RNS Number:9919V
Optimisa PLC
02 May 2007

                                   Optimisa plc



                  Acquisition of Report International Limited



Optimisa plc ("Optimisa" or the "Company") has today agreed to acquire all of
the issued share capital of Report International Limited ("RIL").



RIL provides content analysis of national and international media output to
support product and market research, brand equity modelling, corporate
reputation management and PR campaign planning. The Directors of Optimisa
believe that RIL's product offering is complementary to Optimisa's existing
businesses and that cross selling opportunities with RIL and the ability to
share resources will contribute to the growth of the Optimisa group.



On the basis of the last published accounts of RIL, for the year ended 30 April
2006 turnover amounted to #1.8 million with profit before tax of #70,000. The
net assets of RIL at that date were #209,000.



The consideration payable consists of an initial cash payment of an amount equal
to 1.25 times the Company's net assets as at 30 April 2007, as determined by
completion accounts to be agreed or determined following completion. On the
basis of the accounts for the year ended 30 April 2006, this would amount to
#261,000. Further cash consideration will be payable amounting to 1.25 times the
pre-tax profits of RIL for the eight months ending 31 December 2007. In
addition, a second earn out consideration will be payable on the basis of a
multiple of RIL's average profit before tax for the two years ending 31 December
2009 on the following basis: for the first #200,000 average annual profits - a
multiple of 4; for the excess of average annual profits over #200,000 up to a
maximum average profits of #500,000 - a multiple of 3; and for the excess
average annual profits between #500,000 and #700,000 - a multiple of 1. The
second earnout consideration will be payable in cash, although Optimisa may
elect to settle up to 20 per cent. by way of an issue to the vendors of new
ordinary shares in the Company at the then prevailing market price. The maximum
consideration will be #2.2 million.



2 May 2007


Ron Littleboy, Chairman, Optimisa plc                      07789 691581
Simon Dannatt, Chief Executive, Optimisa plc               020 7960 3300
Jonathan Waters, Director, Optimisa plc                    020 7960 3300
Hugh Oram, Nabarro Wells Limited                           020 7710 7400




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END

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