LOS
ANGELES, Aug. 13, 2024 /PRNewswire/ -- InterMedia
Group of Companies® (InterMedia) announces hiring Kris Johnson as Vice President, Growth &
Business Development.
"After witnessing InterMedia's success first-hand for years, I
am extremely excited to join the team to drive our continued
growth" Johnson said. "By combining big agency thinking with
independent agency agility and an entrepreneurial philosophy,
InterMedia leads the industry in all facets of performance
marketing, powering unparalleled success for campaigns of all
sizes. I look forward to working with this amazing group and am
thrilled to partner with clients as they expand their marketing
strategies."
Kris is a performance advertising and business development
veteran and brings over 20 years of agency, ecommerce, and
direct-to-consumer experience. His growth and marketing expertise
includes launching and testing brands new to television in addition
to transitioning and scaling high-volume campaigns including
Generac, Positec, Fight Camp, Weber Grill, and many more.
"With Kris' decades of experience in business development and
marketing for some of the most respected agencies in the
direct-response industry, he is undeniably one of the top growth
executives in our industry and will be extraordinarily valuable to
both the agency and our clients", said Robert Yallen, President & Chief Executive
Officer. "He is an incredibly strong addition, and we are excited
to have him join the InterMedia team."
Kris is based in Woodland Hills,
California. For more information, please contact him at
626.840.2476, kjohnson@im.agency
For more information, go to: http://www.im.agency
About the InterMedia Group of Companies®
The InterMedia Group of Companies® is a fully integrated
$1 Billion Dollar plus advertising,
media, analytics, marketing, technology, entertainment, and
communications organization known for blending direct response
advertising with general market techniques. Founded in 1974, IMGC
specializes in brand response, direct response, retail, brand
building and ecommerce advertising.
The company is comprised of multiple, synergistic business
units:
InterMedia Advertising® (analytics, strategy,
planning and research), InterMedia Time Buying Corp®
(offline media execution), InterMedia Interactive® (online
planning, buying and creative), MediaPoint Network®
(Performance-based advertising), InterImage Productions®
(television and radio production), InterPost Productions®
Editorial (post production and visual effects), InfoTech
Development™ (advertising and media metrics technology),
InterMedia Entertainment® (Celebrity and IP licensing deals)
and CPM Networks™ (unwired networks of cable, broadcast TV,
and radio media).
For more information, go to http://www.InterMedia.agency
Contact
Hunington Sachs, Esq. / VP Business & Legal Affairs
InterMedia Group of Companies
381717@email4pr.com
818-933-8739
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SOURCE InterMedia Group of Companies®