CANTON, Mass., June 7, 2012 /PRNewswire/ -- Casual Male
Retail Group, Inc. (NASDAQ: "CMRG"), the largest retailer
of big & tall men's apparel and accessories, today announced
that Derrick Walker has been
appointed Senior Vice President and Chief Marketing Officer. Mr.
Walker's responsibilities will entail all aspects of our marketing
operations and he will assume the leadership role in creating and
building brand recognition for the Company's new DestinationXL
brand.
Mr. Walker joins CMRG from Lenscrafters, where he most recently
served as Vice President of Marketing with responsibility for
overseeing a $100 million marketing
budget, brand and marketing strategy and execution, promotions
development, customer relationship marketing, media, and
creative. Prior to joining Lenscrafters in 2009, Mr. Walker
worked for Finish Line as the Vice President of Marketing and,
prior to that, for Radio Shack as the Director of Marketing.
He spent a number of years working at CSC Consulting with
Brooks Brothers as one of his many retail clients. Derrick
earned dual Masters Degrees in Management and Mechanical
Engineering from Massachusetts Institute of Technology. He
earned his BS in Manufacturing Engineering from Central State University.
"Derrick brings a wealth of knowledge in developing brand
recognition and marketing strategy. He will serve a
leadership role in balancing the Company's primarily existing
direct customer contact strategy with brand marketing in expanded
media channels such as digital and social media intended to raise
market awareness of the DestinationXL brand. Casual Male is
in the formative stages of developing its transformation to
DestinationXL and enhancing market awareness is a key component of
the strategy," stated David Levin,
President and Chief Executive Officer.
"I'm looking forward to joining Casual Male and look forward to
the challenge of creating brand excitement for DestinationXL, the
future of men's big and tall clothing," said Derrick Walker.
Casual Male Retail Group, Inc., the largest retailer of big and
tall men's apparel with operations throughout the United States, Canada and Europe, operates 408 Casual Male XL retail and
outlet stores, 26 DestinationXL stores, 13 Rochester Clothing
stores, and direct-to-consumer businesses which include several
catalogs and e-commerce sites, including www.destinationxl.com. The
Company offers product assortments in big sizes XL-7XL, tall sizes
LT-6XLT and waist sizes 38-66. In addition, the Company carries a
complete line of men's footwear, ranging in sizes from 10 to 18.
The Company is headquartered in Canton,
Massachusetts, and its common stock is listed on the NASDAQ
Global Market under the symbol "CMRG."
SOURCE Casual Male Retail Group, Inc.