NexTech AR Solutions (NexTech) (OTCQB: NEXCF) (CSE: NTAR)
(FSE: N29), a leading provider of virtual and augmented reality
(AR) experience technologies and services for eCommerce, education,
conferences and events today announced that it has achieved a
record-breaking 315% increase in Black Friday sales year-over-year
across it’s AR eCommerce platform. With 2020 being a year dominated
by coronavirus, shoppers have shown that they will embrace the
convenience and safety of online shopping more than ever.
Company Highlights:
- More AR shopping experiences than ever before with an
aggressive AR/3D site rollout planned for Q1 2021
- Company is supporting this rollout with a new AR development
team assembled and located in its 20,000 sq ft California
facility
- Record-breaking 315% increase in Black Friday sales
- Website traffic relative increases 450% compared to 2020
average daily traffic
- Website order value increased 38% year-over-year
- Website order value is 26.6% higher than Shopify’s average
Black Friday cart
NexTech’s AR eCommerce operations saw a steep uptick in sales
throughout the month of November and around the Black Friday and
Cyber Monday holidays. The exponential increase in traffic and
sales on these platforms can be attributed to the addition of new
AR/3D shopping experiences, plus it’s new brand lineup announced in
August including; Philips Norelco, MR. Coffee, Vitamix, MetroVac,
Breville, and Cuisinart. Notably, the company recently signed an
expanded major distribution deal with the Dyson brand which the
company is ARitizing.
“AR is already being used in eCommerce by Wayfair, Home Depot,
IKEA, HOUZZ and others and has proven its ability to increase sales
and purchasing confidence, but it’s still not the standard- yet.
We’re aiming to change that as we integrate this valuable
technology into the consumer shopping experience through our
eCommerce division, and the 315% increase in Black Friday Sales
speaks for itself,” said Feras Abutaha, VP of Operations at NexTech
AR. He continues, “We’re only scratching the surface on the
potential of AR in this space. Moving forward into 2021, our team
at NexTech plans to bring AR to the forefront, making it accessible
to the masses and becoming the new industry standard for eCommerce
much like Apple did with the iPhone in the consumer technology
space. Furthermore, we plan to evolve our premium customer service,
enhance our rapid shipping, and incorporate even more premium home
appliance brands into the portfolio, making our online shopping
experience unlike any other.”
Evan Gappelberg, CEO of NexTech AR comments, “I am thrilled to
see our AR eCommerce operations flourishing and breaking new
records this holiday season. Industry growth for eCommerce is up
around 30% this year, but at NexTech, our growth in this area has
exceeded 200% percent, showing that our approach of using AR is not
only successful but creates a framework for others to follow when
aiming to differentiate themselves from their competitors.” He
continues, “The pandemic has pushed everyone to become more
demanding with their online purchases – we all want to get a better
sense of what we’re purchasing, we want to experience the items in
our homes before we purchase them, which is exactly what AR does.
With our AR technology firmly in place, and applying our web AR to
ever-growing selection of brands we are truly doing pioneering work
in AR for eCommerce and laying the building blocks for others to
follow.”
According to Adobe Analytics, eCommerce spending on Black Friday
increased 21.6% this year, totaling $9 billion in online
transactions while the largest eCommerce day of the year reached
$10.8 billion in sales, increasing 15.1% from 2019. The surge in
online shopping was fueled by retailers pushing for safer shopping
practices during the pandemic, along with more consumers not only
purchasing new technologies like smartphones and wearables, but
also household grocery and fresh food items.
About NexTech AR
NexTech is one of the leaders in the rapidly growing
Augmented Reality market estimated to grow from
USD $10.7B in 2019 and projected to reach USD $72.7B by 2024
according to Markets & Markets Research; it is expected to grow
at a CAGR of 46.6% from 2019 to 2024.
The company is pursuing four verticals:
InfernoAR: An advanced Augmented Reality and
Video Learning Experience Platform for Events, is a SaaS video
platform that integrates Interactive Video, Artificial Intelligence
and Augmented Reality in one secure platform to allow enterprises
the ability to create the world’s most engaging virtual event
management and learning experiences. Automated closed captions and
translations to over 64 languages. According to Grandview Research
the global virtual events market in 2020 is $90B and expected to
reach more than $400B by 2027, growing at a 23% CAGR. With
NexTech’s Virtual Conference Platform having augmented reality, AI,
end-to-end encryption and built in language translation for 64
languages, the company is well positioned to rapidly take market
share as the growth accelerates globally.
ARitize™ For eCommerce: The company launched
its SaaS platform for webAR in eCommerce early in 2019. NexTech has
a ‘full funnel’ end-to-end eCommerce solution for the AR industry
including its Aritize360 app for 3D product capture, 3D/AR ads, its
Aritize white label app it’s ‘Try it On’ technology for online
apparel, 3D and 360-degree product views, and ‘one click buy’.
ARitize™ 3D/AR Advertising Platform: Launched
in Q1 2020 the ad platform will be the industry's first end-to-end
solution whereby the company will leverage its 3D asset creation
into 3D/AR ads. In 2019, according to IDC, global advertising spend
will be about $725 billion.
ARitize™ Hollywood Studios: The studio is in
development producing immersive content using 360 video, and
augmented reality as the primary display platform.
To learn more, please follow us on Twitter,
YouTube, Instagram, LinkedIn, and Facebook, or visit our website:
https://www.nextechar.com.
For further information, please contact:Evan GappelbergChief
Executive Officerinfo@nextechar.com
The CSE has not reviewed and does not accept
responsibility for the adequacy or accuracy of this release.
Certain information contained herein may
constitute “forward-looking information” under Canadian securities
legislation. Generally, forward-looking information can be
identified by the use of forward-looking terminology such as, “will
be”, “looking forward” or variations of such words and phrases or
statements that certain actions, events or results “will” occur.
Forward-looking statements regarding the Company increasing
investors awareness are based on the Company’s estimates and are
subject to known and unknown risks, uncertainties and other factors
that may cause the actual results, levels of activity, performance
or achievements of NexTech to be materially different from those
expressed or implied by such forward-looking statements or
forward-looking information, including capital expenditures and
other costs. There can be no assurance that such statements will
prove to be accurate, as actual results and future events could
differ materially from those anticipated in such statements.
Accordingly, readers should not place undue reliance on
forward-looking statements and forward-looking information. NexTech
will not update any forward-looking statements or forward-looking
information that are incorporated by reference herein, except as
required by applicable securities laws.
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