From Unboxing Invitations to Interactive
Eats, Couples Are Celebrating Their Love Story by Creating
Memorable Experiences for Guests
Today, The Knot shares its annual list of the freshest wedding
statements for 2019. Expect couples to incorporate details that
show off their personalities and unique love stories, making bold
statements throughout their entire wedding celebration. From
custom-crafted invitations and full olfactory experiences that
delight the senses and keep the memory of the day alive, to
colorful smoke bomb exits and unexpected live entertainment,
wedding guests will be immersed in thoughtful details and memorable
moments to talk about and share.
“Today’s weddings are all about creating an event to
remember—for both the couple and their guests. From the wedding
cake to the late-night eats, the invitations and the escort cards,
there are dozens of opportunities to personalize the details and
create unforgettable experiences,” said Kristen Maxwell Cooper,
editor in chief of The Knot. “Our team is dedicated to helping
couples plan their wedding every step of the way. We can’t wait for
2019 weddings and all the thoughtful ingredients each couple will
infuse into their celebration.”
9 Wedding Details The
Knot Is Loving for 2019
Invitations unboxed. The wedding invitation gives guests
a first impression of the fete ahead. Couples are using the
invitations to make a bold statement about their upcoming
celebration, sending everything from uniquely crafted boxed
correspondence to custom video messages. Memorable and delightful
invitations set the stage for an epic party. Typography is leading
the charge as the chicest design detail in invitations, along with
handcrafted illustrations, both of which are often incorporated
into the wedding day décor as well. The cost of over-the-top
invitations can quickly add up, but couples are playing it smart by
inviting fewer guests and using tools like digital RSVPs on their
personal wedding websites on The Knot to save on postage.
Olfactory experience. The new way to brand your wedding
can’t be seen—it must be smelled. Custom blends of perfumes and
essential oils are crafted especially for the occasion: They’re
spritzed on invites, pumped through the venue, and even gifted in
candle form as a party favor. This complete olfactory experience is
exceptionally memorable since smell is the sense most closely
linked to memory.
Moody hues and iridescent décor. The steady return to
color continues, this year with uber-saturated hues in a moody
palette—think: squid ink, midnight blue, emerald and rich burgundy,
regardless of the season. Dark hues offer a rich look, add depth,
and pair perfectly with natural textures often found in foliage and
florals. Beloved metallics aren’t going anywhere, but they are
being upstaged by iridescent detailing; from glassware and
geometric cutouts to bridesmaid accessories, it’s all in the
details.
Eats with a twist. Think of this edible detail as the
ultimate high-low mix: root beer floats in champagne flutes, or mac
and cheese spoons topped with fresh lobster. The pairing (and
presentation) possibilities are endless and totally Instagrammable.
Surprising or interactive food presentations are just one of the
ways couples are delighting their guests—think a walkabout oyster
shucker, soup shooters, or tiny tacos served up in a lime wedge
display. And watch out donuts, there’s a new sweet in town—cinnamon
rolls are taking center stage as a favorite dessert option.
Bespoke attire for him, regal gowns and details for her.
Pageantry in fashion reigns. Tiaras and headbands (you heard it
here first) are big, along with minimalistic dresses a la Meghan
Markle’s second look. Regal capes and capelets, billowy sleeves and
blinged out dresses are also making their way down runways and
aisles. For the groom? Two words: custom suit. If not now, when?
These bespoke creations are not your average formal
ensemble—they’re next level (think: photo-lined suit jackets with
photos of the couple, embroidery and more). Guys are looking at
their wedding suit as the ultimate keepsake, and the perfect moment
to make a statement through fashion.
Jewelry with a life of its own. All hail the new flower
crown: real blooming jewelry. Blooming bib necklaces, succulent
cuffs and elegant orchid drop earrings are trending for 2019. Real
florals as jewelry are supplementing customary bouquets and making
an exceptional style statement.
Registry without restriction. It’s not just the wedding
celebration that’s reflective of a couple’s personality and
lifestyle. Look to their registry to get a glimpse of who they are,
what they value, and what their future plans may hold. There’s no
limit to what can be added to The Knot Registry: From cooking and
bakeware for the foodies, obscure vinyl records for the music
lovers and charity registries for couples who want to give back, to
cash funds for future purchases like a new home or puppy and
samurai sword lessons for their honeymoon to Japan, today’s
registries have no restrictions. Wedding registries are all about
the couple and their real life together. The Knot Registry is the
exact solution for couples who don’t want to be limited in what
they can put on their wedding registry or where they want to
register.
The cake is a work of art. Wedding cakes are here to
stay—couples still love the tradition of cutting their cakes and
sharing a sweet bite with one another—but the look is evolving.
Sculptural is the name of the game, with couples hiring pro cake
bakers to create unexpected shapes and varying sized tiers—so much
so, it’s hard to tell if they’re wedding cakes or art
installations. Many cakes are finished with stunning designs rich
in color and texture for added effect.
Making an exit (or an entrance!). Sparklers, make way for
the new kid in town: smoke bombs. These fun props leave a cloud of
dreamy pigment in their wake, eliciting otherworldly photos and
oohs and ahhs from guests. Match the smoke to your wedding hues or
opt for a standout rainbow backdrop as you leave your ceremony or
enter your reception. Why so early? There are no rules surrounding
grand exits and entrances any longer, plus this wow-moment is best
captured on camera during daylight hours. Couples are also booking
surprising entertainment elements for their ceremony exits to give
guests a memorable experience before the reception begins, like
bagpipes or mariachi bands. There are no rules for traditions like
entrances and exits, it’s all about what feels right for the
newlyweds!
For decades, The Knot has helped empower couples by sharing
inspirational ideas and images, with tips on how to make them their
own, plus captivating details from weddings around the globe. The
Knot also continues to innovate technology and develop practical
tools like the wedding budget calculator to stay on track with
spending and a marketplace to find the best local pros to pull off
their vision. It’s also the most popular place to host a wedding
website so guests don’t miss any details, and it offers a
world-class registry so couples can curate gifts without limit.
About The KnotThe Knot is the nation’s leading
multiplatform wedding resource offering a seamless, all-in-one
planning experience—from finding inspiration and local vendors to
creating and managing all guest experiences, wedding registries and
more. The trusted brand reaches a majority of engaged couples in
the US through the #1 wedding planning website TheKnot.com and #1
iOS and Android mobile app The Knot Wedding Planner, The Knot
national and local wedding magazines, and The Knot book series.
Since its inception, The Knot has inspired approximately 25 million
couples to plan a wedding that’s uniquely them. The Knot is the
flagship brand of XO Group Inc. (NYSE:XOXO), which helps couples
navigate and enjoy life’s biggest moments—from getting married to
moving in together and having a baby. Visit The Knot online at
TheKnot.com and follow on social media: Facebook.com/TheKnot and
@TheKnot on Twitter, Pinterest and Instagram.
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version on businesswire.com: https://www.businesswire.com/news/home/20181204005313/en/
MEDIA:Melissa BachSenior Director, Public Relations & Brand
Marketingmbach@xogrp.com212.515.3594
Lauren NolanSenior Manager, Public Relations & Brand
Marketinglnolan@xogrp.com212.515.3595
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