Providian Selected by TV Retailer HSN for Co-Branded Credit Card
17 Noviembre 2003 - 3:30PM
PR Newswire (US)
Providian Selected by TV Retailer HSN for Co-Branded Credit Card
SAN FRANCISCO, Nov. 17 /PRNewswire-FirstCall/ -- Providian
Financial Corporation today announced that the TV shopping network
HSN has selected the company to market and issue a new co-branded
credit card to HSN viewers. Marketing is scheduled to begin in
January, and will include both HSN on-air, phone, and direct mail
support. In addition to attractive interest rates, the new HSN
Rewards card, which will be issued by Providian National Bank, will
feature one of the industry's most competitive rebate and rewards
programs. With the co-branded HSN Rewards(R) card, HSN cardholders
will earn points for dollars spent, which they can use towards the
purchase of HSN merchandise. Customers will also receive $10 toward
a future HSN purchase the first time they use the card. "The HSN
Rewards card is a high potential co-brand card marketing
partnership that perfectly fits our target demographics," said
Joseph Saunders, Providian's chairman and chief executive officer.
"We're very pleased that HSN has chosen Providian as its co-branded
credit card marketer." "We're very excited to be working with
Providian," said Paul Guyardo, executive vice president of
Television & Marketing at HSN. "Together, we're about to launch
one of the most competitive loyalty programs in the television
shopping industry." About HSN HSN, an operating business of
IAC/InterActiveCorp (NASDAQ:IACI), originated the television
shopping concept in 1977. The idea materialized on a small AM radio
station in Florida and has since grown into a global multichannel
retailer with a thriving TV, catalog and Web business on hsn.com.
HSN generated worldwide consolidated sales of close to $2 billion
in 2002, reaches more households worldwide than any other TV
shopping network and is the 4th largest cable television network in
the U.S. About Providian San Francisco-based Providian Financial
(http://www.providian.com/) is a leading provider of credit cards
to Middle American customers throughout the U.S. By combining
experience, analysis and technology, Providian seeks to build
long-lasting relationships with its customers by providing products
and services that meet their evolving financial needs.
Forward-Looking Statement Certain statements contained in this
press release are forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Exchange Act of 1934, as amended, which are
subject to the "safe harbor" created by those sections.
Forward-looking statements include, without limitation: expressions
of "belief," "anticipation," or "expectations" of management;
statements as to industry trends or future results of operations of
the Company and its subsidiaries; and other statements that are not
historical fact. Forward-looking statements are based on certain
assumptions by management and are subject to risks and
uncertainties that could cause actual results to differ materially
from those in the forward-looking statements. These risks and
uncertainties include, but are not limited to, competitive
pressures; factors that affect delinquency rates, credit loss rates
and charge-off rates; general economic conditions; consumer loan
portfolio growth; changes in the cost and/or availability of
funding due to changes in the deposit, credit or securitization
markets; changes in the way the Company is perceived in such
markets and/or conditions relating to existing or future financing
commitments; the effect of government policy and regulation,
whether of general applicability or specific to the Company,
including restrictions and/or limitations relating to the Company's
minimum capital requirements, deposit taking abilities, reserving
methodologies, dividend policies and payments, growth, and/or
underwriting criteria; year-end audit adjustments; changes in
accounting rules, policies, practices and/or procedures; the
success of product development efforts; legal and regulatory
proceedings, including the impact of ongoing litigation; interest
rates; one-time charges; extraordinary items; the ability to
recruit and replace key personnel; and the impact of existing,
modified, or new strategic initiatives. These and other risks and
uncertainties are described in detail in the Company's Annual
Report on Form 10-K and Annual Report to Stockholders for the
fiscal year ended December 31, 2002 under the headings "Cautionary
Statement Regard Forward- Looking Information "and "Risk Factors."
Readers are cautioned not to place undue reliance on any
forward-looking statement, which speaks only as of the date
thereof. The Company undertakes no obligation to update any
forward- looking statements. NOTE: Investor information is
available on Providian Financial's website at
http://www.providian.com/. DATASOURCE: Providian Financial CONTACT:
investors, Jack Carsky, +1-415-278-4977, or media, Alan Elias,
+1-415-278-4189, or Beth Haiken, +1-415-278-4889, all of Providian
Financial; or Darris Gringeri, +1-727-872-4567, for HSN Web site:
http://www.providian.com/
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