Azul Accelerates Growth in Asia Pacific as Region Responds to Oracle Java SE Pricing Change and Escalating Cloud Costs
26 Junio 2024 - 2:00PM
Business Wire
New bookings growth in FY24 up 37% YoY,
contribution from APAC channel partners up 72% YoY
Azul, the only company 100% focused on Java, today announced
strong growth and continued momentum across the Asia Pacific region
as organizations turn to its OpenJDK solutions to address cost and
performance challenges in the wake of Oracle’s Java SE pricing
change and rising cloud expenses.
Region Leverages Azul’s Solutions to Address Business
Challenges
Asia Pacific businesses are grappling with new financial
pressures as a result of the changes to Oracle’s Java SE pricing
policy announced last year, as well as escalating cloud
infrastructure costs. Azul’s solutions help organizations address
these challenges head-on. Azul Platform Core is a drop-in
replacement for Oracle Java that delivers a more robust, secure and
cost-effective solution that is typically 70%+ less in support fees
than Oracle Java. With Azul Platform Prime, businesses commonly
experience a 20%+ decrease in their cloud and infrastructure costs
and realize substantial performance gains across their
business-critical Java applications.
These factors created substantial tailwinds in APAC in Azul’s
fiscal year 2024, with the company reporting a 37% increase in new
bookings year-over-year and a strong start to the first quarter of
FY25 with a 437% year-over-year surge in growth. Azul’s solutions
also resonated particularly well in the banking and finance sector
in Asia, which saw a 31% increase in new bookings year-over-year in
FY24.
“The Asia Pacific region has long been a strategic focus for
Azul, offering immense growth potential, and this past year has
been no different,” said Dean Vaughan, vice president of APAC at
Azul. “Across the region, enterprises are grappling with spiraling
cloud costs and growing frustration over Oracle's Java pricing. On
the Oracle side specifically, we have seen a steady increase in
audit threats and aggressive sales tactics. These market shifts
have steered more customers toward Azul's reliable and
cost-effective Java solutions, resulting in our remarkable success
in the region. We are also experiencing our highest volume of
channel partner opportunity registrations ever, driven by
enterprises searching for alternatives to Oracle Java and seeking
innovative ways to optimize cloud costs.”
Channel Partner Acceleration
Channel partner growth remained strong, with the percentage of
new bookings driven or fulfilled through partners in the region
nearly doubling from 38% in FY23 to 72% in FY24. Azul also grew its
partner ecosystem substantially in FY24, adding 46 new partners,
including distributors aligned to emerging market geographies, key
country-specific resellers, and pan-region systems integrators who
specialize in delivering services to customers that are seeking
Java advisory and migration expertise, application modernization
support and cloud cost optimization solutions.
“Azul’s momentum in the APAC region underscores the profound
impact of our strategic channel partnerships. The substantial
investment we’ve made in this ecosystem reinforces our dedication
to creating a thriving network of partners that can drive sustained
growth and success across the region for both Azul and their own
business while delivering significant value to our mutual
customers,” said Simon Taylor, vice president of global channel
sales at Azul.
Azul is hosting its first PartnerConnect Summit in the region on
June 27 in Bangkok, with participation from more than 40 partners
from 26 companies.
India Expansion Drives Significant Tailwinds
In FY24, Azul expanded its focus in the APAC region, adding
headcount as well as sales and marketing support in India. During
the fiscal year, the company has engaged with five of the top 10
banks in India and three large financial services organizations,
and one of India’s largest securities institutions tripled its
investment in Azul, saving more than 70% in its Java application
support. In addition, two leading systems integrators have
partnered with Azul on internal customer deployments and building
out a Java migration practice.
“India represents a cornerstone of our strategic expansion in
the APAC region,” Vaughan said. “Our enhanced presence and
investment in India have enabled us to forge strong relationships
with leading banks and financial institutions, demonstrating the
high demand for our cost-effective and high-performance Java
solutions. We are proud to support India’s leading enterprises in
achieving their technological and financial goals, as well as
enterprises throughout the APAC region overall.”
About Azul Systems Inc.
Headquartered in Sunnyvale, California, Azul provides the Java
platform for the modern cloud enterprise. Azul is the only company
100% focused on Java. Millions of Java developers, hundreds of
millions of devices and the world’s most highly regarded businesses
trust Azul to power their applications with exceptional
capabilities, performance, security, value, and success. Azul
customers include 36% of the Fortune 100, 50% of Forbes top-10
World’s Most Valuable Brands, all 10 of the world’s top-10
financial trading companies and leading brands like Avaya,
Bazaarvoice, BMW, Credit Suisse, Deutsche Telekom, LG, Mastercard,
Mizuho, Priceline, Salesforce, Software AG, and Workday. Learn more
at azul.com and follow us @azulsystems.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240626832605/en/
Treble Jim Cameron azul@treblepr.com