GOOD GOOD Expands Distribution of Its No-Added Sugar Jams to Holland and Barrett Stores Across the United Kingdom
08 Octubre 2024 - 2:01AM
Business Wire
Category Leader Introduces Its Strawberry,
Raspberry, Apricot, and Blackcurrant Jam to Retailers for the First
Time
GOOD GOOD, a leader in better-for-you, no-added sugar jams,
jellies and spreads, is bringing its Strawberry, Raspberry, Apricot
and Blackcurrant Jam to Holland and Barrett stores across the
United Kingdom. Entering retailer doors for the first time in the
UK, GOOD GOOD is thrilled to offer wellness-minded H&B shoppers
its fruit-forward, naturally sweetened jams that deliver premium
taste and optimal nutrition.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20241007265097/en/
(Photo: Business Wire)
In recent years, attitudes toward low/no-added sugar products
have shifted – now more than ever consumers are purchasing products
that taste delicious and are good for you too. In fact, 79% of
global consumers believe that reduced sugar food and beverages are
healthier than their sugar-laden counterparts. While the need for
sugar reduction is undeniable, health-conscious consumers also
expect better-for-you alternatives to excite their taste buds. A
pioneer in the no-added sugar movement, GOOD GOOD is committed to
meeting these expectations with its decadent jams, jellies and
spreads that seamlessly bridge indulgence and nutrition.
“We’re so honored to offer shoppers four of our best-selling
jams at Holland Barrett, the UK’s leading health food retailer,”
said Gardar Steffanson, CEO & Co-Founder of GOOD GOOD. “At GOOD
GOOD, we pride ourselves on delivering fruity, full-bodied jams
that offer optimal taste and superior nutrition. We know that
expanding the availability of low-sugar alternatives simplifies the
path to healthier eating habits, and by offering GOOD GOOD’s jams
at H&B, we aim to empower consumers to make nutritious choices,
while indulging in their sweet cravings.”
GOOD GOOD’s jams are crafted with 33% more fruit than standard
jam, and 88% fewer calories. Made with 6g or less naturally
occurring sugar per serving, each jam is low glycemic, making it a
suitable choice for those mindful of their sugar intake The jams
are also keto-friendly, gluten-free, non-GMO certified. Shoppers
can check out these four tasty jams on their next trip to
H&B:
- Strawberry Jam: Made with 58% whole strawberries, this
naturally sweetened, succulent, no-added sugar spread is a PB&J
essential.
- Raspberry Jam: Made with 50% real raspberries for a
naturally rich and vibrant flavor, this jam pairs perfectly with
yogurt, waffles, or as a filling for pastries and cakes.
- Apricot Jam: Meticulously crafted with 56% fresh
apricots, all-natural ingredients and no added sugar, this sweet,
tart jam is the perfect addition to pies or can be used as
marinade/glaze for poultry.
- Blackcurrant Jam: Enjoy the ripe, grape-like flavor of
Blackcurrant Jam, made with 50% blackcurrants. Spread it on toast
or combine it with cranberries to create a decadent holiday sauce –
our personal favorite!
All four of these jams are available now at Holland and Barrett
stores across the United Kingdom for £4.00, and online at
https://hollandandbarrett.com/shop/brands/good-good/. For more
information and to explore GOOD GOOD’s extensive line of no-added
sugar jams, jellies, and spreads visit
https://uk.goodgoodbrand.com/, or shop on Amazon.
About GOOD GOOD
Born in Reykjavik, Iceland as a natural sweetener company in
2015, the brand set sail for foreign markets with its jam line in
2017. Today, GOOD GOOD is present in 36 countries and available
online and in store at over 10,000+ locations. GOOD GOOD’s focus
since the beginning has been to transcend modern food culture -
free from added sugar. Every GOOD GOOD product exists to inspire
and empower. As a premium food brand, GOOD GOOD innovates products
that comprise high quality natural ingredients, with a goal to
provide an experience that tastes good and is good for you. The
brand promises healthful deliciousness, free from added sugar and
artificial ingredients.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241007265097/en/
Marissa Lapointe Rachel Kay Public Relations, a FINN Partners
Company 858-206-8723 marissa.lapointe@finnpartners.com