VALENCIA, Calif., Dec. 3, 2024
/CNW/ -- Cunard has reported record-breaking bookings in 2024,
following an exceptional year and the launch of its highly
anticipated ship, Queen Anne. From January 1 to October 31 this year, Cunard
recorded an impressive 73,000 additional guest reservations
compared to the same period in 2023, representing a 23%
year-on-year increase.
This performance marks the highest number of guests booked
between January 1 and October 31 than
in any equivalent period on record. Both the UK and North American
markets contributed significantly to this success, with a 24%
increase in guests booking from the UK and 29% more from
North America compared to
2023.
The arrival of Cunard's newest ship, Queen Anne, in May has been a key factor in this
growth, alongside the launch of three new cruise programs in 2024.
Winter 2026 and summer 2026 itineraries were introduced in March,
followed by the winter 2027 program in October, further driving
demand.
As an iconic British brand, Cunard's global appeal continues to
grow, with more than half of bookings between January 1 and October 31 now originating
from outside the UK. International markets have shown particularly
strong interest, with targeted marketing campaigns in these regions
driving a 22% increase in international guest bookings over the
past year.
In addition to international growth, Cunard continues to attract
both new and returning travelers. From January 1 to October 31, 2024, the brand saw a
49% rise in first-time guests choosing to sail with Cunard compared
to the same period in 2023.
Katie McAlister, President of
Cunard, said: "As we look ahead to 2025, we are proud to report
record-breaking bookings that demonstrate the continued strength of
Cunard's commercial performance. As an iconic British brand with
growing international appeal, Cunard continues to attract travelers
from across the globe who are drawn to the timeless elegance and
modern luxury we provide. The launch of Queen Anne has been a key driver of this
success, increasing our capacity and capturing the imagination of
both loyal and first-time guests. These results are a testament to
the hard work of our teams and partners worldwide, who ensure
Cunard remains at the forefront of luxury travel."
For more information about Cunard or to book a voyage, contact
your Travel Advisor, call Cunard at 1-800-728-6273, or visit
www.cunard.com.
For Travel Advisors interested in further information, please
contact your Business Development Manager,
visit OneSourceCruises.com, or call Cunard at
1-800-528-6273.
About Cunard
Cunard is a luxury British cruise line,
renowned for creating unforgettable experiences around the world.
Cunard has been a leading operator of passenger ships since 1840,
celebrating an incredible 184 years of operation. The Cunard
experience is built on fine dining, hand-selected entertainment,
and outstanding White Star
service. From a partnership with a two-Michelin starred chef, to
inspiring guest speakers, to world class theatre productions, every
detail has been meticulously crafted to make the experience
unforgettable. A pioneer in transatlantic journeys and round world
voyages, destinations sailed to also include Europe, the Caribbean, Alaska, the Far East and Australia.
There are currently four Cunard ships, Queen Mary 2, Queen
Elizabeth, Queen Victoria and
new ship, Queen Anne, entered
service in May 2024. This investment
is part of the company's ambitious plans for the future of Cunard
globally and will be the first time since 1999 that Cunard will
have four ships in simultaneous service. Cunard is based at
Carnival House in Southampton and
has been owned since 1998 by Carnival Corporation
& plc. www.cunard.com (NYSE/LSE: CCL;
NYSE:CUK).
Photography
Photos are available in our image library,
Asset Bank:
https://cunard.assetbank-server.com/
Please note, once directed to the page you will need to
"Register for an account." Your request may take up to 24 hours for
approval to access the library of assets. You will be notified via
email to complete your registration.
Social
Media
Facebook: www.facebook.com/cunard
Twitter: www.twitter.com/cunardline
YouTube: www.youtube.com/wearecunard
Instagram: www.instagram.com/cunardline
For additional information about Cunard, contact:
Jackie Chase,
Cunard, jchase@cunard.com
Cindy Adams, cindy@mgamediagroup.com
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SOURCE Cunard