- Company's continued success in building brand awareness
drives growth in online order volume -
BURNABY, BC, Dec. 15, 2015
/CNW/ - HIT Technologies Inc. (TSXV: HIT) ("HIT" or the
"Company"), which designs, develops, manufactures and distributes
the world's most advanced adventure products for iPhone, today
announced a 50% increase in November
2015 online order volume and a total online fan base count
of 450,000 as at November 30,
2015.
"Since the launch of HITCASE PRO in July and HITCASE SNAP in
October, our online sales have continued to gain momentum, with
November marking our strongest month to date," said Brooks Bergeen,
CEO of HIT Technologies, Inc. "Our brand awareness building
efforts are clearly paying off. Through the combination of our
Black Friday and Cyber Monday promotions and the significant growth
in our fan base following the launch of our most recent video,
which went viral, we saw a solid increase in our online order
volumes for November."
Bergeen continued: "While we are still in the early stages of
development, we believe our online sales order volume trend is
promising. With more than 200 million iPhones expected to ship
globally this year and beyond, and the increasing shift toward
smartphones as primary capture devices, we have significant
opportunities in front of us."
The Company's online sales order volume for November 2015 increased more than 50% over the
previous four month average (July-October
2015). In addition, the Company's average online order value
for November remained relatively flat to the previous four month
average, despite Black Friday and Cyber Monday promotional
offers.
On November 13, HIT released the
video 200 Foot West Coast Rope Swing, featuring
slackline record holder, Spencer
Seabrook. The video, filmed solely with iPhone and HITCASE,
garnered more than 2 million views and 10,000 shares in the first
week. Following the release of the video, the Company's fan base
surged, increasing by more than 1,500 fans a day to exit November
with a total of 450,000 fans.
HIT continues to promote its product suite through a variety of
efforts, including participating in events, viral marketing
campaigns and working with HITCASE brand ambassadors. HIT recently
partnered with shoppable app, Fancy.com, where HITCASE products
were marketed at Fancy.com's first-ever pop-up shop, The Run Up,
located in New York City. HIT is
also a proud sponsor of Spencer
Seabrook's recently premiered documentary,
Untethered.
Forward Looking Statements
This news release
contains certain "forward-looking information" within the meaning
of applicable Canadian securities laws that are based on
expectations, estimates and projections as at the date of this news
release. The information in this release about the Company's
anticipated use of available funds, and the future plans and
objectives of the Company are forward-looking information.
Any statements that involve discussions with respect to
predictions, expectations, beliefs, plans, projections, objectives,
assumptions, future events or performance (often but not always
using phrases such as "expects", or "does not expect", "is
expected", "anticipates" or "does not anticipate", "plans",
"budget", "scheduled", "forecasts", "estimates", "believes" or
"intends" or variations of such words and phrases or stating that
certain actions, events or results "may" or "could", "would",
"might" or "will" be taken to occur or be achieved) are not
statements of historical fact and may be forward-looking
information and are intended to identify forward-looking
information.
This forward-looking information is based on reasonable
assumptions and estimates of management of the Company at the time
it was made, and involves known and unknown risks, uncertainties
and other factors which may cause the actual results, performance
or achievements of the Company to be materially different from any
future results, performance or achievements expressed or implied by
such forward-looking information. Such factors include, among
others, global economic climate; dilution; the Company's limited
operating history; future capital needs and uncertainty of
additional financing; the competitive nature of the industry;
currency exchange risks; the need for the Company to manage its
planned growth and expansion; the effects of product development
and need for continued technology change; protection of proprietary
rights; the effect of government regulation and compliance on the
Company and the industry; network security risks; the ability of
the Company to maintain properly working systems; theft and risk of
physical harm to personnel; reliance on key personnel; global
economic and financial market deterioration impeding access to
capital or increasing the cost of capital; and volatile securities
markets impacting security pricing unrelated to operating
performance. Although the Company has attempted to identify
important factors that could cause actual results to differ
materially, there may be other factors that cause results not to be
as anticipated, estimated or intended. There can be no assurance
that such statements will prove to be accurate as actual results
and future events could differ materially from those anticipated in
such statements. Accordingly, readers should not place undue
reliance on forward-looking information. The Company undertakes no
obligation to revise or update any forward-looking information
other than as required by law.
About HIT Technologies Inc.
HIT Technologies, Inc.
develops and markets a portfolio of products that transform Apple
iPhones into high-performing, weather- and shock-resistant video
cameras. Both its, flagship product, HITCASE PRO and its newer SNAP
allows users to easily capture action photo and video content
hands-free, using a variety of HIT Technologies' patented
Railslide™ mounts that attach to virtually any surface. Swappable
lenses and accessories provide a variety of perspectives otherwise
unattainable while participating in adventure sports. HIT
Technologies is headquartered in Vancouver, British Columbia, Canada and trades
on the TSX Venture Exchange (TSXV: HIT). For more information about
HITCASE, visit www.HITCASE.com. Search #hitcase on Instagram to see
some of the amazing images created by HITCASE customers.
Cautionary Statement
No stock exchange,
securities commission or other regulatory authority has approved or
disapproved the information contained herein. Neither the TSX
Venture Exchange ("TSX-V") nor its Regulation Services Provider (as
that term is defined in the policies of the TSX-V) accepts
responsibility for the adequacy of this release.
SOURCE HIT Technologies Inc