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UNITED
STATES
SECURITIES AND EXCHANGE COMMISSION
Washington,
D.C. 20549
FORM 8-K
CURRENT
REPORT
Pursuant
to Section 13 OR 15(d)
of The Securities Exchange Act of 1934
Date
of Report (Date of earliest event reported)
January 16, 2024
DIGITAL
BRANDS GROUP, INC.
(Exact
name of registrant as specified in its charter)
Delaware |
|
001-40400 |
|
46-1942864 |
(State
or other jurisdiction
of incorporation) |
|
(Commission
File Number) |
|
(IRS
Employer
Identification No.) |
1400
Lavaca Street
Austin, TX |
|
78701 |
(Address
of principal executive offices) |
|
(Zip
Code) |
Registrant’s
telephone number, including area code (209) 651-0172
(Former name or former address, if changed since last report.)
Check
the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under
any of the following provisions (see General Instruction A.2. below):
¨ Written
communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
¨ Soliciting
material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
¨ Pre-commencement
communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
¨ Pre-commencement
communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities
registered pursuant to Section 12(b) of the Act:
Title
of each class |
Trading
Symbol(s) |
Name
of each exchange on which registered |
Common
Stock, par value $0.0001 |
DBGI |
The
Nasdaq Stock Market LLC |
Warrants,
each exercisable pursuant to purchase one share of Common Stock |
DBGIW |
The
Nasdaq Stock Market LLC |
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405
of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
Emerging
growth company ¨
If
an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying
with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ¨
Item 7.01. Regulation FD Disclosure.
On January 16, 2024,
Digital Brands Group, Inc. (the “Company”) issued a press release announcing that it has entered into a Letter of Intent
to open its first retail store in March, 2024.
The press release is
attached hereto as Exhibit 99.1 and incorporated herein by reference. The information included in this Current Report on Form 8-K, including
Exhibit 99.1, shall not be deemed to be "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended
(the "Exchange Act"), or otherwise subject to the liabilities of that section, nor shall such information be deemed incorporated
by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by
specific reference in such a filing. The information set forth under this Item 7.01 shall not be deemed an admission as to the materiality
of any information in this Current Report on Form 8-K that is required to be disclosed solely to satisfy the requirements of Regulation
FD.
Item
9.01 Financial Statements and Exhibits
(d) Exhibits
SIGNATURES
Pursuant to the requirements
of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto
duly authorized.
Date: January 16, 2024 |
DIGITAL BRANDS GROUP, INC. |
|
|
|
|
By: |
/s/ John Hilburn Davis IV |
|
Name: |
John Hilburn Davis IV |
|
Title: |
President and Chief Executive Officer |
Exhibit 99.1
Digital Brands Group Signs Letter of Intent to Open First Retail Store in March
DBG forecasts the store to generate over $1.5
million in annual revenue and $500,000 in annual cash flow
Austin, TX-- Digital Brands Group, Inc. (“DBG”) (NASDAQ:
DBGI), a curated collection of luxury lifestyle, digital-first brands, today announces that is has signed a Letter of Intent to open
its first retail store in March. The Company forecasts the store to generate over $1.5 million in annual revenue and over $500,000 in
annual cash flow based on the historical metrics and performance of this store, and excess Sundry inventory prior to the acquisition.
DBG will use this store to clear excess inventory at a meaningfully
higher margin than selling into the off-price channel. Importantly, DBG received a significant amount of excess inventory with its Sundry
acquisition. Therefore, there will be no additional costs to make these excess units, as they have already been paid for and are at our
warehouse. Given this, we expect this store to generate significant annual cash flow of over $500,000 a year.
“We are
excited to begin the retail store phase of growth strategy. We believe the best performing retail brands will have three legs to their
growth story: (1) wholesale, (2) e-commerce and (3) retail stores. We started with an outlet location due to the finished goods inventory
that are already paid for and sitting at our warehouse, as well as the historical metrics and performance of this store,”
said Hil Davis, Chief Executive Officer of Digital Brands Group.
Forward-looking Statements
Certain statements included in this release are
"forward-looking statements" within the meaning of the federal securities laws. Forward-looking statements are made based
on our expectations and beliefs concerning future events impacting DBG and therefore involve several risks and uncertainties. You
can identify these statements by the fact that they use words such as “will,” “anticipate,”
“estimate,” “expect,” “should,” and “may” and other words and terms of similar
meaning or use of future dates, however, the absence of these words or similar expressions does not mean that a statement is not
forward-looking. All statements regarding DBG’s plans, objectives, projections and expectations relating to DBG’s
operations or financial performance, and assumptions related thereto are forward-looking statements. We caution that forward-looking
statements are not guarantees and that actual results could differ materially from those expressed or implied in the forward-looking
statements. DBG undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by law. Potential risks and uncertainties that could cause the actual
results of operations or financial condition of DBG to differ materially from those expressed or implied by forward-looking
statements include, but are not limited to: risks arising from the widespread outbreak of an illness or any other communicable
disease, or any other public health crisis, including the coronavirus (COVID-19) global pandemic; the level of consumer demand for
apparel and accessories; disruption to DBGs distribution system; the financial strength of DBG’s customers; fluctuations in
the price, availability and quality of raw materials and contracted products; disruption and volatility in the global capital and
credit markets; DBG’s response to changing fashion trends, evolving consumer preferences and changing patterns of consumer
behavior; intense competition from online retailers; manufacturing and product innovation; increasing pressure on margins;
DBG’s ability to implement its business strategy; DBG’s ability to grow its wholesale and direct-to-consumer businesses;
retail industry changes and challenges; DBG’s and its vendors’ ability to maintain the strength and security of
information technology systems; the risk that DBG’s facilities and systems and those of our third-party service providers may
be vulnerable to and unable to anticipate or detect data security breaches and data or financial loss; DBG’s ability to
properly collect, use, manage and secure consumer and employee data; stability of DBG’s manufacturing facilities and foreign
suppliers; continued use by DBG’s suppliers of ethical business practices; DBG’s ability to accurately forecast demand
for products; continuity of members of DBG’s management; DBG’s ability to protect trademarks and other intellectual
property rights; possible goodwill and other asset impairment; DBG’s ability to execute and integrate acquisitions; changes in
tax laws and liabilities; legal, regulatory, political and economic risks; adverse or unexpected weather conditions; DBG's
indebtedness and its ability to obtain financing on favorable terms, if needed, could prevent DBG from fulfilling its financial
obligations; and climate change and increased focus on sustainability issues. More information on potential factors that could
affect DBG’s financial results is included from time to time in DBG’s public reports filed with the SEC, including
DBG’s Annual Report on Form 10-K, and Quarterly Reports on Form 10-Q, and Forms 8-K filed or furnished with the SEC.
About Digital Brands Group
We offer a wide variety of apparel through numerous brands on a both direct-to-consumer and wholesale basis. We have created a business
model derived from our founding as a digitally native-first vertical brand. We focus on owning the customer's "closet share"
by leveraging their data and purchase history to create personalized targeted content and looks for that specific customer cohort.
Digital Brands Group, Inc. Company Contact
Hil Davis, CEO
Email: invest@digitalbrandsgroup.co
Phone: (800) 593-1047
SOURCE Digital Brands Group, Inc.
Related Links
https://ir.digitalbrandsgroup.co
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