Monitise PLC Monitise drives mobile banking app adoption
11 Diciembre 2013 - 3:00AM
RNS Non-Regulatory
TIDMMONI
Monitise PLC
11 December 2013
11 December , 2013
Monitise drives mobile app adoption at Clydesdale Bank and
Yorkshire Bank
Customers logging in twice a day to new mobile banking service
developed with Monitise
Monitise plc (LSE: MONI.L) today announced that the mobile
services it has developed and deployed for Clydesdale Bank and
Yorkshire Bank have experienced significant and rapid user adoption
since their launch in August. The capabilities were built as part
of a three-year partnership between Monitise and the banking
group.
Since launching mobile banking services, Clydesdale Bank and
Yorkshire Bank are already seeing customers interact with their app
two or more times a day. The banks have taken the innovative
approach of enabling any customer with a current account to be able
to register, they do not necessarily need to be registered for
internet banking, so the banks are seeing quick take up across all
sectors of their customer base.
Clydesdale Bank and Yorkshire Bank launched their mobile
services with Monitise to enable their customers to manage their
money when and where it suits them. They were developed with a
specific focus on building an intuitive user experience for
consumers. The apps are available across iPhone, Android and
BlackBerry handsets and, for customers without smartphones, a
series of text-based offerings including scheduled and on-demand
balance alerts and mini statements are available.
Clydesdale Bank and Yorkshire Bank's Operations & IT
Director, Debbie Crosbie, said: "The adoption levels of our mobile
capabilities show that they are already providing an invaluable
service for our customers, enabling them to manage their finances
more easily at a time and place that suits them. We're delighted
with the results we are seeing after just three months. Over the
next year, we are looking to build on this success by making mobile
a central part of our customer service strategy across the UK to
give consumers more ways to manage their money around the
clock."
Monitise President, EMEA, Will Jones added: "Clydesdale and
Yorkshire Banks are already seeing strong take up of their mobile
services and some of the fastest adoption rates across the
industry, on a global scale. People now choose or switch their bank
account based on the quality of a mobile offering, therefore we are
delighted with the success of Clydesdale and Yorkshire Banks'
mobile apps and the seamless experience they provide. Mobile has
become the main way that many consumers interact with their
finances, so it has become an integral part of financial
institutions' technology and customer contact strategies."
About Monitise
Monitise (LSE: MONI) is a world leader in Mobile Money -
banking, paying and buying with a mobile device. Leading banks,
payments companies, retailers and mobile networks utilise
Monitise's technology platforms and services to securely connect
people with their money.
Already over 24 million consumers benefit from our patented
technology to 'bank anywhere', 'pay anyone' and 'buy anything'
accounting for over $50 billion of payments, purchases and
transfers annually. More information is available at
www.monitise.com.
For further information
Monitise plc Tel: +44(0)203 657 0900
Alastair Lukies, Chief Executive Officer
Lee Cameron, Chief Commercial Officer
Brad Petzer, Chief Financial Officer
Mike Keyworth, Chief Information Officer
Investor Relations
Andrew Griffin, Haya Herbert-Burns Tel: +44(0)203 657 0366
investorrelations@monitise.com
Media Relations
Gavin Haycock Tel: +44(0)203 657 0362
Gavin.haycock@monitise.com
Canaccord Genuity
Simon Bridges Tel: +44(0)20 7523 8000
Cameron Duncan
FTI Consulting Tel: +44(0)20 7831 3113
Charles Palmer
Jon Snowball
This information is provided by RNS
The company news service from the London Stock Exchange
END
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