Now In Its Seventh Year, Tallow Showcase by
Any Other Name Tastes Just as Delicious – See for Yourself
on Instagram, Pinterest and X
VERNON,
Calif., July 11, 2024 /PRNewswire/ -- French fries
may not be as American as apple pie, but this time of year, they're
the inspiration for any number of savory celebrations. Just ask
Coast Packing.
Coinciding with the July 12
observance of #NationalFrenchFryDay and
#NationalBeefTallowDay on July
13, the West's top supplier of animal fat shortenings will
engage the full gamut of social media platforms, the better to
underscore just how much consumers savor their fries and the
ingredient that makes them so special.
Coast is asking fry-lovers to submit a favorite restaurant that
features beef tallow French fries by including the hashtag
#BeefTallowFrenchFries and
tag @CoastPackingCo, while adding enticing photos of
the fries themselves.
No restaurant with tallow fries near you? No problem! Don
an apron, break out the fryer and enter your own
#BeefTallowFrenchFries Contest. See our easy recipe here: Beef
Tallow French Fries. The most creative and tasty-looking entries
have the best chance to win.
An initiative of The Healthy Fats Coalition, National Beef
Tallow Day is a celebration of a traditional animal fat – pure
beef tallow shortening – that has been enjoying a resurgence within
America's food culture, in restaurants, fast food operations and
home kitchens. Because beef tallow is a delicious (and healthier)
way to cook French fries, Coast is hungry for posts extolling beef
tallow French fries on offer.
More and more, restaurants are re-discovering beef tallow as a
medium for preparing French fries. The color, texture, and
umami that beef tallow imparts to fried foods make it a vastly
superior alternative to heavily processed, industrially produced
substitutes.
This year's prize lineup is tailor-made for home cooks:
- 1st prize: Le Creuset 4.5 qt Round Dutch Oven +
digital candy thermometer + The Fat Kitchen signed cookbook
($455)
- 2nd prize: (4) Premium Burger/Fries Boards + The Fat Kitchen
signed cookbook ($185)
- 3rd prize: Traeger Flat Top Smashburger Kit + The Fat Kitchen
signed cookbook ($145)
- 4th prize: The Fat Kitchen signed cookbook + tub of Coast
Packing's beef tallow. ($55)
"For diners and home cooks, the message of our contest is
simply, 'beef tallow makes for a better French fry,'" said
Greg Hozinsky, Coast Packing
Corporate Chef. "By any (and every) measure, beef tallow sets the
standard for how a fried potato should taste. One bite is all it
takes."
No purchase necessary. Contest open to legal residents of the
USA, 13+. Entries accepted from
July 13 until July 27, 2024. Winners will be announced on
August 6, 2024.
About Coast Packing Company
Now marking its 102nd year in business, Coast Packing Company
(www.coastpacking.com), a closely held corporation, is the
number one supplier of animal fat shortenings – particularly lard
and beef tallow -- in the Western United
States. The company sells to major manufacturers,
distributors, retailers, smaller food service operations and
leading bakeries. The company participates actively in diverse
ethnic markets – from Hispanic retail chains, with its VIVA brand,
to various Asian specialty markets. Based in Vernon, Calif., Coast Packing Company is
regional, national and, increasingly, global. In some cases,
supplier relationships are multigenerational, extending back 50
years and more. Coast is a founding member of the Healthy Fats
Coalition (http://www.healthyfatscoalition.org/).
For more information about Coast Packing Company, visit:
www.coastpacking.com. Follow us via social
media on Facebook at
www.facebook.com/coastpackingco, X
@coastpackingco and Pinterest
www.pinterest.com/coastpackingco.
Media contact:
Rochelle
Srigley
rochelle@researchoncommand.com
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SOURCE Coast Packing Company