Beef ‘O’ Brady’s Selects PAR Technology’s MENU & Punchh to Boost Omnichannel Ordering and Loyalty Capabilities
18 Abril 2024 - 6:30AM
Business Wire
Innovative Collaboration Transforms Ordering
Channels and Enhances Customer Engagement
ParTech, Inc. (PAR), a global restaurant technology company
providing unified commerce solutions for enterprise restaurants,
today announces that the renowned American restaurant franchise,
Beef ‘O’ Brady’s, has selected PAR MENU and PAR Punchh® for its
innovative omnichannel ordering and loyalty platforms. This marks a
new chapter as Beef ‘O’ Brady’s returns to PAR’s ecosystem,
harnessing the advanced capabilities of both solutions.
Beef ‘O’ Brady’s, known for their motto ‘Good Food. Good
Sports.’, is set to elevate its digital presence with PAR MENU,
offering a comprehensive omnichannel ordering solution. Beyond its
mobile app and web interfaces for first-party ordering channels,
PAR MENU seamlessly integrates with third-party delivery
marketplaces like UberEats, DoorDash and Grubhub, optimizing
last-mile delivery management.
“MENU and Punchh complement each other, making them work Better
Together and therefore benefiting Beef ‘O’ Brady’s operations,
enabling them to deliver seamless guest experiences and drive
revenue growth. This all-in-one solution allows brands to unify
their data and experiences versus the disjointed experience we see
so frequently today,” said Savneet Singh, CEO of PAR. “We were
excited to welcome the Beef ‘O’ Brady’s team back to Punchh and are
even more thrilled to be supporting their first-party and
third-party ordering channels with MENU. This marks a significant
milestone, setting a new benchmark for omnichannel excellence and
proving out our Better Together philosophy.”
At the heart of Beef 'O' Brady's return to PAR is MENU’s open
API, which enables the integration with various POS systems. This
strategic move not only enhances operational efficiency but also
streamlines the ordering process, allowing Beef ‘O’ Brady’s to
prioritize what truly matters – their guests. Furthermore, the
swift adoption of MENU across all of Beef ‘O’ Brady’s 140
locations, facilitating over 35,000 orders since launch,
underscores its scalability and reliability.
Beef ‘O’ Brady’s will further enhance its customer engagement
and loyalty initiatives through the advanced features of PAR
Punchh. Leveraging Punchh’s sophisticated segmentation,
gamification capabilities, AI tools, and comprehensive loyalty and
engagement features, Beef ‘O’ Brady’s is poised to elevate both
revenue-driving strategies and emotional loyalty initiatives. The
incorporation of gamification elements, such as loyalty challenges,
adds an interactive and rewarding dimension to the customer
experience. Additionally, the platform offers easy-to-access data
insights, enabling Beef ‘O’ Brady’s to make informed decisions and
further optimize their marketing and operational strategies.
Heather Boggs, Chief Marketing Officer at Beef ‘O’ Brady’s,
emphasized the importance of an all-in-one solution in addressing
their operational challenges, stating, "Implementing PAR MENU and
Punchh has significantly streamlined our processes and improved our
customer engagement. Having a unified solution allows us to focus
more on delivering exceptional experiences to our guests while
efficiently managing our operations."
About Beef ‘O’ Brady’s Beef ‘O’ Brady’s is a franchise of
family sports pubs that provides the perfect atmosphere for friends
and families to watch the game and grab a bite. With a focus on
providing value without sacrificing quality, the Beef ‘O’ Brady’s
menu features delicious family favorites. Beef 'O' Brady's is
strongly dedicated to community involvement through ongoing
partnerships with local schools, youth sports leagues and other
community groups. Beef 'O' Brady's currently operates 140 locations
in 21 states. For more information about franchising opportunities,
visit http://www.beefobradysfranchise.com.
About PAR Technology For more than 40 years, PAR
Technology Corporation’s (NYSE: PAR) cutting-edge products and
services have helped bold and passionate restaurant brands build
lasting guest relationships. We are the partner enterprise
restaurants rely on when they need to serve amazing moments from
open to close, during the most hectic rush hours, and when the
world forces them to adapt and overcome. More than 70,000
restaurants in more than 110 countries use PAR’s restaurant
point-of-sale, digital ordering, loyalty and back-office software
solutions as well as industry-leading hardware and drive-thru
offerings. To learn more, visit partech.com or connect with us on
LinkedIn, X (formerly Twitter), Facebook, and Instagram.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240418313606/en/
Christopher R. Byrnes (315) 743-8376
chris_byrnes@partech.com
PAR Technology (NYSE:PAR)
Gráfica de Acción Histórica
De Abr 2024 a May 2024
PAR Technology (NYSE:PAR)
Gráfica de Acción Histórica
De May 2023 a May 2024