SAN
DIEGO, April 24, 2024 /PRNewswire/ -- LUXE Bidet,
the #1 bidet attachment provider in America, is delighted to share
its recent success at the esteemed Hermes Creative Awards for its
project "LUXE Bidet – Good Clean Fun," featuring a host-read with
Conan O'Brien. The company's
advertisement, led by Conan O'Brien,
has been honored as a 2024 Gold Winner, signifying a remarkable
achievement in creative excellence and industry recognition.
LUXE Bidet celebrates winning the 2024
Hermes Creative Gold Award for its exceptional bidet attachment
project.
While initially met with laughter, owning a bidet proves to be a
decision appreciated in the long run. This sentiment was vividly
illustrated in LUXE Bidet's partnership with Conan O'Brien. Conan's immediate reaction to the
advertisement talking points echoed the amusement often associated
with bidets. However, he skillfully transformed this amusement into
an engaging narrative that lasted nearly four minutes. Amidst the
comedic tone, Conan's delivery underscored the significance of
hygiene, subtly reminding listeners of its importance. This
collaboration served as a testament to the bidet's efficacy beyond
mere amusement, emphasizing its role in promoting cleanliness and
comfort.
LUXE Bidet celebrates the unprecedented success of this ad
campaign, which has garnered major virality across all social media
platforms. Since its release, the advertisement has amassed
1.6M views, captivating netizens,
bidet enthusiasts, and sparking heated conversations surrounding
the delivery of the ad read by Conan. LUXE Bidet remains committed
to delivering impactful content and setting new standards of
excellence in the industry.
In addition to the engaging content, the advertisement featured
compelling quotes that emphasized the practical advantages of bidet
usage. It commenced with an impactful assertion, highlighting how
bidets effectively tackle post-meal clean-up, contrasting with the
inefficiency of toilet paper: "Toilet paper has no business trying
to battle the mess of a large holiday meal. Bidets, on the other
hand, shoot a precise stream of refreshing water exactly where you
need it. No more smearing, and no more feeling like you're trying
to scrub a stubborn stain with a tissue!" To which Conan replied
"No toilet paper can handle that. No! You need a whole other
device. You need a bidet!"
Another quote underscored the lasting impact of a LUXE Bidet as
a transformative gift, reflecting both initial amusement and
long-term gratitude from users: "A LUXE Bidet makes a great
life-changing gift. People will laugh when they first see it and
will thank you forever when they start using it. People who try and
buy it, often feel that this has been one of the best purchases
they've ever made!"
Conan O'Brien, renowned podcast
host of "Conan O'Brien Needs A Friend" (Team Coco), along with a
talented team from Studio Resonate, SiriusXM Media, including
Casey Baker, Chelsea Campbell, Veronica Kwiatkowski, Tyler Ott, Shauna
Casey, Ben Cabonargi,
Drew Daigle, Aura Reyes, and LUXE Bidet team including
Emma Andersen, James Kelley, Kaitlyn
Chan, and Anjum Gupta,
collectively contributed to the success of the award-winning
advertisement.
Reflecting on the recognition, Anjum
Gupta, CEO of LUXE Bidet, expressed gratitude, stating,
"Receiving this recognition Hermes Creative Awards is a testament
to our commitment to innovation and excellence in making America
bidet-aware. We are thrilled to be recognized for our efforts in
promoting hygiene and enhancing the bathroom experience for our
customers."
About The Hermes Creative Awards
The Hermes Creative
Awards is renowned for celebrating innovation and creativity across
traditional and emerging media, is an esteemed international
competition administered by the Association of Marketing and
Communication Professionals (AMCP). With a rigorous judging process
led by industry experts, the awards honor outstanding achievements
in publications, branding collateral, websites, videos,
advertising, marketing, and communication programs.
About LUXE Bidet
LUXE Bidet is the #1 best-selling
bidet attachment in America, happy to be serving over three million
customers nationwide. LUXE bidets are built to last with durable,
premium materials. Designed to deliver high-quality at an
affordable price, LUXE Bidet's patented technology elevates the
bathroom experience and quality of life for a wide range of
users.
For more information about this award and to access the
audio, please visit this link.
Media Contact
Emma Andersen
Marketing Manager
LUXE Bidet
emma@2goproducts.com
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SOURCE LUXE Bidet