Leading Daily Local Sports Podcast Network
to be Available Nationwide via RADIO.COM
Locked On Marks Entercom’s Fourth Recent
Agreement to Leverage its National Sports Dominance Across Audio,
Digital and Sports Betting
Entercom (NYSE: ETM), a leading media and entertainment company,
the unrivaled leader in local sports radio and the home of
RADIO.COM, today announced a content agreement with Locked On
Podcast Network, the No. 1 daily local sports podcast network that
was recently acquired by TEGNA, Inc. (NYSE: TGNA), a leading local
media company.
Today’s announcement marks Entercom’s fourth recent agreement to
leverage its dominance in sports audio, including: a marketing
alliance with FanDuel, the leading online sports and entertainment
company, which is now the official sportsbook partner of Entercom;
the Company’s acquisition of sports data and iGaming affiliate
platform QL Gaming Group; and, the recent announcement of the
launch of the BetQL Audio Network, which features sports betting
programming across Entercom’s extensive portfolio of leading sports
stations.
“We’re aggressively leveraging the value of our national
dominance in sports programming and content in audio, digital and
sports betting platforms and our agreement with Locked On reflects
continued progress on this front. As the No. 1 creator of live,
original local audio content, we’re excited to add Locked On’s
collection of top-rated podcasts to our portfolio, welcome their
eight million monthly listeners nationwide to the RADIO.COM
platform and make their inventory available to our advertising
partners,” said J.D. Crowley, Chief Digital Officer, Entercom.
“We’re dedicated to delivering cutting edge sports content to our
audience – whichever their favorite team may be – and look forward
to partnering with the great team at Locked On.”
“Partnering with Entercom and their industry-leading sports
radio lineup is a monumental step in the evolution of our network,”
said David Locke, President and Founder, Locked On Podcast Network.
“Integrating Locked On's local experts with the powerful sports
personalities of Entercom will lead to amazing content across the
network and for our new daily national sports podcast. In addition,
co-developing numerous shows with RADIO.COM and being supported by
their massive regional and local sales staffs to monetize our
popular local podcasts on their platform make this an incredible
partnership for Locked On. In the simplest terms, we are fired up
to partner with Entercom.”
As part of the partnership, Locked On’s extensive lineup of
professional and collegiate sports podcasts, which feature premier
analysis from local experts, industry-renowned writers, reporters
and insiders, will now be heard on RADIO.COM, the nation’s fastest
growing digital audio platform, and be made available to the
platform’s 40 million monthly users.
Additionally, the partnership will develop new content including
co-produced and co-branded podcasts; a daily sports news podcast
featuring hosts from leading RADIO.COM sports stations and local
experts from Locked On; and two weekly one-hour programs, produced
by Locked On, available on Entercom radio stations and RADIO.COM.
Entercom will also leverage its robust portfolio of leading local
sports audio brands, which reach nearly 30 million sports fans
monthly, to promote the podcasts.
Locked On Today is the first podcast of at least four new series
that will be released in a co-production under the partnership.
Hosted daily by Peter Bukowski (Locked On Packers), Locked On Today
is a fast-paced take on the biggest sports stories of the day. The
show will go beyond the scoreboard and behind the scenes for
insight and perspective from the local experts of the Locked On
Podcast Network and Entercom sports radio stations.
Locked On Podcast Network was created in June of 2016 by David
Locke, the radio voice of the Utah Jazz. Originating with a single
podcast, Locked On Jazz, the network now produces more than 160
different podcasts – providing in-depth coverage of every NBA, NFL,
MLB, and NHL team plus major college sports teams. Locked On
publishes over 600 podcast episodes every week – generating more
than eight million listens a month and growing.
RADIO.COM is an integrated digital platform where consumers
discover and connect live with the Entercom portfolio of premium,
curated content powered by over 230 highly rated, locally
programmed radio stations and their websites. RADIO.COM, the
fastest growing digital audio platform in the U.S., currently has
over 750 stations from more than 100 markets along with top
podcasts on its rapidly growing platform. RADIO.COM offers anytime,
anywhere access through the RADIO.COM mobile app and website, along
with thousands of home and auto-connected devices including Amazon
Echo, Amazon FireTV, Sonos, Roku, Google Home, Google Chromecast,
Android Auto, Apple CarPlay, Apple Music, Siri, and Samsung
Bixby.
About Entercom Communications Corp.
Entercom Communications Corp. (NYSE: ETM) is the #1 creator of
live, original local audio content in the U.S and the unrivaled
leader in local radio sports and news. Home to the nation’s most
influential collection of podcasts, digital and broadcast content,
and premium live experiences, Entercom engages 170 million
consumers each month. Available on every device in every major U.S.
market, the company delivers the industry’s most compelling live
and on-demand content and experiences from voices and influencers
its communities trust and love. Entercom’s robust portfolio of
assets and integrated solutions offer advertisers today’s most
engaged audiences through targeted reach, brand amplification and
local activation—all at national scale. Learn more at
www.entercom.com, Facebook and Twitter (@Entercom).
About Locked On Podcast Network
The Locked On Podcast Network, owned by TEGNA, Inc. (NYSE:
TGNA), is the nation’s number one producer of daily, local sports
podcasts and a top producer of podcast episodes. Locked On covers
NBA, NFL, MLB, and NHL teams, as well as leading major college
sports teams and conferences. Locked On’s more than 160 podcast
shows, each producing daily episodes, reach avid sports fans
wherever they live. The company also produces league-wide podcasts
covering the major sports leagues and has some of the industry’s
top-ranked draft and fantasy sports podcasts. Locked On is among
the top five podcasts networks in sports media. For more
information, visit www.lockedonpodcasts.com or contact David Locke
at dlocke@lockedonpodcasts.com or Carl Weinstein at
carl@lockedonpodcasts.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20210210005069/en/
Ashok Sinha Entercom 917-656-5800 Ashok.Sinha@Entercom.com
David Heim Entercom 212-649-9676 David.Heim@Entercom.com
Anne Bentley Locked On/TEGNA 703-873-6366 abentley@TEGNA.com
Entercom Communications (NYSE:ETM)
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