Persistent positive recognition on leading peer-to-peer business
review site highlight company's role as a trusted partner in
helping revenue marketers achieve measurable results
NEW
YORK, July 11, 2024 /PRNewswire-PRWeb/ --
Madison Logic, the leading global digital Account-Based Marketing
(ABM) activation platform, today announced that it earned 26 total
badges in the G2 Summer 2024 Grid® Reports, including Leader or
High Performer across 18 categories for Account-Based Advertising,
Account-Based Analytics, Account-Based Orchestration Platforms,
Marketing Account Intelligence, Buyer Intent Data Providers, and
Account Data Management. Based entirely on an evaluation of client
reviews, the badges reflect the company's continued leadership in
helping B2B marketers generate the account engagement that drives
revenue impact.
"Effective ABM requires a data-led understanding of the accounts
ready to engage, the buying committee personas making those
decisions, and the content that will accelerate them through the
buyer's journey faster," said Keith
Turco, CEO of Madison Logic. "This recognition is directly
tied to our ability to deliver the tools and services needed for
our clients to see more success from their ABM strategies. We're
proud to have earned these badges and the vote of confidence it
provides our teams to continue to provide the best experiences and
results."
Madison Logic was named a Leader across 18 categories in the G2
Summer 2024 Grids, including:
- Leader – Account-Based Advertising – Overall
- Leader – Account-Based Advertising – Enterprise
- Leader – Account-Based Analytics – Overall
- Leader – Account-Based Analytics – Enterprise
- Leader – Account-Based Orchestration Platforms – Overall
- Leader – Account-Based Orchestration Platforms –
Enterprise
- Leader – Account-Based Orchestration Platforms –
Mid-Market
- Leader – Marketing Account Intelligence – Enterprise
- Regional Leader (Americas) – Account-Based Orchestration
Platforms – Overall
- Regional Leader (Americas) – Account-Based Orchestration
Platforms – Mid-Market
- Regional Leader (Americas) – Account-Based Analytics –
Enterprise
- Regional Leader (Europe) –
Account-Based Analytics – Overall
- High Performer – Buyer Intent Data Providers – Overall
- High Performer – Buyer Intent Data Providers – Enterprise
- High Performer – Account Data Management – Enterprise
- Regional High Performer (Americas) – Account-Based Analytics –
Overall
- Regional High Performer (Americas) – Account-Based Analytics –
Mid-Market
- Regional High Performer (Americas) – Account Data Management –
Overall
G2, the leading provider of business software and services
reviews, uses its community's knowledge to help others make
informed software and service decisions for their business. Client
reviews praise Madison Logic for its transparent practices and
market-leading, data-driven approach that empowers them to convert
their best accounts faster, saying:
- Identifying & Targeting High-Value Accounts: "Madison Logic
stands out for its comprehensive suite of tools that enable precise
targeting and effective engagement with B2B audiences." – Verified
User in Computer Software
- Global Reach & Scale: "Madison Logic is helping us reach
our preferred enterprise buyers more quickly and helping us build
out our contact database with the buying committee at these
accounts." – Courtney P., Vice President, Demand Generation &
Global Growth
- Reporting, Measurement & Data: "Madison Logic provides
great insights on account engagement, collecting data across
different organic and paid channels." – Judit S., Global Head of
Demand Generation
- Best-In-Class Client Service & Support: "Working with the
ML team makes my work life easier as they think things through
almost like an extension to my team." – Jakob J., Field Marketing
Specialist
With a holistic view of a unified ABM strategy, Madison Logic's
centralized ML Platform is the only ABM activation solution that
combines three sources of intent signals, four leading media
channels, and real-time measurement to power growth and drive
quality conversions faster. This enables users to generate the
account engagement that drives revenue impact by leveraging data to
prioritize the accounts ready to buy, stay top-of-mind at every
stage of the sales cycle, and track multi-channel impact to
optimize their approach across the buying journey.
Visit the Madison Logic G2 review page to learn more about what
other clients say about Madison Logic and contribute to its
reviews.
For more information about why marketers behind the
fastest-growing companies in the world trust Madison Logic to
accelerate growth across the buying journey, visit
www.madisonlogic.com.
About Madison Logic
The ML Platform, a global multi-channel ABM activation and
measurement platform, enables B2B marketers to leverage a
proprietary combined data set to identify the accounts most likely
to purchase, accelerate the customer journey, and shorten sales
cycles to positively impact ROI. Madison Logic empowers B2B
marketers to convert their best accounts faster by finding and
engaging with the most influential individuals throughout the
buyer's journey. Visit madisonlogic.com for more information.
Media Contact
Betsy
Utley-Marin, Madison Logic, 1 (332) 208-8146,
eutleymarin@madisonlogic.com, https://www.madisonlogic.com/
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SOURCE Madison Logic