengthen relationships between brands and their
customers, employees, and partners by transforming transactions
into connections. BHN’s portfolio includes: Gift Card & eGift
products, promotions and distribution that grow revenue faster;
Rewards & Incentives that build loyalty and acquisition and are
integrated into today’s leading platforms; and Payments that enable
businesses and customers to access and disburse funds in convenient
and innovative ways. BHN’s network spans across the globe with over
400,000 consumer touchpoints. Learn more at BHN.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20231212008186/en/
Media Affirm Ash Manicka press@affirm.com BHN Courtney
Brunkow The Fletcher Group courtney@fletchergroupllc.com
303.717.9575
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