CyberDefender Signs Exclusive North American Licensing Agreement with Wiley Publishing, Inc. to Market Products under Internatio
18 Agosto 2009 - 7:00AM
PR Newswire (US)
LOS ANGELES, Aug. 18 /PRNewswire-FirstCall/ -- CyberDefender
Corporation (OTC:CYDE) (BULLETIN BOARD: CYDE) , an award-winning
provider of PC security, Antispyware/ Antivirus Software, PC
Optimization, PC Support, and Identity Theft Prevention solutions,
announced today that it has signed a licensing agreement with Wiley
Publishing, Inc. (NYSE:JW-B), under which CyberDefender will have
exclusive rights to market in North America its full line of
internet security products and services under the uniquely popular
and instantly identifiable For Dummies brand. Mr. Gary Guseinov,
CEO of CyberDefender, stated, "Partnering with a leading company
such as Wiley- with more than $1.61 billion in revenues- is a
reflection of our continued growth and market reach.." He added,
"With over 2 million new user downloads per month, adding the For
Dummies label should result in a significant increase in new
customer conversions and ultimately a significant increase in
sales. I have great confidence that the extraordinary success of
the For Dummies brand with a number of other consumer products will
soon be replicated with our products creating a variety of
opportunities for boosting sales to consumers familiar with this
immediately recognizable brand name." Mr. Marc Mikulich, VP Brand
Management and International Rights at Wiley stated, "Delivering on
the 'For Dummies' brand promise - making everything easier - is
something we strive for in every licensed product. We believe the
innovative security and PC optimization solutions provided by
CyberDefender meet our criteria and we welcome their partnership
with For Dummies, the world's bestselling reference brand." Mr.
Guseinov said that while continuing to market products primarily
under CyberDefender's own brand names, CyberDefender expects to
begin test marketing its products under the For Dummies brand on
the Internet in early Fall 2009 and, based on results, pursue other
promising distribution opportunities in direct television and
retail. About For Dummies With near universal name recognition,
more than 200 million copies printed, and over 1,400 topics, For
Dummies is the world's bestselling reference series. With loyal
customers around the globe, For Dummies enriches people's lives by
making knowledge accessible in a fun and easy way. Described by the
New York Times as "more than a publishing phenomenon, but a sign of
the times," For Dummies span every section of the bookstore,
covering everything from health to history, music to math, sports
to self-help, technology to travel, and more. The For Dummies brand
has expanded into new products and categories with an extensive
licensed product line that includes consumer electronics, culinary,
crafts, video, software, musical instrument packs, home
improvement, automotive, games, and more. For more information,
visit Dummies.com. For Dummies is a branded imprint of Wiley. About
CyberDefender Corporation CyberDefender Corporation, based in Los
Angeles, believes that its Internet security technology offers the
earliest possible detection and most aggressive defense against
Internet security attacks. CyberDefender uses a patent pending
secure peer-to-peer collaborative threat protection network (the
earlyNETWORK), to combat spyware, viruses and identity theft.
Products employing the earlyNETWORK include CyberDefender Early
Detection Center and MyIdentityDefender. CyberDefender also offers
PC optimization utilities and Live Premium Technical Support
services. CyberDefender products are fully compatible with
Microsoft's Vista Operating system and available at
http://www.cyberdefender.com/. To date, more than 15 million
consumers have used CyberDefender products. About Wiley Founded in
1807, John Wiley & Sons, Inc. has been a valued source of
information and understanding for more than 200 years, helping
people around the world meet their needs and fulfill their
aspirations. Wiley and its acquired companies have published the
works of more than 350 Nobel laureates in all categories:
Literature, Economics, Physiology or Medicine, Physics, Chemistry,
and Peace. Wiley's core businesses publish scientific, technical,
medical, and scholarly journals, encyclopedias, books, and online
products and services; professional/trade books, subscription
products, training materials, and online applications and Web
sites; and educational materials for undergraduate and graduate
students and lifelong learners. Wiley's global headquarters are
located in Hoboken, New Jersey, with operations in the U.S.,
Europe, Asia, Canada, and Australia. The Company is listed on the
New York Stock Exchange under the symbols JWa and JWb. Forward
Looking Statements Statements in this press release that are not
statements of historical or current fact, such as CyberDefender's
expectation of future revenue growth and profitability, constitute
"forward-looking statements". Such forward-looking statements
involve known and unknown risks, uncertainties and other unknown
factors that could cause CyberDefender's actual results to be
materially different from the historical results or from any future
results expressed or implied by such forward-looking statements.
Factors that could cause CyberDefender's results to be materially
different from the forward-looking statements include whether
CyberDefender will be able to find financing when and as it needs
it and whether CyberDefender's revenues will eventually exceed its
expenses. The forward-looking statements contained herein are also
subject generally to other risks and uncertainties that are
described from time to time in CyberDefender's reports and
registration statements filed with the Securities and Exchange
Commission, including, without limitation its Annual Report on Form
10-K for the fiscal year ended December 31, 2008, which are
available for review at http://www.sec.gov/. CONTACTS: For
CyberDefender Kevin Harris Chief Financial Officer CyberDefender
Tel: 213-689-8631 X127 Fax: 213-689-8640 Ken Donenfeld DGI Investor
Relations Tel: 212-425-5700 Fax: 646-381-9727 For Wiley Josephine
Bacchi-Mourtziou, Vice President & Corporate Secretary Wiley
(201) 748-6101 DATASOURCE: CyberDefender Corporation CONTACT: Kevin
Harris, Chief Financial Officer, CyberDefender, +1-213-689-8631
X127, Fax: +1-213-689-8640, ; or Ken Donenfeld, DGI Investor
Relations, +1-212-425-5700, Fax, +1-646-381-9727, , both for
CyberDefender; or Josephine Bacchi-Mourtziou, Vice President &
Corporate Secretary, Wiley, +1-201-748-6101 Web Site:
http://www.cyberdefender.com/
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