TD taps into employee expertise to help equip
non-profit organizations with data and analytics
capabilities and custom-built solutions
TORONTO, Oct. 31, 2019 /CNW/ - TD Bank Group (TD)
today announced the launch of a new initiative as part of its
commitment to helping people develop skills for the future
economy.
The initiative, called TD Mindpower: Analytics for Social Good,
helps non-profit organizations leverage data and analytics to grow
their community impact.
The initiative pairs non-profit organizations with a
dedicated team of TD data and analytics employees who
volunteer their time and skills to help the organization draw new
insights from their data. The teams from TD work on a wide
range of projects with the organizations, including building
data and analytics-powered dashboards, forecasting key trends and
developing new methods for measuring, communicating and growing
their community impact through data.
"Data and analytics will be key to our economy, and the
ability to turn data into insights is critical for both
organizations and individuals to thrive in the
future," says Peter Husar,
Vice President, Analytics Strategy and Planning, Enterprise Data
and Analytics, TD. "We've made great progress in how we use data
to serve our customers better, and we're committed to using our
expertise to support our communities as well. Through TD
Mindpower, non-profit organizations can access
advanced data analytics capabilities to
help grow their community impact in a sustainable
way, and our colleagues gain meaningful professional
experience through skills-based volunteering."
TD Mindpower completed its pilot phase in the spring of 2019,
which saw TD employees volunteer over 1,500 hours working with six
organizations. Since the official launch of the initiative in
September 2019, the number of
non-profit participants has doubled to 12 across four locations:
Toronto, ON and Montreal, QC in Canada, and Portland, ME and Philadelphia, PA in the United States.
"One of our big challenges is ensuring we're maximizing the
benefit we provide to our communities with the funds we have",
says Mack Rogers, Executive
Director, ABC Life Literacy Canada, a non-profit organization
dedicated to increasing literacy skills that participated in both
the TD Mindpower pilot and official program launch. "The TD
Mindpower team helped us improve our data management practices,
setting us up to generate deeper insights and improve the delivery
of our programs. These new insights are helping us arm people with
the knowledge to make good financial decisions and more effectively
measure our impact."
Other non-profit organizations that are participating in this
year's program include:
• Yorktown
Family Services
|
•
FOCUS
|
• Why Not
Theatre
|
• Urban League
of Philadelphia
|
• Blue
Door
|
• Portland
Museum of Art
|
•
Lumacare
|
• Gender
Creative Kids Canada
|
• WoodGreen
Community Services
|
• United Way /
Centraide
|
Ongoing investments in skill development for the
future
TD Mindpower aligns with The Ready Commitment, where TD
aspires to link its business, philanthropy and human capital to
help people have opportunities to succeed in a changing world. The
TD Mindpower initiative is just one example of how the Bank is
leveraging skills-based volunteering to support communities and
drive progress.
TD Mindpower also builds on TD's ongoing commitment to
supporting data and analytics skill development across sectors:
- TD expanded its collaboration with University of Toronto's Rotman School of Management in 2018 with
$4 million to fund exploration of
real-world data and analytics applications and open the TD
Management Data & Analytics Lab.
- Western University's Faculty of
Science established the TD Analytics Hub, a professorship in Data
Analytics and four annual Women in Data Analytics Bursaries made
possible by a $1 million contribution
by TD in 2017.
- TD is a founding and continued supporter of the Vector
Institute for Artificial Intelligence, which represents a
world-class collaboration between academic institutions,
incubators, accelerators, start-ups, and established companies that
will advance data-powered artificial intelligence research and help
drive the adoption of data analytics and artificial intelligence
technologies across Canada.
About TD Bank Group
The Toronto-Dominion Bank and its subsidiaries are collectively
known as TD Bank Group ("TD" or the "Bank"). TD is the fifth
largest bank in North America by
branches and serves over 26 million customers in three key
businesses operating in a number of locations in financial centres
around the globe: Canadian Retail, including TD Canada Trust, TD
Auto Finance Canada, TD Wealth (Canada), TD Direct Investing, and TD
Insurance; U.S. Retail, including TD Bank, America's Most
Convenient Bank®, TD Auto Finance U.S., TD Wealth
(U.S.), and an investment in TD Ameritrade; and Wholesale Banking,
including TD Securities. TD also ranks among the world's
leading online financial services firms, with more than 13 million
active online and mobile customers. TD had CDN$1.4 trillion in assets on July 31, 2019. The Toronto-Dominion Bank trades
under the symbol "TD" on the Toronto and New York Stock Exchanges.
SOURCE TD Bank Group