NP Digital Wins Performance Marketing Global Agency of the Year in the 2024 Performance Marketing World Awards
27 Junio 2024 - 9:02AM
NP Digital, a leader in end-to-end digital marketing, has been
honored as the Performance Marketing Global Agency of the Year in
the prestigious 2024 Performance Marketing World (PMW) Global
Awards. This recognition highlights the scale of NP Digital’s
global growth, unique knack for generating demand, and focus on
employee and client satisfaction.
Over the past year, NP
Digital’s significant milestones include expanding its operations
into 12 new countries and adding an impressive 386 new clients to
its international portfolio. Among these clients are renowned
brands such as United Airlines, Stripe, Fujifilm, Scotiabank, Itaú,
Sony Music, Staples, Black & Decker, RBL Bank, Philips, Acxiom,
Amazon, and Thermo Fisher Scientific, demonstrating the agency's
ability to service clients across a range of industries.
This growth stems from
the agency's strategic demand generation approach and the scale of
its contributions to the marketing community through thought
leadership and free technology. Key contributing factors are the
free global initiatives and tools it creates for the public, such
as the Marketing Evolution Virtual Summit, Ads Grader, and Mail
Grader. These efforts have increased the inbound leads in the last
12 months, up 10% year-over-year (YoY). Notably, more than half of
new leads originated from countries outside the United States,
prompting the agency's expansion into 12 countries in 2023. These
countries include Hong Kong, Japan, Malaysia, Singapore, France,
Italy, Netherlands, Spain, Argentina, Chile, Colombia, and
Mexico.
"We are thrilled to be
recognized as the Performance Marketing Global Agency of the Year
and its reflection of our distinctive approach to demand
generation, commitment to advancing the marketing community, and
relentless efforts to continuously raise the bar of employee
satisfaction,” said Mike Gullaksen, CEO of NP Digital. “It is
the unwavering effort and passion of our team to deliver brilliant
work for our clients along with the trust and confidence from our
clients, that enables us to achieve outstanding results and
spearhead innovation that wins accolades such as these.”
Even with its rapid
growth, NP Digital has maintained a strong focus on employee
satisfaction and fostering a positive work environment. Earlier
this year it was named a Best Place to Work by Ad Age.
This achievement comes as
a fast follow to winning the Campaign Global Agency of the Year
Awards earlier this month and further solidifies its position as a
leader in the industry. NP Digital also won the PMW Performance
Marketing Agency of the Year award in 2023.
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About NP Digital:
NP Digital is a global digital marketing agency focused on
enterprise and mid-market challenger brands. Underpinned by its
proprietary technology division and platform Ubersuggest, NP
Digital is regarded as one of the fastest-growing, award-winning
performance marketing agencies in the industry. NP Digital views
marketing through a consultative lens that takes a holistic view
when applying specialist execution to build meaningful
partnerships. These partnerships include some of the world’s most
prominent Fortune 500 brands in addition to mid-size,
direct-to-consumer (DTC) challenger-type organizations. NP Digital
spans across the globe, with more than 950 employees in 19
countries and 40 of the 50 U.S. states. For more information visit
npdigital.com.
Kimberly Deese
NP Digital
kdeese@npdigital.com