TIDMHGV

RNS Number : 4156E

Hasgrove PLC

10 May 2013

10 May 2013

Hasgrove plc

GBP10.25m cash return by Tender Offer at 82p per share and De-Listing

Hasgrove plc (AIM: HGV, 'Hasgrove', the 'Group' or the 'Company'), the digital and communications services group, announces a cash return of up to GBP10.25m by a tender offer at 82 pence per share and a proposal to cancel its admission to AIM.

Headlines

   --      Return up to GBP10.25m to Shareholders by way of a Tender Offer 
   --      Tender Offer at 82 pence per Ordinary Share, representing: 

o 31% premium to the Closing Price of 62.5 pence per share on 8 March 2013, the last business day prior to the announcement of the Amaze disposal and disclosure of the intention to return cash to Shareholders

o 7.2% premium to the Closing Price of 76.5 pence per share on 9 May 2013

-- Conditional cancellation of trading in shares on AIM but Shareholders will have the opportunity to keep their holdings in a private company

-- The Group has also published its final results for the year ended 31 December 2012 which include revenue of GBP24.9m, pre-tax profit of GBP1.1m and basic EPS of 5.5 pence per share - see separate statement.

Paul Sanders, Group Chief Executive, said:

"We are now providing all Shareholders with a cash return option at 82 pence per share - a 31% premium to the share price when we sold Amaze in March.

"The business is now not large enough to justify the costs nor benefit from a listing and therefore the Board has decided to delist the shares from AIM. However, Shareholders will have the option to keep their shares in a private company."

Enquiries:

 
 Hasgrove plc 
 Paul Sanders, Group Chief Executive     0161 927 3222 
 
 Peel Hunt LLP (Nominated adviser and 
  broker) 
 Richard Kauffer/Daniel Harris           020 7418 8900 
 
 College Hill 
 Adrian Duffield/Rozi Morris             020 7457 2020 
 

Tender Offer by Peel Hunt to purchase Ordinary Shares at 82 pence per Ordinary Share

Cancellation of Reserves

Cancellation of Admission of Ordinary Shares to Trading on AIM

Re-registration as a Private Limited Company

Introduction

On 11 March 2013 the Directors announced that they were considering returning to Shareholders part of the proceeds of the sale of Amaze. Completion of the sale of Amaze took place on 28 March 2013 and following such disposal the Company is now proposing that:

   --    the Company return a total of up to GBP10.25m to Shareholders by way of a Tender Offer to all Shareholders; 

-- Peel Hunt purchase Ordinary Shares at a price of 82 pence per Ordinary Share by way of Tender Offer (which will then be purchased on market by the Company and cancelled);

   --    the Company effect a Cancellation of Reserves so as to be able to implement the Tender Offer; 

-- conditional on successful completion of the Tender Offer, the Company cancel the admission of its Ordinary Shares to tradingon AIM (expected to take place on 12 July 2013), re-register as a private limitedcompany and adopt new Articles of Association.

The Board is returning the maximum amount of cash to Qualifying Shareholders which the Board considers prudent whilst retaining sufficient funds in the Group to allow for investment, to pay off the Group's bank debt and to provide working capital to allow remaining Shareholders to benefit from the future prospects of the Group. Shareholders arenot obliged to tenderall or any of their Ordinary Shares if they do not wish to do so.

The Company does not have the distributable reserves required to effect the Tender Offer and therefore the Tender Offer is conditional on the Cancellation of Reserves being approved by Shareholders and confirmed by the Court so that the necessary distributable reserves are created. In addition, the other Proposals also require the approval of Shareholders.

Following completion of the Tender Offer, for the reasons set out below, the Board believes that it is in the best interests of the Company to cancel the admission of the Ordinary Shares to tradingon AIM, re-registerthe Company as a private limitedcompany and adopt the New Articles.

The Company has announced today its results for the year ended 31 December 2012, which are available on the Company's website (www.hasgrove.com).

A circular ("the Circular") which sets out full details of the Cancellation of Reserves, the Tender Offer, the proposed cancellation of admission to trading on AIM, the Company's re-registration as a private limited company and the adoption of the New Articles and explains why the Board believes these Proposals to be in the best interests of Shareholders as a whole, is being sent to Shareholders today.

It should be noted that unless all the resolutions are approved as special resolutions at the General Meeting and the Court confirms the Cancellation of Reserves), the Tender Offer will not take place and the De-Listing and Re-registration will not occur as currently proposed.

Background to and reasons for the Proposals

Hasgrove acquired a number of digital businesses between 2007 and 2009 and has since completed the integration and restructuring of these businesses. This resulted in Hasgrove owning two divisions: digital and communication services, which included Amaze, Interact and The Chase, and public affairs and strategic communications, operating as Interel.

In July 2011, Interel, the public affairs and strategic communications division was sold to its management team for a total cash consideration of EUR9.55m (GBP8.45m).

On 28 March 2013, the Company completed the sale of Amaze to St Ives Marketing Services Limited (a wholly owned subsidiary of St Ives Plc). The consideration comprised GBP12,549,161 initial consideration payable in cash on completion. In addition, Deferred Consideration is payable by the purchaser in cash in an amount equal to 7.5 times the profit of Amaze and its subsidiary entities in the year ending 31 December 2013 less the sum of GBP15,279,172 and any deferred payment to be made by Amaze in respect of the acquisition of the business and assets of Amaze (UK) LLP subject to a maximum payment of GBP25.0m. In addition, Amaze agreed to repay to the Company an intercompany debt of GBP1,780,007 and has also made a payment of GBP950,004 to Amaze (UK) LLP in consideration for the acquisition by Amaze of the business and assets of Amaze (UK) LLP.

Following the Disposal of Amaze, the Group comprises three trading subsidiaries: Interact, The Chase and Landmarks. As set out in the Disposal Circular, for the year to 31 December 2012, the Group generated a combined GBP7.5m in revenues and GBP0.5m of operating profit (before central adjustments) and employed approximately 95 staff. The Group has current debt of EUR2.03m.

The net proceeds of the Disposal (after expenses) has realised a total of GBP13,743,695 in cash of which GBP1.6m is held in escrow pursuant to the Amaze Sale Agreement as security for any warranty or indemnity claim under the Amaze Sale Agreement. Further funds may be received if any Deferred Consideration is paid.

The Board, in its review of strategic alternatives for the Group, has taken into account the current financial position and needs, prospects and size of the Group, the amount of net proceeds of the Disposal and prospective deferred consideration and relative benefits of operating as a private limited company compared to the ongoing costs and demands of maintaining a listing on AIM.

The Board has also taken into account the views of the Company's institutional Shareholders, as well as assessing the position of the Shareholders as a whole. In particular, certain of the Company's institutional Shareholders have explicitly expressed a desire for a return of a substantial portion of the Company's available cash to Shareholders.

Accordingly, the Board is proposing to return up to GBP10.25m to Shareholders representing approximately 74.6 per cent of the net proceeds of the Disposal with the balance to be used for investment into the Group's business for expansion and working capital requirements and EUR2.03m to fully repay the Group's bank loans.

Tender Offer

The Board considers that the Tender Offer:

-- provides an opportunity for Qualifying Shareholders to tender their Ordinary Shares prior to the De-Listing and Re-registration;

-- provides Small Shareholders with the opportunity to liquidate the entirety of their holding;

-- allows Qualifying Shareholders the opportunity to dispose of Ordinary Shares in a tax efficient manner, free of dealing costsand stamp duty (which will be borne by the Company);

-- gives Qualifying Shareholders the ability to tender all or some Ordinary Shares held by them (but, in the case of Large Shareholders, subject in either case to scaling-back in the event that the Tender Offer is over-subscribed) or to tender none of their Ordinary Shares, depending on their own liquidity requirements and their view of the prospectsof the Group going forward; and

   --       provides a return of cash now, compared to the alternative of solely being exposed to the financialrisks of the ongoing operations of the Group, which could substantially diminish, or even eliminate, the remaining cash held by the Company following the Tender Offer. 

The Tender Offer Price represents:

-- a premium of 31 per cent. to the Closing Price of 62.5 pence per share on 8 March 2013, the last Business Day prior to the Company's announcement of the Disposal and disclosing the intended return of cash to Shareholders; and

-- a premium of 7.2 per cent. to the Closing Price of 76.5 pence per share on 9 May 2013, being the last Business Day prior to the publication of the Circular.

Details of the Tender Offer

Qualifying Shareholders have the opportunity to tender some or all of their Ordinary Shares for 82 pence in cash per Ordinary Share. The Tender Offer will provide all Qualifying Shareholders with an opportunity to tender part or all of the respective shareholdings (subject to the maximum aggregate number of Ordinary Shares which may be purchased in the Tender Offer of 12,500,000 Ordinary Shares) and to receive their respective share of the cash which the Company is seeking to return to Shareholders.

The Ordinary Shares purchased under the Tender Offer will be cancelled once purchased by the Company pursuant to the terms of the Repurchase Agreement. The issued share capital of the Company at 9 May 2013, being the last Business Day prior to the posting of the Circular, was 23,719,141 Ordinary Shares.

In addition, in the event that Optionholders choose to exercise outstanding options in full and become Qualifying Shareholders, the Company will be required to issue up to a further 559,872 Ordinary Shares to satisfy such options, which would result in there being a total of 24,279,013 Ordinary Shares in issue and eligible for participation in the Tender Offer. Details of the impact of those options in the money at the Tender Offer Price are set out below.

If the Tender Offer is fully taken up by Qualifying Shareholders, resulting in the purchase of 12,500,000 Ordinary Shares, there will be a reduction in the issued Ordinary Share capital of the Company to 11,799,013 Ordinary Shares (if all options have been exercised) and will be further reduced following cancellation of the 1,163,149 Ordinary Shares on or after 14 July in relation to the sale of Interel, details of which are set out below.

Full details of the Tender Offer, including the terms and conditions on which it is made, are set out in Part 2 of the Circular.

Under the Tender Offer:

-- Peel Hunt will purchase all Ordinary Shares that are validly tendered (up to a maximum number of 12,500,000 Ordinary Shares at 82 pence per Share (equivalent to an aggregate value of approximately GBP10.25m));

   --       all Qualifying Shareholders are being given the opportunity to participate; 

-- Qualifying Shareholders can tender none, all or some of their Ordinary Shares (subject, in the case of Large Shareholders, to scalingback in the event that the Tender Offer is over-subscribed);

-- all Ordinary Shares purchased by Peel Hunt will be purchased at a price of 82 pence per Ordinary Share (subjectto rounding down to the nearest penny) free of commissions and dealing charges;

-- all Ordinary Shares purchased by Peel Hunt under the Tender Offer will be subsequently purchased bythe Company at a price of 82 pence per Ordinary Share under the terms of the Repurchase Agreement;

-- if the Tender Offer is oversubscribed, all tenders from Small Shareholders will be first accepted in full. Thereafter tenders from Large Shareholders will be pro-rated. However, those Small Shareholders who do not tender all their Ordinary Shares will be pro-rated in the same manner as Large Shareholders; and

-- all Ordinary Shares purchased by the Company from Peel Hunt under the terms of the RepurchaseAgreement will be cancelled and willnot rank for any dividends declared after, or whose record date is after, the date of the Circular.

Cancellation of Reserves

The Company does not currently have the distributable reserves required to complete the Tender Offer. Therefore, in order to create the distributable reserves required to enable the purchase of Ordinary Shares by the Company underthe Tender Offer, it is proposed that GBP8.0m of the amount standing to the credit of the share premiumaccount of the Company as at 5p.m. on 9 May 2013 should be cancelled.

De-Listing

The Board has also concluded that it would be in the best interests of the Company to cancel trading in the Company's shares on AIM. The Board believes that the costs and regulatory requirements associated with maintaining the Company's listingare a significant burden on the Company's financial resources. These costs include fees paid to the Company's brokers and Registrars, annual fees paid to the London Stock Exchange, costs relating to public announcements, fees and expenses of Directors and fees and expenses of accountants and lawyers engaged to provide services in connection with the Ordinary Shares being admitted to AIM.

In addition tothe overheads involved in maintaining the Company's listing:

-- the Company has seen limited trading volume in Ordinary Shares, with an average daily volume of 16,989 Shares over the last12 months;

-- the Board considersthat the Company's size (particularly following the Disposal) and share price increase the difficulty of raisingany further equity capital on AIM; and

-- given its relatively small size, Hasgrove is unlikely to benefit from anynew institutional investors or additional analyst interest in the secondary market.

Therefore, the Board believes that the costs of the Company's current listing outweigh the benefits and that, accordingly, it would be in the best interests of the Company and Shareholders as a whole if the Company's admission to tradingon AIM were cancelled. The Company will submit a notice to cancel the listing on AIM shortly after the General Meeting(assuming that the relevant Resolution is passed and the other conditions to the Tender Offer are satisfied).

The principal effects that the De-Listing would have on Shareholders areas follows:

-- there would no longer be a formal market mechanism enabling Shareholders to trade their Ordinary Shares through the market. Share transfers may still be effected after the date of De-Listing, either through the CREST system or by depositing a duly executed and stamped stock transfer form together with an appropriate share certificate with the Company secretary at the registered office of the Company. While the Ordinary Shares will remain freely transferable, theymay be more difficult to sell compared to shares of companies listed on AIM. It may also bemore difficult for Shareholders to determine the market value of their stockholdings in the Company at any given time;

-- the Company would not be bound to announce material events, nor to announce interimor final results;

-- the Company would nolonger be required to comply with many of thecorporate governance requirements applicable to UK-listed companies;

-- the Company would no longer be subject to the Disclosure Rules and Transparency Rules of the Financial Conduct Authority and would therefore no longer be required to disclose major shareholdings in the Company;

-- the Company would nolonger be subject to the AIM Rules. Shareholders would therefore no longer be afforded the protections given by the AIM Rules. Such protections include the requirement to be notified of certain events including, amongst other things, substantial transactions (the size of which results in a 10 per cent. threshold being reached underany one of the class tests) and related party transactions and the requirement toobtain shareholder approval forreverse takeovers (the size of which results in a 100 per cent. threshold being reached under any one of the class tests) and fundamental changes in the Company's business;

-- the cancellation might have either positive or negative taxation consequences for Shareholders;

-- the Company would remain subject to English company law, which mandates shareholder approval forcertain matters;and

-- the Company would remainsubject to the provisionsof the Takeover Code for 10 years following De-Listing.

The Company will continue to communicate information about the Company (including annual accounts and other financialinformation) to its Shareholders.

Shareholders should be aware that if the De-Listing takes effect, they will at that time cease to hold shares in a Company whose shares are admitted to trading on AIM and the matters set out above will automatically apply to the Company from the date of De-Listing.

Re-registration

Following the De-Listing, the Board believes that the requirements and associated costs of the Company maintaining its public company status will be difficult to justifyand that the Company will benefit from the more flexible requirements and lower costs associated with private limited company status. It is therefore proposed to re-registerthe Company as a private limitedcompany.

Group Strategy post Completion

Following completion of the Proposals, Hasgrove will own three trading subsidiaries Odyssey Interactive Limited (trading as 'Interact'), The Chase Creative Consultants Limited and Landmarks SA. The Board believes that these businesses address key market segments and offer growth potential. Some of the net Disposal proceeds will be invested to accelerate the growth of Interact, particularly outside of the UK.

Interact

As reported separately today in the Group's final results for the year ended 31 December 2012, last year saw a substantial increase in overall revenue with key increases in new business software sales and recurring support revenue. This was due partly to the launch of sales activity in the US market, early in 2012.

Interact is a leading supplier of intelligent intranet software. Organisations using Interact Intranet report improved efficiency, greater productivity, increased employee engagement, better decision-making and cost savings.

In spite of the increased sales, operating profits were flat in 2012 due to a number of non-recurring items including:

-- Significant investment in product development resulting in the launch of Interact Intranet 7 on 30 April, which is a SaaS (Software as a Service) product which can be hosted in the Cloud

-- A more conservative approach to the recognition of support income which resulted in the amount of deferred income held on the balance sheet increasing by GBP0.3m

-- The incremental write-off of intangible Research and Development costs of GBP0.1m due to the new product launch

Interact has benefitted significantly from its entry into the US market in early 2012. This, together with increased enterprise sales in Europe and Australia has complemented its already strong UK base. During the year, Interact added Age UK, Flight Centre, Lease Plan, G4S Americas, Midland Co-op and Signet Trading to its client list.

The Chase and Landmarks

The Chase is an award-winning creative design agency. In view of the fact that one of the Chase's largest clients for the previous three years stopped spending due to internal issues, the performance of The Chase during the second half of 2012 has been very encouraging particularly in light of new business wins.

The Chase has always placed highly in the annual Design Week creative leagues tables. In 2012 it was named as the overall winner for the first time, whilst also being placed first in the print and branding categories.

Landmarks, which is based in Brussels, is a relatively small design business that continues to contribute to profits.

Shareholder Considerations in relation to the Proposals

Following completion of the Tender Offer and the De-Listing, those Shareholders who retain shares in the Company will be Shareholders in an unlisted private limited company, the value of which is uncertain.

In order to assist Shareholders in electing how many shares to tender in the Tender Offer, the Board has made an estimate of the value of a share in the context of the Proposals. This estimate is based upon financial and commercial information available to Board at the date of the Circular as well as a number of factors and assumptions about the assets liabilities and performance of the Hasgrove business following completion of the Proposals. The Board has also applied certain theoretical valuation techniques which are by their nature subject to interpretation and the Board's own judgement about the most appropriate methodology to apply.

   --      Existing Cash 

Immediately following completion of the Proposals, the Company is expected to have cash and cash equivalents of GBP4.8m after repayment of existing debt, payment for the assets of Amaze (UK) LLP and costs of the Disposal and the Proposals.

   --      Retention 

Of such GBP4.8m, a retention of GBP1.6m has been retained against warranties and indemnities under the Amaze Sale Agreement. Claims are capped at the purchase price and must be brought no later than 30 September 2014 in relation to the warranties and by 28 March 2020 under the tax indemnity. As at the date of the Circular, no claims have as yet been received. The balance of the retention after deduction for any agreed claims (if any) will be released on 1 October 2014

   --      Amaze Deferred Consideration 

Under the terms of the Amaze Sale Agreement, the buyer has agreed to pay a deferred consideration to the Company in an amount equal to a multiple of 7.5x group profit, defined as earnings before interest, tax and depreciation, for Amaze for the year ending 31 December 2013 less the gross proceeds of the Disposal (being GBP15,279,168) and less other deferred payments made by Amaze in respect of the acquisition of the business and assets of Amaze (UK) LLP. The maximum amount payable under the agreement is GBP25.0m.

Since the deferred payment is dependent on the future profitability of a business which is inherently uncertain, and given that the Board is no longer in control of Amaze following the Disposal and does not have access to ongoing full financial information about Amaze, it is difficult for the Board to give a meaningful estimate of what the likely deferred consideration will be. However, based upon performance of Amaze in previous years and its expectations of the market and likely clients and costs of the business going forward the Board believes that the Deferred Consideration payable will be in range from GBP0 - 1.80m.

   --      Interel Deferred Consideration 

Under the terms of the disposal of Interel, the Company's former public affairs and strategic communications division, announced on 15 July 2011, the Company is due to be paid EUR375k on the second anniversary of completion, being 14 July 2013. In addition, under the terms of the agreement, the Company was due to be paid additional deferred consideration of EUR1,163,149 secured through a charge over the buyer's holding of 1,163,149 Ordinary shares ("Consideration Shares"). The Company agreed that such payment be satisfied by the return of the Consideration Shares which would then be cancelled. This is expected to take place on or after 14 July 2013. As a result, the number of Ordinary Shares in issue following such cancellation will be reduced accordingly.

   --      Dividend Payment 

As announced today, the Company is proposing a dividend of 2.0p per share payable on 30 August to all Shareholders on the register at 2 August 2013 subject to approval at the AGM of the Company.

   --      Option Exercise 

Prior to this announcement, the Company had in issue options over a total of 559,972 Ordinary Shares at exercise prices ranging from GBP0.10 to GBP1.425. At exercise prices ranging from GBP0.10 to GBP0.78 and to the extent that all 469,872 options which are in the money at the Tender Offer price are exercised, an additional GBP0.2m of cash may be received by the Company on exercise.

   --      Value of Retained Businesses 

The financial position of each of the remaining businesses: Interact, the Chase and Landmark is set out below based upon the information set out in Final Results announced today relating to the 12 month period ended 31 December 2012.

 
 Business     Revenues (GBPm)     % Total   Operating      % Total 
                                 revenues     Profit*    Operating 
                                                            Profit 
-----------  ----------------  ----------  ----------  ----------- 
 Interact                 3.4        45.9         0.5         83.3 
-----------  ----------------  ----------  ----------  ----------- 
 The Chase                2.6        35.1         0.0          0.0 
-----------  ----------------  ----------  ----------  ----------- 
 Landmarks                1.4        19.0         0.1         16.7 
-----------  ----------------  ----------  ----------  ----------- 
 Total                    7.4         100         0.6          100 
-----------  ----------------  ----------  ----------  ----------- 
 

*excludes central costs

Based upon the Board's reasonable expectations of the performance and earnings of the Group's businesses going forward and applying theoretical valuation techniques, the Board estimates that the value of the remaining share capital of the Company at between GBP8.0-8.5m, assuming the Tender Offer is taken up in full.

As a result,the value of an Ordinary Share immediately following the Tender Offer (assumingthe maximum number ofOrdinary Shares of 12,500,000 OrdinaryShares is tendered and therefore available for cancellation) is approximately 82 pence per Ordinary Share, calculated by dividing Board's valuation of the Company by the 11,779,013 Ordinary Shares that would remain in issue at that time (assuming the allotment of the maximum number of Ordinary Shares to Optionholders).

As mentioned above the Board has made a number of assumptions about the valuation of the Company. These are based upon expectations of future outcomes which are by their nature uncertain. If the assumptions made by the Board prove too optimistic in valuing the business, it is possible that the actual value of Hasgrove will be less than the impliedvalue. Similarly if the assumptions prove too pessimistic the actual value of Hasgrove mayexceed the impliedvalue.

Accordingly, as well as considering the benefits of holding Ordinary Shares in the Company following the Tender Offer, Shareholders should also consider the risks associated with non-acceptance and retaining a larger proportionate holding in the Company. These will include:

-- Whether the deferred consideration is higher or lower than expected which is dependent a number of factors which impact the likely amount receivable.

-- The possibility of any claims being made for breach of warranty or indemnity under the Amaze Sale Agreement, although the Board is not currently aware of any circumstances that could lead to a breach of the warranties or indemnities under the Amaze Sale Agreement. Whilst the Board will vigorously defend any such claims as necessary, there is no certainty the Company will be successful and the defence of such claims may be costly.

-- The performance of the retained business continuing to be in line with the Board's expectations forming the basis of the valuation of the business.

-- Following the De-Listing, Shareholders will hold shares in an unlisted entity and therefore there will no longer be a market for such shares. Accordingly, as set out above it may be difficult to sell Ordinary Shares following the De-Listing. However, in order to mitigate the impact of the loss of liquidity following the De-listing, the Company has appointed James Sharp & Co to operate a matched bargain facility as a trading mechanism for the Company's shares. Further details are set out below.

-- Although the Company will be subject to the Takeover Code for a period of 10 years following the De-listing, the Company will not be subject to the disclosure, corporate governance and shareholder protection requirements of an exchange such as AIM.

However, Hasgrove Shareholders by tendering their Ordinary Shares in full will have no future equity participation in the Company. To the extent that there is any payout in respect of the Deferred Consideration, Shareholders who tender all their Ordinary Shares will have no participation in such Deferred Consideration. They will also not receive the dividend of 2.0p per share as announced today. In addition they will have no benefit of the growth, profitability or dividends generated by the Company following completion of the Proposals.

Board Changes following De-Listing

As the Company will be an unlisted company, the Board considers that the services of Peter Cookson and Jean Leopold-Schuybroek as Non-Executive Directors will no longer be appropriate. Therefore, both will resign as a Directors when the De-Listing takes effect. Godfrey Taylor will remain as Non-Executive Chairman and Paul Sanders will continue leading the Company as Chief Executive.

Trading Mechanism Post Cancellation

In order to allow the continuation of trading in Hasgrove shares following the De-Listing, James Sharp & Co has been appointed by the Company to operate a matched bargain facility.

Current trading and prospects

Interact, The Chase and Landmarks have traded steadily since the end of the last financial year and the good sales performance of Interact last year has continued into the first quarter. Following the successful launch of Interact Intranet 7, which can be hosted in the Cloud, on 30 April the Board are optimistic about the future prospects.

Directors' intentionsin relation to the Tender Offer

Each of the Directors are proposing to tender their shares in the amounts and with the resulting proportionate holding in the Company post Tender Offer set out below.

 
 Director                 Number of      %      Number of   Number of Ordinary     %* 
                    Ordinary Shares              Ordinary         Shares after 
                       prior to the             Shares to           the Tender 
                       Tender Offer           be tendered               Offer* 
----------------  -----------------  -----  -------------  -------------------  ----- 
 Godfrey Taylor           2,630,000   11.2        630,000            2,000,000   17.0 
----------------  -----------------  -----  -------------  -------------------  ----- 
 Jean Leopold 
  Schuybroek              1,030,000    4.4      1,030,000                  Nil    Nil 
----------------  -----------------  -----  -------------  -------------------  ----- 
 Paul Sanders               171,000    0.7         71,000              100,000    0.9 
----------------  -----------------  -----  -------------  -------------------  ----- 
 Peter Cookson              537,246    2.3        537,246                  Nil    Nil 
----------------  -----------------  -----  -------------  -------------------  ----- 
 

*assumes no scaling back of the amount tendered.

Irrevocable Undertakings

The Directors and other Shareholders have given undertakings to vote in favour of the Resolutions to approve the Proposals at the General Meeting, in respect of 11,718,679 Ordinary Shares, constituting 49.4% of the issued ordinary share capital of the Company. The Directors have given the following undertakings that amount to 4,368,246 shares (18.4%):

 
 Shareholder                                     Number       Percentage 
                                            of Ordinary        of issued 
                                                 Shares    share capital 
----------------------------------------  -------------  --------------- 
 Godfrey Taylor, Non-Executive Chairman 
  (Held in Pension Fund)                      2,630,000            11.1% 
----------------------------------------  -------------  --------------- 
 Jean Leopold Schuybroek, Non Executive 
  Director                                    1,030,000             4.3% 
----------------------------------------  -------------  --------------- 
 Paul Sanders, Chief Executive                  171,000             0.7% 
----------------------------------------  -------------  --------------- 
 Peter Cookson, Non-Executive Director          537,246             2.2% 
----------------------------------------  -------------  --------------- 
 

Recommendation

The Directors consider that the Proposals are in the best interests of the Company and the Shareholders as a whole. Accordingly, the Directors unanimously recommend that Shareholders vote in favour of the Resolutions as they intend to do in respect of the 4,368,246 Ordinary Shares currently beneficially owned or controlled by them in aggregate, which represent approximately 18.4 per cent of the existing issued share capital of the Company.

The Directors are making no recommendation to Qualifying Shareholders in relation to participation in the Tender Offer itself.

Definitions

 
 "AIM"                            AIM, a market operated by the London 
                                   Stock Exchange 
 "AIM Rules"                      the AIM rules for companies published 
                                   by the London Stock Exchange from time 
                                   to time 
 "Amaze"                          Amaze Plc, former wholly owned subsidiary 
                                   of the Company and sold to St Ives Marketing 
                                   Services Limited by the Company on 28 
                                   March 2013 
 "Amaze Sale Agreement"           Amaze Plc, former wholly owned subsidiary 
                                   of the Company and sold to St Ives Marketing 
                                   Services Limited by the Company on 28 
                                   March 2013 
 "Board" or "Directors"           the directors of the Company 
 "Cancellation of Reserves"       the proposed cancellation of GBP8.0m 
                                   of the amount standing to the credit 
                                   of the Company's share premium account 
                                   as more particularly described in Part 
                                   1 of the Circular 
 "Circular"                       the Circular sent to Shareholders today 
                                   in relation to the Proposals 
 "Closing Price"                  means middle market closing price of 
                                   an Ordinary Share as derived from the 
                                   AIM supplement to the Daily Official 
                                   List 
 "Court"                          the High Court of Justice in England 
                                   and Wales 
 "Deferred Consideration"         the additional consideration payable 
                                   in relation to the Disposal on the basis 
                                   of certain performance criteria in the 
                                   terms and manner set out in the paragraph 
                                   headed "Background to and reasons for 
                                   the Proposals" in Part 1 of the Circular. 
 "De-Listing"                     the cancellation of admission of the 
                                   Ordinary Shares to trading on AIM 
 "Disposal"                       the sale of the entire issued share 
                                   capital of Amaze to St Ives Marketing 
                                   Services Limited on 28 March 2013 
 "Disposal Circular"              the circular to Shareholders in relation 
                                   to the Disposal dated 11 March 2013 
 "General Meeting"                the General Meeting of the Company convened 
                                   for 11.00 a.m. on 28 May 2013 and any 
                                   adjournment thereof 
 "Group"                          Hasgrove and its subsidiaries 
 "Large Shareholder"              a Qualifying Shareholder who is not 
                                   a Small Shareholder 
 "London Stock Exchange"          London Stock Exchange plc 
 "New Articles"                   the new articles of association of the 
                                   Company, proposed to be adopted pursuant 
                                   to resolution 3(b) of the Resolutions 
 "Optionholders"                  those who hold options to acquire Ordinary 
                                   Shares 
 "Ordinary Share Capital"         existing issued ordinary shares in the 
  or "Ordinary Shares"             capital of the Company having a nominal 
                                   value of 10 pence each 
 "Peel Hunt"                      Peel Hunt LLP 
 "Proposals"                      the Tender Offer, Cancellation of Reserves, 
                                   De-Listing, Re-registration and adoption 
                                   of the New Articles 
                                  Shareholders who are entitled to participate 
   "Qualifying Shareholders"       in the Tender Offer, being Shareholders 
                                   on the Register at the Tender Offer 
                                   Record Date who are not Restricted Shareholders 
 "Register"                       the register of members of the Company 
 "Registrar" or "Receiving        Capital Registrars, a trading name of 
  Agent" or "Capita Registrars"    Capita Registrars Limited of 34 Beckenham 
                                   Road, Beckenham, BR3 4TU 
 "Repurchase Agreement"           the agreement dated 9 May 2013 between 
                                   the Company and Peel Hunt for the repurchase 
                                   by the Company of the Ordinary Shares 
                                   purchased by Peel Hunt pursuant to the 
                                   Tender Offer as described in the Circular 
 "Repurchase Price"               the price of 82 pence per Ordinary Share, 
                                   being the price at which the Company 
                                   is to purchase Ordinary Shares from 
                                   Peel Hunt under the Repurchase Agreement 
 "Re-registration"                the re-registration of Helium as a private 
                                   limited company and the consequential 
                                   adoption of the New Articles 
 "Resolutions"                    the resolutions set out in the Notice 
                                   of General Meeting 
 "Restricted Jurisdictions"       the United States, Canada, Australia, 
                                   New Zealand, South Africa or Japan or 
                                   any other jurisdiction where the mailing 
                                   of the Circular into or inside or from 
                                   such jurisdiction would constitute a 
                                   violation of the laws of such jurisdiction 
 "Restricted Shareholder"         a Shareholder who is resident in a Restricted 
                                   Jurisdiction 
 "Shareholders"                   holders of Ordinary Shares 
 "Small Shareholder"              a Qualifying Shareholder who holds on 
                                   the Tender Offer Record Date not more 
                                   than 50,000 Ordinary Shares 
 "Takeover Code"                  the City Code on Takeovers and Mergers 
 "tender" and "tendered"          refers to the tenders by Shareholders 
                                   of Ordinary Shares pursuant to the Tender 
                                   Offer 
 "Tender Offer"                   the invitation by Peel Hunt to Qualifying 
                                   Shareholders to tender Ordinary Shares 
                                   for sale to Peel Hunt on the terms and 
                                   subject to the conditions set out in 
                                   the Circular 
                                  the price of 82 pence per Ordinary Share, 
   "Tender Offer Price"            being the price at which Peel Hunt is 
                                   to purchase Ordinary Shares under the 
                                   Tender Offer 
 "Tender Offer Record             the record date for the Tender Offer, 
  Date"                            being 5.00p.m. on 19 June 2013 
 

This information is provided by RNS

The company news service from the London Stock Exchange

END

TENLIFEEELIILIV

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