The expanded partnership brings Affirm to all
Alterra destinations in the US and now also in Canada
Affirm (NASDAQ: AFRM), the payment network that empowers
consumers and helps merchants drive growth, today announced an
expanded partnership with Alterra Mountain Company, a family of
iconic year-round mountain destinations, including the world’s
largest heli-skiing operation, and the owner of Ikon Pass. Eligible
travelers will be able to pay over time with Affirm when purchasing
an Ikon Pass in the U.S. and for the first time, also in Canada,
plus local mountain passes, lodging, and lessons when traveling to
any of Alterra’s destinations across North America.
By selecting Affirm at checkout, approved consumers can split
purchases into monthly payments, for as low as 0% APR, making
Affirm available across a wider variety of booking options
following the success of the partnership to date. Consumers are
shown the total cost of their purchase and will never pay more than
they agree to upfront. Affirm never charges customers any late or
hidden fees.
“We are continually looking at ways to enhance the purchase
experience for our pass holders and destination guests, and Affirm
offers flexibility and choice when looking to plan their winter
adventures,” said Matt Bowers, Senior Vice President, Alterra
Mountain Company.
“We are proud to deliver increased payment flexibility for
Alterra Mountain Company consumers, including those purchasing an
Ikon Pass or those seeking lodging, lessons, and more across
Alterra’s iconic destinations,” said Pat Suh, SVP of Revenue at
Affirm. “This expanded partnership positions us to drive even more
value as we unlock a wider range of transactions and make Affirm
available to even more skiers and riders across the U.S. and
Canada.”
Alterra Mountain Company is one of 292,000 Affirm retail
partners, including Amazon, American Airlines, Casper, Newegg,
SeatGeek, Royal Caribbean, Priceline, and more. Offering Affirm at
checkout can drive overall sales, increase average order value, and
increase customer repurchase rates.
About Affirm
Affirm’s mission is to deliver honest financial products that
improve lives. By building a new kind of payment network – one
based on trust, transparency and putting people first – we empower
millions of consumers to spend and save responsibly, and give
thousands of businesses the tools to fuel growth. Unlike most
credit cards and other pay-over-time options, we show consumers
exactly what they will pay up front, never increase that amount,
and never charge any late or hidden fees. Follow Affirm on social
media: LinkedIn | Instagram | Facebook | X.
About Alterra Mountain Company
Alterra Mountain Company is a family of iconic year-round
mountain destinations, the world’s largest heli-skiing operation,
and Ikon Pass - the premier ski and snowboard season pass offering
access to more than 50 iconic mountain destinations around the
world. Headquartered in Denver, Colorado and born out of a shared
love of the mountains and adventure, the company has brought
together some of the world’s most aspirational brands, including:
Steamboat and Winter Park in Colorado; Palisades Tahoe, Mammoth
Mountain, June Mountain, Big Bear Mountain Resort and Snow Valley
in California; Stratton Mountain and Sugarbush Resort in Vermont;
Snowshoe Mountain in West Virginia; Tremblant in Quebec and Blue
Mountain in Ontario, Canada; Crystal Mountain in Washington;
Schweitzer in Idaho; Deer Valley Resort and Solitude Mountain
Resort in Utah; CMH Heli-Skiing & Summer Adventures and Mike
Wiegele Helicopter Skiing in British Columbia. Also included in the
portfolio is Alpine Aerotech, a worldwide helicopter support and
maintenance service center in British Columbia, Canada, Aspenware,
the ski industry leader in technology services and e-commerce, and
Ski Butlers, the global leader in ski and snowboard rental
delivery. For more information, please visit
https://www.alterramtn.co/.
About Ikon Pass
The Ikon Pass welcomes skiers and riders to a community of
inspiring mountain destinations and the people who live and play
among them across the Americas, Europe, Australia, New Zealand, and
Japan. Brought to you by Alterra Mountain Company, the Ikon Pass
unlocks adventure at iconic and unique destinations including Aspen
Snowmass, Steamboat, Winter Park, Copper Mountain Resort, Arapahoe
Basin, and Eldora Mountain Resort in Colorado; Palisades Tahoe,
Mammoth Mountain, June Mountain and Big Bear Mountain Resort and
Snow Valley in California; Jackson Hole Mountain Resort in Wyoming;
Big Sky Resort in Montana; Alyeska Resort in Alaska, Stratton,
Sugarbush Resort, and Killington in Vermont; Windham Mountain in
New York; Snowshoe in West Virginia; The Highlands and Boyne
Mountain in Michigan; Crystal Mountain and The Summit at Snoqualmie
in Washington; Mt. Bachelor in Oregon; Sun Valley and Schweitzer in
Idaho; Tremblant in Quebec and Blue Mountain in Ontario, Canada;
SkiBig3 in Alberta, Canada; Revelstoke Mountain Resort, RED
Mountain, Cypress Mountain, Panorama Mountain Resort and Sun Peaks
Resort in British Columbia, Canada; Sunday River and Sugarloaf in
Maine; Loon Mountain in New Hampshire; Camelback Resort and Blue
Mountain Resort in Pennsylvania, Taos Ski Valley, New Mexico; Deer
Valley Resort, Solitude Mountain Resort, Brighton Resort, Alta Ski
Area, Snowbird and Snowbasin in Utah; Chamonix Mont-Blanc Valley in
France, Dolomiti Superski in Italy, Grandvalira Resorts Andorra in
Andorra, Kitzbühel in Austria, Zermatt and St. Moritz in
Switzerland; Thredbo and Mt Buller in Australia; Coronet Peak, The
Remarkables, Mt Hutt in New Zealand; Niseko United and Lotte Arai
Resort in Japan, and Valle Nevado in Chile. Special offers are
available at CMH Heli-Skiing & Summer Adventures, the world’s
largest heli-skiing and heli-accessed hiking operation. For more
information, please visit www.ikonpass.com.
Rates from 0-36% APR. Payment options through Affirm are subject
to eligibility, may not be available everywhere, and are provided
by these lending partners in the U.S.: affirm.com/lenders. Options
depend on your purchase amount, and a down payment may be required.
For licenses and disclosures, see affirm.com/licenses. In Canada,
other terms may apply.
AFRM-F
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version on businesswire.com: https://www.businesswire.com/news/home/20240605880168/en/
Press Alterra Mountain Company Amelie Bruzat
amelie@theashimagroup.com Affirm Alex Rafter press@affirm.com
(650)398-2715
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