For 2024, the COOL company rests at No. 1379 on
the venerable list
NEW
YORK, Aug. 13, 2024 /PRNewswire/ -- Inc.
revealed today that the COOL company has once again been added to
the Inc. 5000 list of fastest-growing private companies in America.
This prestigious ranking provides a data-driven look at the most
successful companies within the economy's most dynamic segment—its
independent, entrepreneurial businesses.
Microsoft, Meta, Chobani, Under Armour, Timberland, Oracle,
Patagonia, and many other household-name brands gained their first
national exposure as honorees on the Inc. 5000. Marking the seventh
year the company has made the list, the COOL company ranks No. 1379
this time out.
"Seven years…don't they go by in a blink!" said Zack Dugow,
CEO of the COOL company. "It's exciting for us to announce our
first Inc. 5000 award as the COOL company. Our team has put a lot
of blood, sweat, and tears to help us grow year over year to make
this happen. I'm appreciative of everyone's hard work that has
helped us to get to this point and looking forward to us being a
part of this community for years to come."
Previously, the COOL company earned these accolades under the
Insticator brand name, but a recent rebrand of the parent entity
means those honors — and this one — belong under the COOL company
banner.
The Inc. 5000 class of 2024 represents companies that have
driven rapid revenue growth while navigating inflationary pressure,
the rising costs of capital, and seemingly intractable hiring
challenges. Among this year's top 500 companies, the average median
three-year revenue growth rate is 1,637 percent. In all, this
year's Inc. 5000 companies have added 874,458 jobs to the economy
over the past three years.
For complete results of the Inc. 5000, including company
profiles and an interactive database that can be sorted by
industry, location, and other criteria, go to www.inc.com/inc5000.
All 5000 companies are featured on Inc.com starting
Tuesday, August 13, and the top 500
appear in the new issue of Inc. magazine, available on newsstands
beginning Tuesday, August 20.
"One of the greatest joys of my job is going through the Inc.
5000 list," says Mike Hofman, who
recently joined Inc. as editor-in-chief. "To see all of the
intriguing and surprising ways that companies are transforming
sectors, from health care and AI to apparel and pet food, is
fascinating for me as a journalist and storyteller. Congratulations
to this year's honorees, as well, for growing their businesses fast
despite the economic disruption we all faced over the past three
years, from supply chain woes to inflation to changes in the
workforce."
"We look forward to maintaining our position on the list for
Year 8," Dugow added, "And possibly moving up some notches as
well.
About the COOL company
At the COOL company, we believe in creating a win-win
environment where everyone benefits. We are committed to ensuring
users, publishers, franchisees, and advertisers all have a better
experience and achieve more than they ever thought possible through
our innovation, advanced AI, groundbreaking advertising technology,
and teams of inspired experts. Our every move, expansion,
acquisition, and upgrade is done to provide that better experience
for an ever-growing list of satisfied clients and users all over
the world.
Brands under the COOL company include ADventori, a data-driven,
creative ad server capable of personalizing, automating, measuring,
and optimizing digital ads and placements for advertisers; Balihoo,
a complete advertising management platform for franchise and
network businesses; COOL Media, a managed service solution for
agencies and brands to reach and measure audiences; Insticator, a
premier SSP and engagement platform for publishers; and OKO
Digital, delivering website and app publishers everything they need
to maximize their ad revenue.
Collectively, the COOL company reaches over 350 million
consumers monthly across their network of premium publishers and
advertisers, including Disney, Hyundai, Air France, Kohler, Suzuki,
Acer, Pearle Vision, Trek, Brita, Viking Cruises, MLB, Playmaker,
Blitz, Evolve Media, and more. Under the former umbrella
of Insticator, the COOL company is a proud 7x recipient of the
Inc 5000 list of America's fastest-growing private companies, a 2x
recipient of Deloitte's Fast 500, recognized on Crain's New York
Fast 50 list, recognized by Digiday's Digiday Media Awards as a
company working to modernize digital media, and awarded as one of
AdWeek's Top 10 Fastest Growing Solution Providers globally.
press@cool.co
https://cool.co
More about Inc. and the Inc. 5000
Methodology
Companies on the 2024 Inc. 5000 are ranked
according to percentage revenue growth from 2020 to 2023. To
qualify, companies must have been founded and generating revenue by
March 31, 2020. They must be
U.S.-based, privately held, for-profit, and independent—not
subsidiaries or divisions of other companies—as of December 31, 2023. (Since then, some on the list
may have gone public or been acquired.) The minimum revenue
required for 2020 is $100,000; the
minimum for 2023 is $2 million. As
always, Inc. reserves the right to decline applicants for
subjective reasons. Growth rates used to determine company rankings
were calculated to four decimal places.
About Inc.
Inc. Business Media is the leading
multimedia brand for entrepreneurs. Through its journalism, Inc.
aims to inform, educate, and elevate the profile of our community:
the risk-takers, the innovators, and the ultra-driven go-getters
who are creating our future. Inc.'s award-winning work achieves a
monthly brand footprint of more than 40 million across a variety of
channels, including events, print, digital, video, podcasts,
newsletters, and social media. Its proprietary Inc. 5000 list,
produced every year since its launch as the Inc. 100 in 1982,
analyzes company data to rank the fastest-growing privately held
businesses in the United States.
The recognition that comes with inclusion on this and other
prestigious Inc. lists, such as Female Founders and Power Partners,
gives the founders of top businesses the opportunity to engage with
an exclusive community of their peers, and credibility that helps
them drive sales and recruit talent. For more information, visit
www.inc.com.
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SOURCE the COOL company