NEW YORK, Nov. 4, 2019 /PRNewswire/ -- Coach unveils
"Wonder For All," its campaign for the 2019 holiday season.
Starring a fun, diverse cast that includes actress Yara Shahidi, model Kate
Moss, rapper Megan Thee
Stallion in her first-ever fashion campaign, Spike and Tonya Lee, and more friends of Coach,
the campaign follows the band of revelers as they gather at an
impromptu party at a New York
brownstone. Capturing the magical mood of the season, it champions
the belief of coming together for the holidays and the inclusive,
authentic spirit of New York.
![Coach Presents "Wonder For All" A Holiday Campaign Championing Inclusivity, Optimism And Authenticity Coach Presents "Wonder For All" A Holiday Campaign Championing Inclusivity, Optimism And Authenticity](https://mma.prnewswire.com/media/1021651/Coach_Holiday.jpg)
Photographed by Juergen Teller,
who debuted his first campaign for Coach this fall, the colorful,
irreverent print campaign highlights the individuality of the
campaign's cast members. Set on the Upper West Side and featuring
Shahidi, Moss, Megan Thee Stallion
as well as model Fernanda Ly, actor
Miles Heizer and an unexpected
feathered friend, it sees the cast in joyful, unfiltered scenes
that highlight the house's spirit of playfulness and the authentic
self-expression that defines New York
City.
The campaign also introduces the house's new Horse and Carriage
collection. Seen on Kate Moss and a
new version of the Kat Saddle Bag, the collection reimagines
Coach's iconic Horse and Carriage motif as a cool, colorful pattern
on bags and ready-to-wear. First introduced in the 1950s, the Horse
and Carriage is a symbol of Coach's legacy of leathercraft and
New York heritage, and the house's
first-ever code.
"Wonder For All" is also a series of short films written and
directed by Bunny Kinney. Featuring
Spike and Tonya Lee, actress
Camila Morrone, winner of Season 8
of Ru Paul's Drag Race Bob the Drag Queen, and writer, actor
and producer Ben Sinclair, as well
as special appearances by the Shahidi family and the Newark Boys
Choir, the films celebrate the magic and spontaneous fun of being
together during the most festive time of year.
Coach customers in Japan will
be able to play a limited-edition Rexy holiday video game where the
house's beloved mascot snowboards through animated Coach worlds
with the goal of reaching the holiday party.
ABOUT COACH
Coach is a global design house of modern
luxury leather goods, apparel, footwear, fragrance, eyewear and a
full range of lifestyle accessories. Founded in 1941, Coach
has a longstanding reputation built on quality craftsmanship and is
defined by its confident New York
style. The brand approaches design with a modern vision,
reimagining luxury for today with an authenticity and innovation
that is uniquely Coach. Coach products are available in
approximately 55 countries through its network of directly operated
stores, travel retail shops and sales to wholesale customers and
independent third party distributors, as well as through
coach.com.
Coach is a Tapestry, Inc. brand. Tapestry is publicly
listed on the New York Stock Exchange under the ticker TPR.
EDITORIAL CREDIT: Coach
IMAGE CREDIT: © 2019 Juergen Teller
SOCIAL MEDIA: @Coach; #WonderForAll; #CoachNY
CONTACT:
Amanda Peña, Director, Global Brand
Communications
212 946 3854 / apena@coach.com
Kate Mack, Director, Global
Celebrity and Influencer Relations
212 946 7803 / kmack@coach.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/coach-presents-wonder-for-all-a-holiday-campaign-championing-inclusivity-optimism-and-authenticity-300950042.html
SOURCE Coach, Inc.