Visual Sciences Announces Search 5.0 with Fast Track Deployment
27 Agosto 2007 - 7:00AM
PR Newswire (US)
New version of award-winning search solution expands capabilities
while enabling retailers to offer better site search navigation for
the holiday shopping season with 'fast track deployment' SAN DIEGO,
Aug. 27 /PRNewswire-FirstCall/ -- Visual Sciences, Inc.
(NASDAQ:VSCN) (formerly known as WebSideStory, Inc.), a leading
provider of real-time analytics applications, today announced the
availability of Visual Sciences(R) Search 5.0. The latest version
of the company's award-winning site search solution standardizes
workflows and presentation templates, making configuration more
intuitive while streamlining the implementation process. Visual
Sciences is now able to offer fast track deployment, ensuring that
online retailers and e-commerce Web sites can be fully implemented
and take advantage of the powerful new Search 5.0 features well
before the holiday shopping season. In addition to a rapid
deployment process, Visual Sciences Search, a winner of the SIIA
CODiE Award for Best Enterprise Search Engine three of the past
four years, now includes a set of powerful new features, such as
geographic searching, targeted presentations and related content or
product information in the context of the search results. The
"personalized alerts" feature allows site visitors to opt-in to
receive e-mail notifications once new content or product
information that matches their predefined interests is posted on
the Web site. This valuable capability enables businesses to drive
return site visits and leverage the powerful conversion
capabilities of site search. "Site search is one of the most
effective selling tools for any e-commerce Web site, so it is
important that businesses are able to optimize their solution in
time for the holiday season. The ability to quickly deploy Search
5.0 will ensure that our clients are ready for the busiest shopping
season of the year," said Brian Sullivan, senior vice president and
general manager of search and content solutions at Visual Sciences.
"Visual Sciences continues to build on our track-record of
delivering an industry-leading site search solution, adding new
feature enhancements that increase overall Web site ROI and make
site searchability much more intuitive and faster for end-users."
Cutter & Buck, a Seattle, Washington-based company that
designs, markets and sells upscale sportswear and outerwear through
golf pro shops and resorts, specialty retail shops,
direct-to-consumer catalog, corporate sales and online, has
deployed Visual Sciences Search 5.0 to help customers quickly find
what they're seeking via enhanced, targeted search results. "Visual
Sciences Search 5.0 new 'related products and content' feature
allows us to do a better job of merchandising our search content.
It's a great way to not only drive up average order value, but also
to show customers the full breadth of our product lines. We're very
pleased with the new functionality," said Jay Allen, catalog and
Web marketing manager at Cutter & Buck. Visual Sciences Search
5.0 includes the following important enhancements: -- Geographic
Searching: Site searches can be based upon criteria such as postal
codes, area codes, city/state, and even longitude and latitude.
Site visitors can now find answers to common questions such as,
"where is the closest store to my house?" -- Targeted
Presentations: Changes the displayed results based upon the type of
search performed, the set of results returned or the context of the
search. Search 5.0 turns Web site content into a more relevant
experience for the customer. A gallery of images may be appropriate
for a visitor seeking products but not for a visitor seeking
support on those products. -- Autocomplete: Anticipates and
suggests queries as site visitors type in keywords, avoiding
mistakes while presenting queries they may not have otherwise
considered. -- Related Products and Content: Helps marketers
increase sales by presenting products and content based on
relationships defined via search. -- Enhanced Keyword Reporting:
Leverages Visual Sciences Report Builder to provide insight into
what site visitors seek. Search 5.0 provides a weekly report of top
search terms, failed keywords, traffic trends and geographic
distribution, enabling customers to quickly assess how visitors use
search and apply this knowledge to both site search and search
engine optimization (SEO) efforts. -- Personalized Alerts: Allows
site visitors to be notified as soon as new products or services
matching their interests become available. Site search is one of
the primary methods visitors use to navigate a Web site. With
Visual Sciences Search 5.0, organizations can take advantage of
this fact by controlling the order and priority with which search
results are presented. For example, the customer self-service area
of Web sites can boost the most frequently asked questions to the
top of the results set to decrease calls and lower support costs.
Or, e-commerce sites can prioritize product results based on brand,
season or promotion to drive sales. In addition, Visual Sciences
Search 5.0 makes it possible for enterprises to control and utilize
search results by integrating Web analytics into the search
process, improving the search relevancy of Web sites. Visual
Sciences Search 5.0 delivers key compelling capabilities that
optimize performance of one of the highest converting areas of a
Web site -- Web site search results. Visual Sciences Search 5.0 is
available now as an on-demand service. For pricing information,
contact Visual Sciences at http://www.visualsciences.com/. About
Visual Science Founded in 1996, Visual Sciences, Inc. (formerly
known as WebSideStory, Inc.) (NASDAQ:VSCN) is a leading provider of
real-time analytics applications. The company's analytics
applications, based on its patent pending on-demand service and
software platform, enable fast and detailed analytics on large
volumes of streaming and stored data. More than 1,590 enterprises
worldwide rely on the answers delivered by these applications to
provide them with actionable intelligence to optimize their
business operations. The company provides real-time analytics
applications for Web sites, contact centers, retail points-of-sale,
messaging systems and the intelligence community. In addition, the
company's line of analytics-driven offerings leverages its
analytics technology to automatically optimize Web sites and
related marketing applications. Visual Sciences' flexible
technology platform, Visual Sciences Technology Platform 5(TM),
allows the company to rapidly introduce tailored solutions to meet
its clients' needs. Visual Sciences is headquartered in San Diego,
Calif., and has East Coast offices in Herndon, Virginia and
European headquarters in Amsterdam, The Netherlands. For more
information, contact Visual Sciences. Voice: 858.546.0040. Fax:
858.546.0480. Address: 10182 Telesis Court, 6th Floor, San Diego,
CA 92121. Web site: http://www.visualsciences.com/. Visual Sciences
is a registered trademark of Visual Sciences, Inc. Forward-Looking
Statements Statements in this press release that are not a
description of historical facts are forward-looking statements. You
should not regard any forward-looking statement as a representation
by Visual Sciences that any of its plans will be achieved. Actual
results may differ materially from those set forth in this release
due to the risks and uncertainties inherent in Visual Sciences'
business, including, without limitation: Visual Sciences' reliance
on its Web analytics services for the majority of its revenue;
potential impacts on Visual Sciences' business, results of
operations and common stock price resulting from the process the
company is undertaking with an investment banking firm to evaluate
potential strategic transactions with interested parties; blocking
or erasing of cookies or limitations on the company's ability to
use cookies; Visual Sciences' limited experience with real-time
analytics applications beyond Web analytics; the risks associated
with integrating the operations and products of acquired companies
with those of Visual Sciences; privacy concerns and laws or other
domestic or foreign regulations that may subject Visual Sciences to
litigation or limit the company's ability to collect and use
Internet user information; Visual Sciences' ongoing ability to
protect its own intellectual property rights and to avoid violating
the intellectual property rights of third parties; the highly
competitive markets in which the company operates that could make
it difficult for Visual Sciences to acquire and retain customers;
the risk that Visual Sciences' customers fail to renew their
agreements; the risks associated with the company's indebtedness,
including the risk of non-compliance with the covenants in the
company's credit facility; the risk that Visual Sciences' services
may become obsolete in a market with rapidly changing technology
and industry standards; the risks associated with renaming the
company and undertaking related branding activities; and other
risks described in Visual Sciences' Securities and Exchange
Commission filings, including the company's annual report on Form
10-K for the year ended December 31, 2006 and quarterly reports on
Form 10-Q. Do not place undue reliance on these forward-looking
statements which speak only as of the date of this news release.
All forward-looking statements are qualified in their entirety by
this cautionary statement, and Visual Sciences undertakes no
obligation to revise or update this news release to reflect events
or circumstances after the date of this news release. DATASOURCE:
Visual Sciences, Inc. CONTACT: Liya Sharif, , or Patty Ladegaard, ,
of JHG-Townsend, +1-858-457-4888, for Visual Sciences, Inc. Web
site: http://www.visualsciences.com/
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