SBDS Silver Bullet Data Services Group Plc

TIDMSBDS

RNS Number : 1335T

Silver Bullet Data Services Grp PLC

10 November 2023

10 November 2023

Silver Bullet Data Services Group plc

("Silverbullet" or the "Company")

Director Dealing

Silverbullet, a provider of digital transformation services and products, announces that it was today notified of the following Director dealings in the Company.

On 10 November 2023, Nigel Sharrocks, Non-Executive Chairman, purchased 9,223 ordinary shares of 1p each in the Company ("Ordinary Shares") at a price of 80 pence per Ordinary Share and Steve Clarke, Non-Executive Director, purchased 9,222 Ordinary Shares at a price of 80 pence per Ordinary Share (together, the "Share Purchases").

Following the Share Purchases, Nigel Sharrocks and Steve Clarke are, respectively, beneficially interested in 36,128 and 39,747 Ordinary Shares, representing approximately 0.23 per cent. and 0.25 per cent. of the Company's issued share capital.

For further information please contact:

 
 Silverbullet                                 via IFC 
 Ian James (CEO) 
 
 Strand Hanson Limited - Financial            0207 409 
  and Nominated Adviser                        3494 
 James Spinney / James Bellman / Robert 
  Collins 
 
                                              0203 179 
 Oberon Capital - Broker                       5344 
 Mike Seabrook / Chris Crawford / 
  Nick Lovering 
 
                                              020 3934 
 IFC Advisory                                  6630 
 Graham Herring / Tim Metcalfe / Florence     07793 839 
  Chandler                                     024 
 

PDMR Notification Forms

The information set out below is provided in accordance with the requirements of Article 19(3) of the EU Market Abuse Regulation No 596/2014.

 
 1.   Details of the person discharging managerial responsibilities 
       / person closely associated 
 a)   Name                              Nigel Sharrocks 
     --------------------------------  --------------------------------------- 
 2.   Reason for the Notification 
     ------------------------------------------------------------------------- 
 a)   Position/status                   Non-Executive Chairman 
     --------------------------------  --------------------------------------- 
 b)   Initial notification/amendment    Initial notification 
     --------------------------------  --------------------------------------- 
 3.   Details of the issuer, emission allowance market participant, 
       auction platform, auctioneer or auction monitor 
     ------------------------------------------------------------------------- 
 a)   Name                              SILVER BULLET DATA SERVICES GROUP 
                                         PLC 
     --------------------------------  --------------------------------------- 
 b)   LEI                               213800QWL83R5P2LZ811 
     --------------------------------  --------------------------------------- 
 4.   Details of the transaction(s): section to be repeated for 
       (i) each type of instrument; (ii) each type of transaction; 
       (iii) each date; and (iv)each place where transactions have 
       been conducted 
     ------------------------------------------------------------------------- 
 a)   Description of the Financial      Ordinary Shares of 1p each in the 
       instrument, type of instrument    share capital of Silver Bullet Data 
                                         Services Group plc 
     --------------------------------  --------------------------------------- 
      Identification code               ISIN for Ordinary Shares: GB00BNXM0Z89 
     --------------------------------  --------------------------------------- 
 b)   Nature of the Transaction         Purchase of Ordinary Shares 
     --------------------------------  --------------------------------------- 
 c)   Price(s) and volume(s)             Price(s)          Volume(s) 
                                                     80 p              9,223 
                                                           ----------------- 
     --------------------------------  --------------------------------------- 
 d)        Aggregated information        Price(s)          Volume(s) 
             *    Aggregated volume                  80 p              9,223 
                                                           ----------------- 
 
             *    Price 
     --------------------------------  --------------------------------------- 
 e)   Date of the transaction           10 November 2023 
     --------------------------------  --------------------------------------- 
 f)   Place of the transaction          London Stock Exchange (AIM) 
     --------------------------------  --------------------------------------- 
 
 
 1.   Details of the person discharging managerial responsibilities 
       / person closely associated 
 a)   Name                              Steve Clarke 
     --------------------------------  --------------------------------------- 
 2.   Reason for the Notification 
     ------------------------------------------------------------------------- 
 a)   Position/status                   Non-Executive Director 
     --------------------------------  --------------------------------------- 
 b)   Initial notification/amendment    Initial notification 
     --------------------------------  --------------------------------------- 
 3.   Details of the issuer, emission allowance market participant, 
       auction platform, auctioneer or auction monitor 
     ------------------------------------------------------------------------- 
 a)   Name                              SILVER BULLET DATA SERVICES GROUP 
                                         PLC 
     --------------------------------  --------------------------------------- 
 b)   LEI                               213800QWL83R5P2LZ811 
     --------------------------------  --------------------------------------- 
 4.   Details of the transaction(s): section to be repeated for 
       (i) each type of instrument; (ii) each type of transaction; 
       (iii) each date; and (iv)each place where transactions have 
       been conducted 
     ------------------------------------------------------------------------- 
 a)   Description of the Financial      Ordinary Shares of 1p each in the 
       instrument, type of instrument    share capital of Silver Bullet Data 
                                         Services Group plc 
     --------------------------------  --------------------------------------- 
      Identification code               ISIN for Ordinary Shares: GB00BNXM0Z89 
     --------------------------------  --------------------------------------- 
 b)   Nature of the Transaction         Purchase of Ordinary Shares 
     --------------------------------  --------------------------------------- 
 c)   Price(s) and volume(s)             Price(s)          Volume(s) 
                                                     80 p              9,222 
                                                           ----------------- 
     --------------------------------  --------------------------------------- 
 d)        Aggregated information        Price(s)          Volume(s) 
             *    Aggregated volume                  80 p              9,222 
                                                           ----------------- 
 
             *    Price 
     --------------------------------  --------------------------------------- 
 e)   Date of the transaction           10 November 2023 
     --------------------------------  --------------------------------------- 
 f)   Place of the transaction          London Stock Exchange (AIM) 
     --------------------------------  --------------------------------------- 
 

About Silverbullet

Silverbullet's proprietary 4D AI platform is designed to enable advertisers to target consumers in a "privacy first post cookie world". The product is a natural extension to its existing marketing transformation services business which already serves a blue-chip client base such as Heineken, Mars, Sony and ITV amongst many others. The growing use of first party customer data and the removal of third-party cookies which has already been implemented by web browsers such as Firefox and Safari, with Google expected to phase out the use of cookies in 2023 is accelerating marketing transformations across all business sectors.

Headquartered in London, the Group employs 80+ employees across Europe, US and APAC. The Group continues to look at other opportunities for expansion worldwide.

The Company has an established and growing services business with significant accumulated industry experience and a proven track record of delivering strategic engagements and activation services to its clients. The majority of the Board have held senior positions at global software companies and have significant industry experience across data engineering, SAAS product development and marketing.

The Group has close technical and commercial partnerships with multiple global technology providers, all of which have existing sales channels and are already delivering to clients.

The Group has established a strategic partnership and an entity with Local Planet, a scaled network of over 60 agencies across the globe. Local Planet Data Services Limited was established in December 2020 and presents a significant opportunity to provide data services and the 4D product to the Local Planet agency network.

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November 10, 2023 09:16 ET (14:16 GMT)