GreenCell, Inc. (OTCBB: GCLL) has announced they began parallel development on a type of automotive sensor that is non-precious metal based and developed upon their proprietary UltraTemp-C product.

GreenCell already has developed a high temperature seal coat which is stable to 1400°C and can be masked around the sensor element. Proprietary electrode technology is already developed to replace platinum and subsidiary SenCer has ink production facilities at its disposal.

According to Markets and Markets, revenue for the automotive sensor market is expected to grow from $14.5 billion in 2011 to $20.70 billion in 2016 at a CAGR of 7.4% from 2011 to 2016.

Other active stocks are North Springs resources (OTCBB: NSRS) Ecoland International (OTCBB: ECIT) and PulteGroup, Inc (NYSE: PHM)

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