Restaurant Platform Company Introduces Unique
Around-the-World Hot Dog Concept In-Store and Online
CHICAGO, July 17,
2024 /PRNewswire/ -- In honor of National Hot Dog
Day, Craveworthy Brands ("Craveworthy") – the innovative fast
casual restaurant platform company – is excited to announce the
upcoming launch of Nomad Dawgs, a quick service concept that takes
guests on a journey to savor unique varieties of hot dogs from
around the world. Nomad Dawgs will be available in-store and
digitally at participating Wing It On! locations, starting
July 22, 2024.
The one-of-a-kind concept stems from the culinary genius of
Craveworthy's Creator Chef Robert
Kabakoff and VP of Culinary and Supply Chain Becca McIntyre,
who had the vision of creating a home-grown brand inspired by their
travels. Each "dawg" is inspired by a location or culture from
around the globe and features the local cuisine, including "The
Empire State," "The Munich," "Fast
and Furious" and many others.
"Along with Craveworthy's dedication to embracing every culinary
segment in our vast portfolio, our lead chefs and the rest of the
team have a real knack for travel, and trying various cuisines in
the places we visit," said CEO and Founder of Craveworthy
Brands, Gregg Majewski. "We
wanted to bring some of these experiences to life by introducing a
unique concept that has really never been done before with hot
dogs, offering a little taste of the world under one roof."
Nomad Dawgs will be offered at participating Wing It On!
locations across the nation, from the original store in
Waterbury, Connecticut to
Mt. Dora, Florida near
Orlando and Copiague, New York on Long Island. The around-the-world hot dogs
will be included on Wing It On!'s craveworthy menu of perfectly
crispy chicken wings and boneless bites with 20-plus unique sauces,
hand-crafted chicken sandwiches, loaded fries and an array of
tantalizing sides. Guests will be able to order from the
well-traveled lineup in-store as well online for pick-up and
digitally through third-party.
"Nomad Dawgs is the perfect add-on to Wing It On!'s already
robust menu, creating a synergy between consumer favorites—chicken
wings with innovative sauce options and a flavorful, global
experience of a complimentary food like hot dogs," said Wing It
On! Founder and Brand President,
Matt Ensero. "In addition to
deepening the bench of culinary options for guests at Wing It On!,
the new concept will also create new avenues of revenue and
opportunity to tap new consumers for existing and prospective
franchise partners."
Accompanied by Wing It On!, Nomad Dawgs will also be opening its
first stand-alone, brick-and-mortar location in Las Vegas along with others in the coming
future.
Craveworthy Brands was created with the mission to serve a
variety of delicious foods to accommodate different palates and
Nomad Dawgs' hot dog creations are a true testament to offering
guests options, from anywhere, whenever they crave it.
To learn more about Craveworthy Brands and Nomad Dawgs, please
visit https://www.craveworthybrands.com. To find your nearest Wing
It On! location, please visit https://www.wingiton.com.
About Craveworthy Brands
Craveworthy Brands, the
parent company of Bd's Mongolian Grill, Dirty Dough, Flat Top
Grill, Genghis Grill, Hot Chicken
Takeover, Krafted Burger Bar + Tap, Lucky Cat Poke Co., Pastizza
Pizza & Pasta, Nomad Dawgs, Scramblin' Ed's, Sigri Indian BBQ,
Soom Soom Mediterranean, taim Mediterranean Kitchen, The Budlong
Southern Chicken and Wing It On!, is dedicated to invigorating and
supercharging legacy brands while nurturing and growing emerging
brands. The company brings together diverse, yet complementary
brands and an accomplished, veteran leadership team in the growing
culinary space. In addition to building and operating leading
restaurant brands, Craveworthy Brands is active in the communities
it serves and creates exciting career opportunities for its team
members. Bridging the distinctive individuality of its concepts
with a shared culture and spirit of collaboration, the Company's
goal is to create truly unique and craveworthy experiences every
day, every shift and at every turn. Learn more about Craveworthy
and its brands at CraveworthyBrands.com.
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SOURCE Craveworthy Brands