Live from Life Time PENN 1 in NYC, everyone
can tune in for pickleball play with top players using new LT – The
Ultimate Pickleball
NEW
YORK, Aug. 19, 2024 /PRNewswire/ -- Tennis icon
Andre Agassi will be taking to NYC's premier pickleball courts
at Life Time PENN 1 in New York
City on Monday night, Aug. 19,
for exhibition play with some of the country's top-rated
pros. And, in a first for the company, everyone can watch live
on their mobile devices via Life Time's (NYSE: LTH) complimentary
digital app available for download in the Apple and Google Play
stores.
The event, happening at 6:30pm ET,
is the company's first livestreamed pickleball event with more
planned in the future. In addition to Agassi, top-rated pros
Brooke Buckner, Kate Fahey and Ryan
Sherry, along with tennis and pickleball player Genie Bouchard, former NBA star Kris Humphries and Life Time Founder, Chairman
and CEO Bahram Akradi will all be
taking the court for exhibition play. All players will be mic'd up
to create a fun and engaging experience for guests whether in
person or attending virtually.
To kick off the event, Akradi will officially debut its new LT –
The Ultimate Pickleball and JOOLA, the official pickleball
paddle partner of Life Time, will make a landmark announcement for
the brand.
"Tonight, our Life Time App is creating a new and special way to
experience live pickleball events from our iconic destination in
the heart of New York City," said
RJ Singh, EVP and Chief Digital Officer. "Life Time is committed to
serving our million-plus members across our portfolio of athletic
country clubs and, as we continue expanding our digital offerings,
we have the opportunity to help even more people live healthier,
happier lives through our complimentary digital app."
In 2021, Life Time launched live-streamed group fitness classes
from multiple clubs across the country on its digital app. Today,
more than 150 live classes are streamed weekly across its Class
Collection portfolio including barre, cardio, cycle, dance,
intervals, Pilates, strength, yoga and more. In addition to
classes, the complimentary app features a variety of meditation
experiences, targeted strength, performance and nutrition coaching
programs, a library of health and wellness information, and its LT
Shop with proprietary supplements, apparel and wellness
products.
Life Time has been making waves in the racquet sports world,
recently naming Agassi as the inaugural chair of the Life Time
Pickleball and Tennis Board with the goal of expanding access,
enhancing programming and building community. His involvement
underscores Life Time's dedication to fostering the continued
growth of racquet sports, including pickleball partnerships with
elite players like Ben and Collin
Johns, who have now teamed up to create a series of 70
instructional videos available exclusively through the Life Time
digital app.
To watch the livestream, anyone can download the app in the
Apple or Google stores and tune in automatically. It will begin at
6:30pm ET. For more information on
Life Time Digital, visit
https://www.lifetime.life/digital-app. For more information
about Life Time, visit www.lifetime.life or follow on social
media at Facebook, Instagram and LinkedIn.
About Life Time
Life Time (NYSE: LTH) empowers
people to live healthy, happy lives through its portfolio of more
than 170 athletic country clubs across the United States and Canada. The health and wellness pioneer also
delivers a range of healthy way of life programs and information
via its complimentary Life Time Digital app. The Company's healthy
living, healthy aging, healthy entertainment communities and
ecosystem serve people 90 days to 90+ years old and is supported by
a team of more than 45,000 dedicated professionals. In addition to
delivering the best programs and experiences through its clubs,
Life Time owns and produces nearly 30 of the most iconic athletic
events in the country.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/life-time-hosting-national-livestream-pickleball-event-with-andre-agassi-on-monday-aug-19-at-630pm-et-via-complimentary-life-time-app-302225655.html
SOURCE Life Time, Inc.