ITEM
1. BUSINESS
Summary
Biotricity
Inc. (the “Company”, “Biotricity”, “we”, “us”, “our”) is a leading-edge
medical technology company focused on biometric data monitoring solutions. Our aim is to deliver innovative, remote monitoring
solutions to the medical, healthcare, and consumer markets, with a focus on diagnostic and post-diagnostic solutions for lifestyle
and chronic illnesses. We approach the diagnostic side of remote patient monitoring by applying innovation within existing business
models where reimbursement is established. We believe this approach reduces the risk associated with traditional medical device
development and accelerates the path to revenue. In post-diagnostic markets, we intend to apply medical grade biometrics to enable
consumers to self-manage, thereby driving patient compliance and reducing healthcare costs. We intend to first focus on a segment
of the multi-billion-dollar diagnostic mobile cardiac telemetry market, otherwise known as MCT.
We
have developed our Bioflux MCT technology, which is comprised of a monitoring device and software component, and is currently
commercialized and available in the market since April 6, 2018. The twelve months following launch was a limited market release
where the company focused on the sales and market dynamics. After an initial limited market release, we entered the fiscal year
which commenced on April 1, 2019, by expanding our sales force and the geographic footprint in which we sell in order to focus
on sales growth and expansion. Currently, we are experiencing double digit growth in sales activity and an above 80% re-order
rate. The Company is focused on bringing value to the markers it services through its initial offer of a state of the art solution
that allows clinicians enhanced tools for the monitoring and diagnosis of cardiac arrhythmias, and an ability to achieve enhancement
of patient outcomes, improved patient compliance, and reduction of healthcare costs; these factors are expected to drive growth
and increase revenues.
Our
principal executive office is located at 275 Shoreline Drive, Redwood City, California, and our telephone number is (800) 590-4155.
We also have executive offices at 75 International Blvd., Suite 300, Toronto, ON Canada M9W 6L9. Our website address is www.biotricity.com.
The information on our website is not part of this Annual Report on Form 10-K.
History
Our
company was incorporated on August 29, 2012 in the State of Nevada.
iMedical
was incorporated on July 3, 2014 under the Canada Business Corporations Act. On February 2, 2016, we completed the acquisition
of iMedical and moved the operations of iMedical into Biotricity Inc. through a reverse take-over.
Description
of Business
Company
Overview
We
are a leading-edge medical technology company focused on solutions that enable biometric data monitoring. Our aim is to deliver
innovative, remote monitoring technologies to the medical, healthcare, and consumer markets, with a focus on diagnostic and post-diagnostic
solutions for lifestyle and chronic illnesses. We service the diagnostic side of remote patient monitoring by applying innovation
within their existing business models, where physician reimbursement is established. We believe this approach reduces the risk
associated with traditional medical device development and accelerates the path to revenue. In post-diagnostic markets, we intend
to apply medical grade biometrics to enable consumers to self-manage, thereby driving patient compliance and reducing healthcare
costs. We are first focusing on a segment of the multi-billion-dollar diagnostic mobile cardiac telemetry market, otherwise known
as MCT.
To
date, we have developed our Bioflux MCT technology which is comprised of a monitoring device and software component, verified
our business model, and built strategic partnerships to accelerate our market strategy and growth. We started commercial sale,
through a limited market release, of our technology to customers in April 2018.
We
have established a research partnership with the University of Calgary to determine the predictive value of electrocardiogram
(ECG) readings in preventative healthcare applications. The study is designed to identify novel patterns in ECG readings that
may be translated into probability models for use in the development of proprietary algorithms for diagnostic applications, and
to determine if ECG readings have predictive value for use in preventative healthcare applications, such as self-managed care.
The research is partly funded by the National Research Council of Canada. As part of the collaboration, we have the right to license
any intellectual property discovered, created or reduced to practice in the performance of the collaboration that was created
solely by the University’s personnel. Otherwise, we own all intellectual property resulting from the collaboration. The
term of the collaboration is until December 31, 2020.
Market
Overview
Chronic
diseases are the number one burden on the healthcare system, driving up costs year over year. Lifestyle related illnesses such
as obesity and hypertension are the top contributing factors of chronic conditions including diabetes and heart disease. Government
and healthcare organizations are focused on driving costs down by shifting to evidence-based healthcare where individuals, especially
those suffering from chronic illnesses, engage in self-management. This has led to growth in the connected health market, which
is projected to reach $150 billion by 2024 at a compound annual growth rate (CAGR) of 30%1. Remote patient monitoring
(RPM), one of the key areas of focus for self-management and evidence-based practice, is projected to reach $31.3 billion by 20232.
Currently, more than seven million patients benefit from remote monitoring and the use of connected medical devices3,
and nearly 1,800 hospitals4 in the US are using mobile applications to improve risk management and care quality.
The
number one cost to the healthcare system is cardiovascular disease , estimated to be responsible for 1 in every 6 healthcare dollars
spent in the US5. Since cardiovascular disease is the number one cause of death worldwide, early detection, diagnosis,
and management of chronic cardiac conditions are necessary to relieve the increasing burden on the healthcare infrastructure.
Diagnostic tests such as ECGs are used to detect, diagnose and track certain types of cardiovascular conditions. We believe that
the rise of lifestyle related illnesses associated with heart disease has created a need to develop cost-effective diagnostic
mechanisms to fill a hole in the current ECG market.
The
global ECG market is growing at a CAGR of 5.6%6. The factors driving this market include an aging population, an increase
in chronic diseases related to lifestyle choices, improved technology in diagnostic ECG devices, and high growth rates of ECG
device sales. As of 2015, the United States accounted for approximately 27% of the global ECG market7 and is
comprised of three major segments: resting (non-stress) ECG systems, stress ECG systems, and holter monitoring systems.
In
the US, MCT tests are primarily conducted through outsourced Independent Diagnostic Testing Facilities (IDTFs) that are reimbursed
at an estimated average rate of approximately $850 per diagnostic test, based on pricing information provided by the Centers for
Medicare & Medicaid Services, a part of the U.S. Department of Health and Human Services, and weighted towards the largest
markets of New York, California, Texas and Florida. Reimbursement rates can be lower in smaller markets, although the national
average is $801. Further, we believe private insurers provide for similar or better reimbursement rates.
We
launched a limited market release of our MCT diagnostic device and software solution in April 2018. In April 2019, we expanded
our sales efforts to 11 key states, with intention to expand further and compete in the broader US market using an insourcing
business model. This business model is applicable to a large portion of the total available market, which can include hospitals,
physicians’ offices and other IDTFs. We believe our solution’s insourcing model, which empowers physicians with state
of the art technology and charges technology service fees for its use, has the benefit of a reduced operating overhead for the
Company, and enables a more efficient market penetration and distribution strategy. Our initial device offering intends to revolutionize
the MCT market by providing a convenient, cost-effective, integrated MCT solution, inclusive of both software and hardware for
physician providers and their patients. Biotricity, however, has a broader strategic vision to offer an ecosystem of technologies
that engage the patient-user and their medical practitioner(s) in sustained monitoring, diagnosis, communication and pro-active
treatment of patient chronic care conditions. Our core solution is designed as a platform to encompass multiple segments of the
remote monitoring market, and the future growth of that market.
Our
initial device offering intends to transform the MCT market by providing a convenient, cost-effective, integrated MCT solution,
inclusive of both software and hardware for physician providers and their patients. Biotricity, however, has a broader strategic
vision to offer an ecosystem of technologies that engage the patient-user and their medical practitioner(s) in sustained monitoring,
diagnosis, communication and pro-active treatment of patient chronic care conditions. Our core solution is designed as a platform
to encompass multiple segments of the remote monitoring market, and the future growth of that market.
Market
Opportunity
ECGs
are a key diagnostic test utilized in the diagnosis of cardiovascular disease, the number one cause of death worldwide. The global
ECG market is growing at a CAGR of 5.6%, and, assuming the U.S. continues to hold approximately 27% of the global market (based
on 2017 statistics), approximately $1.8 billion would be attributed to the US ECG market1 ,2. In the
US in 2016, statistics show that there were 121.5 million adults3 living with cardiovascular disease, whereas 28.2
million adults4 had been diagnosed with the disease. The increasing market size is attributed to an aging population
and an influx in chronic diseases related to lifestyle choices.
The
US ECG market is divided into three major product segments:
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1.
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Event
monitoring systems;
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2.
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Stress
ECG systems; and
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3.
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Resting
(non-stress) ECG systems.
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Event
monitoring systems are projected to grow the fastest due to a shift from in-hospital/clinic monitoring to outpatient monitoring.
This shift is expected to help reduce health care costs by limiting the number of overnight hospital stays for patient monitoring.
We believe that physicians prefer event monitoring systems over resting and stress ECG systems because they provide better insight
to the patient’s condition for diagnostic purposes.
The
event monitoring market is divided into the Holter, Event Loop and Mobile Cardiac Telemetry (MCT) product segments, of which Holter
and Event Loop are the current market leaders. Amongst event monitoring systems, we believe that the preferred choice of physicians
and cardiologists is MCT, because of its ability to continuously monitor patients in real-time, thereby reducing a patient’s
risk and a physician’s liability. MCT devices have built-in arrhythmia detectors and real-time communication, which allow
physicians to prescribe the device for a longer period of time; thereby enabling prolonged data collection and delivering a more
complete picture for diagnosis.
We
believe that Holter and Event Loop solutions compromise patient safety because they lack the ability to alert the patient in the
event of an emergency. With Holter and Event Loop monitoring, ECG data is not uploaded or transmitted in real-time. Comparatively,
if the patient were monitored through an MCT device with real-time ECG data transfer and cellular network access, then in the
event of cardiac distress, the monitoring center would immediately send communication to the patient’s physician.
In
order to properly administer the MCT test, a healthcare provider must have access to three essential components:
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The
MCT device;
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2.
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An
ECG reporting software that is capable of reading the data recorded from the device; and
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3.
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A
monitoring center that collects the ECG data and responds to the patient in case of an alarm detection.
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In
addition, we believe that there is a shortage in the number of MCT solutions available, as the current MCT diagnostic providers
essentially control all of the current MCT devices and software. Since MCT requires an FDA-cleared device (meaning for our purposes
that it can be used to review medical ECG data from ECG devices), FDA-cleared ECG reporting software, and remote monitoring capabilities,
very few companies have attempted to create an all-encompassing solution due to regulatory and development timelines. We believe
that there are currently only 5 MCT solutions within the market. Some of these solutions are sold to the market through solutions
providers that have not developed and do not manufacture their own device.
Of
the MCT systems currently available in the market, most are owned by IDTFs who employ an outsourcing business model, focused on
providing clinical services for which they can earn reimbursement; this means that they would typically not sell their services
to physicians. Some MCT providers choose to sell their solution by charging high prices for devices and upfront software costs,
as well as a per cardiac study monitoring fee. Among these are solutions that are not scalable; some lack monitoring software,
requiring a customer to acquire third party software and incur integration expenses. These would require an investment by the
physician, to incur upfront costs that would take time to recoup before profits are realized. The only other model available
in the market is based on a monthly fee for technology and devices, irrespective of usage, forcing the physician to pay whether
the technology is used or not.
The
limited number of competitors makes this an attractive market for new entrants. However, entry into the market requires a hardware
device coupled with ECG software and access to a monitoring center. Two of the five MCT players have done so by building their
own monitoring infrastructure, developing their own ECG software and utilizing TZ Medical’s MCT device. However, this is
capital intensive and we believe cost prohibitive for most hospitals and clinics. These barriers are in our opinion among the
key reasons as to why Holter and Event Loop have maintained a significant portion of the US event monitoring market.
The
Bioflux MCT solution and business model attempts to address these complications with its complete, turn-key solution, which consists
of all three essential components: an easy-to-wear GSM-enabled cardiac monitoring device, ECG reporting software, and facilitation
of physician-based monitoring that may utilize outsourced data screening. Bioflux employs an insourced business model, whereby
our Bioflux device is sold to physicians; they own the device, and then use our back office technology to monitor their patient
and supervise the cardiac study as they perform and read their patient’s ECG; we earn technology service fees as physicians
use our back office software solution. Our revenue model relies on increased market penetration through the sale of devices and
the use of our back office software to service the needs of the physician. The physician, in turn, earns reimbursement as the
practitioner who supervises and provides the cardiac study, obtains diagnostic data and makes treatment decisions.
Our
Bioflux MCT solution is comprised of a uniquely designed monitoring device and an ECG reporting software component. We believe
the Bioflux solution will:
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provide
a revenue model for physicians that fits within the established insurance billing practices, with recurring reimbursements
to doctors, hospitals and IDTFs, since the device can be washed and used multiple times on multiple patients requiring an
MCT study;
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provide
built-in cellular connectivity, enabling immediate alert to user in the event of an emergency;
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provide
motion tracking to detect exercise, activity, and disorientation; and
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incorporate
technology that is future-ready, in that its form and function enables opportunities to develop and use technologies adjacent
to the MCT market.
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Following
Bioflux, the Company is finalizing development of several breakthrough technologies in 2020, including:
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Biotres,
a revolutionary ECG Holter solution that addresses the limitations of existing solutions in the Holter market, with built-in
connectivity, ability to recharge, and 3 channels (instead of 1). Biotres leverages the capabilities of Bioflux while allowing
for the traditional approach of short-term monitoring. Biotres is currently undergoing lab testing, the final step before
preparing an FDA filing that is planned in the coming months.
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Advanced
ECG Analysis Software, with significantly improved analytics that enhance the ability to identify anomalies. When cleared
by the FDA and implemented, the new software will significantly reduce human intervention in monitoring, thereby reducing
cost and analysis time of a representative average study from 5 minutes to 30 seconds. This tenfold improvement will be critical
in allowing the company to expand its capabilities to handle larger and larger patient cardiac study volumes while making
better use of its valuable human capital resources.
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Market
Strategy
The
Bioflux MCT device is expected to be deployed into physicians’ offices, clinics, hospitals, and IDTFs. For the prescribing
physician, the MCT diagnostic read is a reimbursable service from payers such as Medicare and insurance companies. In the United
States, billing codes for an MCT diagnostic read are currently available under the American Medical Association Current Procedural
Terminal, with a current average reimbursement rate of $850 per read (a read is between 1 and 30 days long).
We
believe that Bioflux’s revenue model, which is a platform or technology as a service model (PAAS or TAAS),
is a significant and disruptive departure from the pricing and reimbursement strategies of the existing competitors in the MCT
market, which apply an outsourced model to MCT diagnostics, where the entire procedure and reimbursement is restricted
to an outsourced model; the MCT solutions provider takes over the clinical responsibilities and earns the reimbursement and pays
the physician a small administrative stipend. Bioflux’s revenue and insourced business model entail differentiators that
are expected to create barriers to entry for other competitors seeking to emulate our strategy.
On
October 18, 2016, we announced that we have received a 510(k) clearance from the U.S. Food and Drug Administration for the software
component of our Bioflux solution. On completion of required testing and submission of results, on December 18, 2017 we announced
that we received our second 510(k) clearance for our Bioflux device, thereby achieving the final FDA requirement needed for Biotricity
to bring Bioflux to the U.S. market. On April 6, 2018, we began a limited market release with a roll-out of our first devices
to cardiologists, physicians, research scientists and other opinion leaders related to the Company. Our first year was focused
on ensuring reimbursement was in place and our workflow aligned with customer needs. In 2019, we moved into an official launch
to strategically target our addressable market of approximately 2,213 physician offices (approximately 1% of all physician offices
in the U.S.), 58 hospitals (approximately 1% of all hospitals in the U.S.), and 30 IDTFs (an estimated 1% of all IDTFs in the
U.S.). To do this, we will invest in the hiring of top caliber sales professionals with a proven track record in cardiac technology
and device sales, and strong business relationships with providers of cardiac medical services.
Product
and Technology
Bioflux
is an advanced, integrated ECG device and software solution for the MCT market. The Bioflux device is comprised of a wet electrode
and worn on a belt clip around the waist. The Bioflux ECG reporting software will allow doctors and labs to view a patient’s
ECG data for monitoring and diagnostic purposes. Both the device and software are in accordance with MCT billing code standards,
compliant with arrhythmia devices and alarms as defined by the FDA, and require 510(k) clearance, which has been obtained.
The
Bioflux device has been developed, among other things, with the following features:
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GSM
mobile chip for global cellular network compatibility;
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Touch-screen
LCD viewer; and
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Extended
battery pack for an additional 48 hours of battery life.
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The
Bioflux platform has a built-in cellular chipset and a real-time embedded operating system which allows for our technology to
be utilized as an Internet of Things (IoT) platform. This technology can be leveraged into other applications and industries by
utilizing the platform and OS side of Bioflux.
Future
Markets
In
the next few years, we intend to expand use of our technology platform with medical-grade solutions for the monitoring of blood
pressure, diabetes, sleep apnea, chronic pain, as well as fetal monitoring, and other adjacent healthcare and lifestyle markets.
Preventative
Care. It is widely reported that chronic illnesses related to lifestyle diseases are on the rise, resulting in increased
healthcare costs. This has caused a major shift in the US healthcare market, emphasizing a need for evidence-based healthcare
system focused on overall health outcomes. Patient compliance is a critical component in driving improved health outcomes, where
the patient adheres to and implements their physician’s recommendation. Unfortunately, poor patient compliance is one of
the most pressing issues in the healthcare market. One of the key contributing factors to this is the lack of a feedback mechanism
to measure improvement and knowledge. Studies show that poor patient compliance costs the US healthcare system $100 to $289 billion
annually1, representing 3% to 10% of total US healthcare costs2 . Studies have proven that regular
monitoring of chronic care conditions improves patient outcomes in the form of lower morbidity rates and reduce the financial
burden on the healthcare system by empowering preventative care. The Company has developed a technology that will support medical
practitioners as they gather data and regularly monitor and treat patients with two or more of the top ten chronic care conditions
that plague individuals. We expect that Biocentrix, our planned third product, will be focused on filling this need
by developing a clinically relevant, preventative care and disease management solution for the consumer. A key underlying component
of Biocentrix is expected to be the ability to measure patient improvements—with clinical accuracy—which will
drive feedback and eventual patient compliance. This approach is implemented in our development process by focusing on a disease/chronic
illness profile, as opposed to a customer profile. We are focused on cardiovascular disease for its first preventative care solution
since Bioflux is aimed at the same health segment. This will enable us to leverage the knowledge and expertise gained with Bioflux
and apply it to Biocentrix.
Adjacent
Chronic Healthcare Markets and Prenatal Care. In the next few years, we intend to expand our reach with medical-grade
solutions for diabetes, sleep apnea, fetal monitoring, and other adjacent healthcare and lifestyle markets.
Bionatal
is a proposed solution for monitoring the fetus’ health by remote cardiac monitoring. In the US, there were approximately
24,073 fetal deaths at 20 or more weeks gestation in 20123. The rise of older mothers and mothers with chronic conditions
have driven high-risk pregnancies to a new high; high-risk complications now occur in 6 to 8 percent of all pregnancies4.
Holter
and Event Monitoring. The Holter and Event Loop monitors are significantly simplified versions of an MCT device without
a cellular connectivity solution. Holter and Event Loop monitors require data to be downloaded manually, for test periods of 24
hours to 30 days. The Bioflux MCT device software has been adjusted to be able to be used as a Holter or an Event loop monitor,
which has already opened up the Holter and Event Loop monitor markets, by combining with Bioflux’s global cellular chipset
to become a 3 in 1 device that is applicable to the global event monitoring market. However, the Company is also developing new
technology that is applicable to this space which will continue to adhere to the Company’s revenue model of deriving income
from technology fees.
The key leading technologies
in the Holter market are patch devices that take the form of a large bandaid and can be mailed back or returned to the physician
for data retrieval. They lack connectivity, have only one channel of data, and cannot be charged but are convenient for low risk
patients. Responding to our customer needs, the Company has developed a new technology that is applicable to this space which
will continue to adhere to the Company’s revenue model of deriving income from technology fees. This product is known as
the Biotres and it addresses the shortcomings of existing solutions by adding connectivity, the ability to charge, and improved
data through 3 channels, while maintaining patient convenience. The Biotres is currently undergoing lab testing in preparation
for an FDA filing.
Competition
The
medical technology equipment industry is characterized by strong competition and rapid technological change. There are a number
of companies developing technologies that are competitive to our existing and proposed products, many of them, when compared to
our Company, having significantly longer operational history and greater financial and other resources.
Within
the US event monitoring systems market, we are aware of six main competitors in the MCT product segment. These competitors have
increased market presence and distribution primarily by working through existing IDTFs. The existing competitors have maintained
a competitive advantage within the market by controlling the distribution of all available MCT devices and software solutions.
Our primary competitors in the MCT market are:
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Biotelemetry (formerly CardioNet). We believe that CardioNet, LLC, a subsidiary of BioTelemetry, Inc. (NASDAQ:BEAT), has
the largest network of IDTFs within the MCT market. CardioNet is considered a complete solution provider as it produces and distributes
its own MCT device, software solution, and MCT monitoring centers. The company acquired its MCT device through the acquisition
of a MCT manufacturer, Braemar. Upon acquisition of Braemar, CardioNet offered limited support to other clients utilizing Braemar’s
technology. This resulted in CardioNet increasing the use of its device and software solution, enabling wide market penetration.
We believe that CardioNet’s business model is focused on providing the MCT diagnostic service, as opposed to selling MCT
solutions to other IDTFs or service providers, which enables a perpetual per-read fee as opposed to one time device or software
sales. Equity research analysts categorize CardioNet as a clinical health provider, because of its business model, rather than
as a medical device company. As such, we believe that CardioNet’s market cap is limited by the low multiples associated
with that type of business, and, as a clinical health provider, CardioNet has significant overhead and fixed costs associated
with monitoring centers and health professionals.
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LifeWatch AG (Acquired by Biotelemtry). LifeWatchAG (SIX Swiss Exchange:LIFE) is a public company with primary operations
in Switzerland, the United States and Israel. LifeWatch operates a large network of IDTFs. LifeWatch is smaller relative to CardioNet,
yet we believe it follows the same business model. To this end, LifeWatch has developed its own MCT device and software solution,
as well as established MCT monitoring centers.
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Preventice (formerly eCardio.) eCardio is a private company, based in Houston, Texas. eCardio’s device is manufactured
by a third party medical device company, TZ Medical. eCardio has integrated TZ Medical’s device with its software solution
to create a complete MCT solution. Similar to LifeWatch and CardioNet, we believe eCardio follows the same business model of offering
the MCT service and acting as a clinical health provider.
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ScottCare. ScottCare is a private company in the US and a subsidiary of Scott Fetzer Company, a division of Berkshire Hathaway.
ScottCare provides equipment for cardiovascular clinics and diagnostic technicians. ScottCare has built its own MCT device and
software solution. Unlike the others, ScottCare offers its solution in an insourced model, where the physician has the opportunity
to bill. This model requires the physician to purchase a minimum number of devices at an approximate average cost of $2,000 and
their software at a cost of $25,000 to $40,000. After this initial upfront cost, ScottCare charges an additional per test fee
for monitoring. We believe the above model creates a long return on investment for the physician. In our opinion, this has resulted
in little market penetration for ScottCare as compared to the others.
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Infobionic. Infobionic is a private company located in Waltham, Massachusetts. It follows a leasing model where it leases
it’s technology at a fixed monthly rate, whether technology is used or not. They have a complete solution, comprised of
a device and software. We believe that they have a good model that will enable them to be competitive in the market. In our opinion,
there is room for both Biotricity and Infobionic within the marketplace, though we believe that our solution is superior in two
ways. Firstly, our device has a screen which allows better patient feedback and improved patient hookup at the clinic. Secondly,
our business model is based on usage. The physician is charged a technology fee when the technology is used. If it is not used,
there is no charge. This makes it attractive compared to Infobionic’s model where the physician is charged even if the technology
is not used.
In
addition, we note that:
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Medtronic. Medtronic is a major medical device conglomerate. It has an MCT solution by the name of SEEQ that was added
to their portfolio through the acquisition of Corventis. We have seen no significant activity or usage with SEEQ in our market
analysis. We also note that SEEQ is a patch based MCT solution that only collects data on 1 lead. As such, it has strong competition
from 3 lead systems which are the standard for MCT. In early 2018, Medtronic withdrew SEEQ from the marketplace. We do not view
Medtronic as a primary competitor, but, given the size and reach of Medtronic, they are an organization that we must continuously
watch and be aware of.
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TZ Medical. TZ Medical is a medical device company that focuses on manufacturing a variety of medical devices. We do not
consider TZ Medical to be a direct competitor as they produce an MCT device that is available for purchase, sold to competitors
such as to eCardio, described above. However, we do not believe that TZ Medical has a software solution, requiring any new entrant
to either acquire or build out a software solution and then integrate that with the TZ Medical device. This creates a requirement
for a large upfront capital investment. As a result, we believe this approach only works for organizations looking to become MCT
solution providers with the same business model as the others.
We
believe that our Bioflux MCT solution will successfully compete because:
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it
is designed as a platform to encompass all segments of the event monitoring market;
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of
the insourcing business model which we believe is applicable to a significantly larger portion of the total available market
and enable more efficient strategic penetration and distribution; and
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for
the other reasons described earlier under “–Market Opportunity.”
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Intellectual
Property
We
primarily rely on trade secret protection for our proprietary information. No assurance can be given that we can meaningfully
protect our trade secrets. Others may independently develop substantially equivalent confidential and proprietary information
or otherwise gain access to, or disclose, our trade secrets.
We
initially acquired a customized version FDA cleared ECG reporting software, for use in MCT, from CardioComm Solutions Inc., for
the exclusive use of Bioflux in the MCT market (limited only by pre-existing relationships). Because of customer
needs that exceeded the capabilities of the software, we independently developed our own software and are no longer using their
software and are therefore not seeking its exclusive use. The original contract called for a minimum annual royalty of one-hundred
and fifty thousand Canadian dollars, which management feels is not enforceable in this context. Notwithstanding this, the Company
has prepaid royalty fees as part of the inception of the contract, which it did not fully recoup and has written off. It has also
accrued for payment of a $60,000 bonus called for in the initial contract which may be payable on the basis of FDA clearance of
the Bioflux.
We
have and generally plan to continue to enter into non-disclosure, confidentiality and intellectual property assignment agreements
with all new employees as a condition of employment. In addition, we intend to also generally enter into confidentiality and non-disclosure
agreements with consultants, manufacturers’ representatives, distributors, suppliers and others to attempt to limit access
to, use and disclosure of our proprietary information. There can be no assurance, however, that these agreements will provide
meaningful protection or adequate remedies for our trade secrets in the event of unauthorized use or disclosure of such information.
We
also may from time to time rely on other intellectual property developed or acquired, including patents, technical innovations,
laws of unfair competition and various other licensing agreements to provide our future growth and to build our competitive position.
We have filed an industrial design patent in Canada, and we may decide to file for additional patents as we continue to expand
our intellectual property portfolio. However, we can give no assurance that competitors will not infringe on our patent or other
rights or otherwise create similar or non-infringing competing products that are technically patentable in their own right. We
fully intend to vigorously defend our intellectual property and patents.
Currently,
we do not have any registered copyrights; however, we may obtain such registrations in the future.
Research
and Development
Our
research and development programs are generally pursued by engineers and scientists employed by us in California and Toronto on
a full-time basis or hired as per diem consultants or through partnerships with industry leaders in manufacturing and design and
researchers and academia. We are also working with subcontractors in developing specific components of our technologies.
The
primary objective of our research and development program is to advance the development of our existing and proposed products,
to enhance the commercial value of such products.
We
incurred research and development costs of $1,363,235 for the fiscal year ended March 31, 2020 and $1,309,191 for
the fiscal year ended March 31, 2019.
Government
Regulation
General
Our
proposed product is subject to regulation by the U.S. Food and Drug Administration and various other federal and state agencies,
as well as by foreign governmental agencies. These agencies enforce laws and regulations that govern the development, testing,
manufacturing, labeling, advertising, marketing and distribution, and market surveillance of our medical device products.
In
addition to those indicated below, the only other regulations we encounter are regulations that are common to all businesses,
such as employment legislation, implied warranty laws, and environmental, health and safety standards, to the extent applicable.
We will also encounter in the future industry-specific government regulations that would govern our products, if and when developed
for commercial use. It may become the case that other regulatory approvals will be required for the design and manufacture of
our products and proposed products.
U.S.
Regulation
The
FDA governs the following activities that Biotricity performs, will perform, upon the clearance or approval of its product candidates,
or that are performed on its behalf, to ensure that medical products distributed domestically or exported internationally are
safe and effective for their intended uses:
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product
design, and development;
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product
safety, testing, labeling and storage;
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record
keeping procedures; and
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product
marketing.
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There
are numerous FDA regulatory requirements governing the approval or clearance and subsequent commercial marketing of Biotricity’s
products. These include:
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the
timely submission of product listing and establishment registration information, along with associated establishment user
fees;
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continued
compliance with the Quality System Regulation, or QSR, which require specification developers and manufacturers, including
third-party manufacturers, to follow stringent design, testing, control, documentation and other quality assurance procedures
during all aspects of the manufacturing process;
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labeling
regulations and FDA prohibitions against the promotion of products for uncleared, unapproved or off-label use or indication;
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clearance
or approval of product modifications that could significantly affect the safety or effectiveness of the device or that would
constitute a major change in intended use;
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Medical
Device Reporting regulations (MDR), which require that manufacturers keep detailed records of investigations or complaints
against their devices and to report to the FDA if their device may have caused or contributed to a death or serious injury
or malfunctioned in a way that would likely cause or contribute to a death or serious injury if it were to recur;
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adequate
use of the Corrective and Preventive Actions process to identify and correct or prevent significant systemic failures of products
or processes or in trends which suggest same;
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post-approval
restrictions or conditions, including post-approval study commitments;
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post-market
surveillance regulations, which apply when necessary to protect the public health or to provide additional safety and effectiveness
data for the device; and
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notices
of correction or removal and recall regulations.
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Depending
on the classification of the device, before Biotricity can commercially distribute medical devices in the United States, it had
to obtain, , either prior 510(k) clearance, 510(k) de-novo clearance or premarket approval (PMA), from the FDA unless a respective
exemption applied. The FDA classifies medical devices into one of three classes based on the degree of risk associated with each
medical device and the extent of regulatory controls needed to ensure the device’s safety and effectiveness:
Class
I devices, which are low risk and subject to only general controls (e.g., registration and listing, medical device labeling compliance,
MDRs, Quality System Regulations, and prohibitions against adulteration and misbranding) and, in some cases, to the 510(k) premarket
clearance requirements;
Class
II devices, which are moderate risk and generally require 510(k) or 510(k) de-novo premarket clearance before they may be commercially
marketed in the United States as well as general controls and potentially special controls like performance standards or specific
labeling requirements; and
Class
III devices, which are devices deemed by the FDA to pose the greatest risk, such as life-sustaining, life-supporting or implantable
devices, or devices deemed not substantially equivalent to a predicate device. Class III devices generally require the submission
and approval of a PMA supported by clinical trial data.
The
custom software and hardware of our products are classified as Class II. Class II devices are those for which general controls
alone are insufficient to provide reasonable assurance of safety and effectiveness and there is sufficient information to establish
special controls. Special controls can include performance standards, post-market surveillance, patient histories and FDA guidance
documents. Premarket review and clearance by the FDA for these devices is generally accomplished through the 510(k) or 510(k)
de-novo premarket notification process. As part of the 510(k) or 510(k) de-novo notification process, the FDA may have required
the following:
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Development
of comprehensive product description and indications for use.
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Completion
of extensive preclinical tests and preclinical animal studies, performed in accordance with the FDA’s Good Laboratory
Practice (GLP) regulations.
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Comprehensive
review of predicate devices and development of data supporting the new product’s substantial equivalence to one or more
predicate devices.
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If
appropriate and required, certain types of clinical trials (IDE submission and approval may be required for conducting a clinical
trial in the US).
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Clinical
trials involve use of the medical device on human subjects under the supervision of qualified investigators in accordance with
current Good Clinical Practices (GCPs), including the requirement that all research subjects provide informed consent for their
participation in the clinical study. A written protocol with predefined end points, an appropriate sample size and pre-determined
patient inclusion and exclusion criteria, is required before initiating and conducting a clinical trial. All clinical investigations
of devices to determine safety and effectiveness must be conducted in accordance with the FDA’s Investigational Device Exemption,
or IDE, regulations that among other things, govern investigational device labeling, prohibit promotion of the investigational
device, and specify recordkeeping, reporting and monitoring responsibilities of study sponsors and study investigators. If the
device presents a “significant risk,” as defined by the FDA, the agency requires the device sponsor to submit an IDE
application, which must become effective prior to commencing human clinical trials. The IDE will automatically become effective
30 days after receipt by the FDA, unless the FDA denies the application or notifies the company that the investigation is on hold
and may not begin. If the FDA determines that there are deficiencies or other concerns with an IDE that requires modification,
the FDA may permit a clinical trial to proceed under a conditional approval. In addition, the study must be approved by, and conducted
under the oversight of, an Institutional Review Board (IRB) for each clinical site. If the device presents a non-significant risk
to the patient, a sponsor may begin the clinical trial after obtaining approval for the trial by one or more IRBs without separate
approval from the FDA, but it must still follow abbreviated IDE requirements, such as monitoring the investigation, ensuring that
the investigators obtain informed consent, and labeling and record-keeping requirements.
Given
successful completion of all required testing, a detailed 510(k) premarket notification or 510(k) de-novo was submitted to the
FDA requesting clearance to market the product. The notification included all relevant data from pertinent preclinical and clinical
trials, together with detailed information relating to the product’s manufacturing controls and proposed labeling, and other
relevant documentation.
A
510(k) clearance letter from the FDA then authorized commercial marketing of the device for one or more specific indications of
use.
After
510(k) clearance, Biotricity is required to comply with a number of post-clearance requirements, including, but not limited to,
Medical Device Reporting and complaint handling, and, if applicable, reporting of corrective actions. Also, quality control and
manufacturing procedures must continue to conform to QSRs. The FDA periodically inspects manufacturing facilities to assess compliance
with QSRs, which impose extensive procedural, substantive, and record keeping requirements on medical device manufacturers. In
addition, changes to the manufacturing process are strictly regulated, and, depending on the change, validation activities may
need to be performed. Accordingly, manufacturers must continue to expend time, money and effort in the area of production and
quality control to maintain compliance with QSRs and other types of regulatory controls.
After
a device receives 510(k) clearance from FDA, any modification that could significantly affect its safety or effectiveness, or
that would constitute a major change in its intended use or technological characteristics, requires a new 510(k) clearance or
could require a PMA. The FDA requires each manufacturer to make the determination of whether a modification requires a new 510(k)
notification or PMA in the first instance, but the FDA can review any such decision. If the FDA disagrees with a manufacturer’s
decision not to seek a new 510(k) clearance or PMA for a particular change, the FDA may retroactively require the manufacturer
to seek 510(k) clearance or PMA. The FDA can also require the manufacturer to cease U.S. marketing and/or recall the modified
device until additional 510(k) clearance or PMA approval is obtained.
The
FDA and the Federal Trade Commission, or FTC, will also regulate the advertising claims of Biotricity’s products to ensure
that the claims it makes are consistent with its regulatory clearances, that there is scientific data to substantiate the claims
and that product advertising is neither false nor misleading.
We
received 510(k) clearance for both the software and hardware components of our Bioflux product. To obtain 510(k) clearance,
a company must submit a notification to the FDA demonstrating that its proposed device is substantially equivalent to a predicate
device (i.e., a device that was in commercial distribution before May 28, 1976, a device that has been reclassified from Class
III to Class I or Class II, or a 510(k)-cleared device). The FDA’s 510(k) clearance process generally takes from three to
12 months from the date the application is submitted but also can take significantly longer. If the FDA determines that the device
or its intended use is not substantially equivalent to a predicate device, the device is automatically placed into Class III,
requiring the submission of a PMA. Once the information is submitted, there is no guarantee that the FDA will grant a company
510(k) clearance for its pipeline products, and failure to obtain the necessary clearances for its products would adversely affect
its ability to grow its business. Delays in receipt or failure to receive the necessary clearances, or the failure to comply with
existing or future regulatory requirements, could reduce its business prospects.
Devices
that cannot be cleared through the 510(k) process due to lack of a predicate device but would be considered low or moderate risk
may be eligible for the 510(k) de-novo process. In 1997, the Food and Drug Administration Modernization Act, or FDAMA added the
de novo classification pathway now codified in section 513(f)(2) of the FD&C Act. This law established an alternate pathway
to classify new devices into Class I or II that had automatically been placed in Class III after receiving a Not Substantially
Equivalent, or NSE, determination in response to a 510(k) submission. Through this regulatory process, a sponsor who receives
an NSE determination may, within 30 days of receipt, request FDA to make a risk-based classification of the device through what
is called a “de novo request.” In 2012, section 513(f)(2) of the FD&C Act was amended by section 607 of the Food
and Drug Administration Safety and Innovation Act (FDASIA), in order to provide a second option for de novo classification. Under
this second pathway, a sponsor who determines that there is no legally marketed device upon which to base a determination of substantial
equivalence can submit a de novo request to FDA without first submitting a 510(k).
In
the event that a company receives a Not Substantially Equivalent determination for its candidates in response to a 510(k) submission,
the device may still be eligible for the 510(k) de-novo classification process.
Devices
that cannot be cleared through the 510(k) or 510(k) de-novo classification process require the submission of a PMA. The PMA process
is much more time consuming and demanding than the 510(k) notification process. A PMA must be supported by extensive data, including
but not limited to data obtained from preclinical and/or clinical studies and data relating to manufacturing and labeling, to
demonstrate to the FDA’s satisfaction the safety and effectiveness of the device. After a PMA application is submitted,
the FDA’s in-depth review of the information generally takes between one and three years and may take significantly longer.
If the FDA does not grant 510(k) clearance to its future products, there is no guarantee that Biotricity will submit a PMA or
that if it does, that the FDA would grant a PMA approval of Biotricity’s future products, either of which would adversely
affect Biotricity’s business.
We
also need to establish a suitable and effective quality management system, which establishes controlled processes for our product
design, manufacturing, and distribution. We plan to do this in compliance with the internationally recognized standard ISO 13485:2013
Medical Devices – Quality Management Systems – Requirements for Regulatory Purposes. Following the introduction of
a product, the FDA and foreign agencies engage in periodic reviews of our quality systems, as well as product performance and
advertising and promotional materials. These regulatory controls, as well as any changes in FDA policies, can affect the time
and cost associated with the development, introduction and continued availability of new products. Where possible, we anticipate
these factors in our product development processes. These agencies possess the authority to take various administrative and legal
actions against us, such as product recalls, product seizures and other civil and criminal sanctions.
Foreign
Regulation
In
addition to regulations in the United States, we will be subject to a variety of foreign regulations governing clinical trials
and commercial sales and distribution of our products in foreign countries. Whether or not we obtain FDA approval for a product,
we must obtain approval of a product by the comparable regulatory authorities of foreign countries before we can commence clinical
trials or marketing of the product in those countries. The approval process varies from country to country, and the time may be
longer or shorter than that required for FDA approval. The requirements governing the conduct of clinical trials, product licensing,
pricing and reimbursement vary greatly from country to country.
The
policies of the FDA and foreign regulatory authorities may change and additional government regulations may be enacted which could
prevent or delay regulatory approval of our products and could also increase the cost of regulatory compliance. We cannot predict
the likelihood, nature or extent of adverse governmental regulation that might arise from future legislative or administrative
action, either in the United States or abroad.
Manufacturing
and Suppliers
Until
recently, we have focused primarily on research and development of the first generation version of the Bioflux, as well as starting
the prototyping of Biocentrix and proposed marketing and distribution, we are not yet at a stage to commence volume production
of our products. We currently assemble our devices at our Redwood City, California facility. In order to maintain compliance with
FDA and other regulatory requirements, our manufacturing facilities must be periodically re-evaluated and qualified under a quality
system to ensure they meet production and quality standards. Suppliers of components and products used to manufacture our devices
must also comply with FDA regulatory requirements, which often require significant resources and subject us and our suppliers
to potential regulatory inspections and stoppages.
We
have a scalable manufacturing strategy and goals and use Providence Enterprises (herein “Providence”),
which is an FDA qualified manufacturer for contract manufacturing. We do not have a contract with Providence or any obligation
to use them (nor do they have any obligations with respect to us other than with respect to any specific orders we may make) and
we enter into purchase orders for each manufacturing request we have with Providence, as we would with other vendors. Despite
our working relationship with Providence, we intend to continue to identify and develop other efficient, automated, low-cost manufacturing
capabilities and options to meet the quality, price, engineering, design and production standards or production volumes required
to successfully mass market our products, especially at the low-cost levels we require to facilitate and absorb the near-free
distribution of our products pursuant to our proposed business plan.
We
currently rely on a number of principal suppliers for the components that make up our products and proposed products; these include
Digikey Corporation and Mouser Electronics for electronics and connectors, Stolmann for Bluetooth modules, Yongan Innovations
for batteries, Dongguan Bole RP&M Cp. Ltd. for plastics, Unimed Medical for ECG cables, and Medico Systems for touch-panel
LCD displays. We believe that the raw materials used or expected to be used in our planned products can be acquired from multiple
sources and are readily available on the market.
Employees
We
currently have 24 full-time employees and approximately 20 consultants who are based in our offices located in Silicon Valley,
California and Toronto, Canada. These employees oversee day-to-day operations of the Company and, together with the consultants,
support management, engineering, manufacturing, and administration. We have no unionized employees.
Subject
to funding constraints, in 2020 and 2021, we plan to hire 20 to 25 additional full-time employees within the next 12 months, whose
principal responsibilities will be the support of our sales, marketing, research and development, and clinical development
activities.
We
consider relations with our employees to be satisfactory.
ITEM
1A. RISK FACTORS
Risks
Related to Our Business
Natural
disasters and other events beyond our control could materially adversely affect us.
Natural
disasters or other catastrophic events may cause damage or disruption to our operations, international commerce and the global
economy, and thus could have a strong negative effect on us. Our business operations are subject to interruption by natural disasters,
fire, power shortages, pandemics and other events beyond our control. Such events could make it difficult or impossible for us
to deliver our services to our customers and could decrease demand for our services. The World Health Organization declared the
COVID-19 outbreak a pandemic. The extent of the impact of COVID-19 on our operational and financial performance will depend on
certain developments, including the duration and spread of the outbreak, the impact on our customers and employees, all of which
are uncertain and cannot be predicted. At this point, the overall extent to which COVID-19 may impact our financial condition
or results of operations is uncertain.
The COVID-19 pandemic may negatively
affect our operations.
The COVID-19 pandemic
may negatively affect our operations. The Covid-19 pandemic has resulted in social distancing, travel bans and quarantine, which
has limited access to our facilities, customers, management, support staff and professional advisors and can, in future, impact
our manufacturing supply chain. These factors, in turn, may not only impact our operations, financial condition and demand for
our products but our overall ability to react in a timely manner, in order to mitigate the impact of this event.
We
have a limited operating history upon which investors can evaluate our future prospects.
We
have a limited operating history upon which an evaluation of its business plan or performance and prospects can be made. The business
and prospects of the Company must be considered in the light of the potential problems, delays, uncertainties and complications
encountered in connection with a newly established business and new industry. The risks include, but are not limited to, the possibility
that we will not be able to develop functional and scalable products and services, or that although functional and scalable, our
products and services will not be economical to market; that our competitors hold proprietary rights that preclude us from marketing
such products; that our competitors market a superior or equivalent product; that we are not able to upgrade and enhance our technologies
and products to accommodate new features and expanded service offerings; or the failure to receive necessary regulatory clearances
for our products. To successfully introduce and market our products at a profit, we must establish brand name recognition and
competitive advantages for our products. There are no assurances that we can successfully address these challenges. If it is unsuccessful,
we and our business, financial condition and operating results could be materially and adversely affected.
The
current and future expense levels are based largely on estimates of planned operations and future revenues rather than experience.
It is difficult to accurately forecast future revenues because our business is new and our market has not been developed. If our
forecasts prove incorrect, the business, operating results and financial condition of the Company may be materially and adversely
affected. Moreover, we may be unable to adjust our spending in a timely manner to compensate for any unanticipated reduction in
revenues. As a result, any significant reduction in revenues may immediately and adversely affect our business, financial condition
and operating results.
We
have, until recently, had no revenues and we cannot predict when we will achieve sustained profitability.
We
have not been profitable and cannot definitely predict when we will achieve profitability. We have experienced net losses and
have had no material revenues in the recent history. We do not anticipate generating significant revenues until we successfully
continue to develop, commercialize and sell our existing and proposed products, of which we can give no assurance. We are unable
to determine when we will generate significant revenues from the sale of any such products.
We
cannot predict when we will achieve profitability, if ever. Our inability to become profitable may force us to curtail or temporarily
discontinue our research and development programs and our day-to-day operations. Furthermore, there can be no assurance that profitability,
if achieved, can be sustained on an ongoing basis. As of March 31, 2020, we had an accumulated deficit of $46,364,364.
We
may never complete the commercialization and future development of new generations of the Bioflux or any of our other proposed
products.
We
have no assurance of success as to the completion of the commercial piloting of the Bioflux or the completion and development
of any new generations of that product or other proposed or contemplated product, for any of our target markets. We continue to
seek to improve our technologies before we are able to develop them and produce commercially viable products. Failure to improve
on any of our technologies could delay or prevent their successful development for any of our target markets.
Developing
any technology into a marketable product is a risky, time consuming and expensive process. You should anticipate that we will
encounter setbacks, discrepancies requiring time consuming and costly redesigns and changes, and that there is the possibility
of outright failure.
We
may not meet our product development and commercialization milestones.
We
have established milestones, based upon our expectations regarding our technologies at that time, which we use to assess our progress
toward developing our products. These milestones relate to technology and design improvements as well as dates for achieving development
goals. If our products exhibit technical defects or are unable to meet cost or performance goals, our commercialization schedule
could be delayed and potential purchasers of our initial commercial products may decline to purchase such products or may opt
to pursue alternative products.
We
may also experience shortages of monitors, sensors or bases due to manufacturing difficulties. Multiple suppliers provide the
components used in our devices. Our manufacturing operations could be disrupted by fire, earthquake or other natural disaster,
a labor-related disruption, failure in supply or other logistical channels, electrical outages or other reasons. If there were
a disruption to manufacturing facilities, we would be unable to manufacture devices until we have restored and re-qualified our
manufacturing capability or developed alternative manufacturing facilities.
Generally,
we have met our milestone schedules when making technological advances in our product. We can give no assurance that our commercialization
schedule will continue to be met as we further develop the Bioflux or any of our other proposed products.
Our
business is dependent upon physicians utilizing our solution when prescribing cardiac monitoring; if we fail to continue to be
successful in convincing physicians in utilizing our solution, our revenue could fail to grow and could decrease.
The
success of our cardiac monitoring business is dependent upon physicians utilizing our solution when prescribing cardiac monitoring
to their patients. The utilization of our solution by physicians for use in the prescription of cardiac monitoring is directly
influenced by a number of factors, including:
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the
ability of the physicians with whom we work to obtain sufficient reimbursement and be paid in a timely manner for the professional
services they provide in connection with the use of our monitoring solutions;
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continuing
to establish ourselves as an arrhythmia monitoring technology company;
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our
ability to educate physicians regarding the benefits of MCT over alternative diagnostic monitoring solutions;
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our
demonstrating that our proposed products are reliable and supported by us in the field;
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supplying
and servicing sufficient quantities of products directly or through marketing alliances; and
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pricing
our devices and technology service fees in a medical device industry that is becoming increasingly price sensitive.
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If
we are unable to drive physician utilization, revenue from the provision of our arrhythmia monitoring solutions could fail to
grow or even potentially decrease.
We
are subject to extensive governmental regulations relating to the manufacturing, labeling and marketing of our products.
Our
medical technology products and operations are subject to regulation by the FDA, Health Canada and other foreign and local governmental
authorities. These agencies enforce laws and regulations that govern the development, testing, manufacturing, labeling, advertising,
marketing and distribution, and market surveillance of our medical products.
Under
the United States Federal Food, Drug, and Cosmetic Act, medical devices are classified into one of three classes — Class
I, Class II or Class III — depending on the degree of risk associated with each medical device and the extent of control
needed to ensure safety and effectiveness. Our Bioflux device is a Class II medical device and we believe our planned products
will also be Class II medical devices. Class II devices are subject to additional controls, including full applicability of the
Quality System Regulations, and requirements for 510(k) pre-market notification.
From
time to time, the FDA may disagree with the classification of a new Class II medical device and require the manufacturer of that
device to apply for approval as a Class III medical device. In the event that the FDA determines that our Class II medical products
should be classified as Class III medical devices, we could be precluded from marketing the devices for clinical use within the
United States for a period of time, the length of which depends on the specific change in the classification. Reclassification
of our Class II medical products as Class III medical devices could significantly increase our regulatory costs, including the
timing and expense associated with required clinical trials and other costs.
In
addition to regulations in the United States, we will be subject to a variety of foreign regulations governing clinical trials
and commercial sales and distribution of our products in foreign countries. Whether or not we obtain FDA approval for a product,
we must obtain approval of a product by the comparable regulatory authorities of foreign countries before we can commence clinical
trials or marketing of the product in those countries. The approval process varies from country to country, and the time may be
longer or shorter than that required for FDA approval. The requirements governing the conduct of clinical trials, product licensing,
pricing and reimbursement vary greatly from country to country.
The
policies of the FDA and foreign regulatory authorities may change and additional government regulations may be enacted which could
prevent or delay regulatory approval of our products and could also increase the cost of regulatory compliance. We cannot predict
the likelihood, nature or extent of adverse governmental regulation that might arise from future legislative or administrative
action, either in the United States or abroad.
The
FDA and non-U.S. regulatory authorities require that our products be manufactured according to rigorous standards. These regulatory
requirements may significantly increase our production costs and may even prevent us from making our products in amounts sufficient
to meet market demand. If we change our approved manufacturing process, the FDA may need to review the process before it may be
used. Failure to comply with applicable regulatory requirements discussed could subject us to enforcement actions, including warning
letters, fines, injunctions and civil penalties, recall or seizure of our products, operating restrictions, partial suspension
or total shutdown of our production, and criminal prosecution.
Federal,
state and non-U.S. regulations regarding the manufacture and sale of medical devices are subject to future changes. The complexity,
timeframes and costs associated with obtaining marketing clearances are unknown. Although we cannot predict the impact, if any,
these changes might have on our business, the impact could be material.
Following
the introduction of a product, these agencies will also periodically review our design and manufacturing processes and product
performance. The process of complying with the applicable good manufacturing practices, adverse event reporting, clinical trial
and other requirements can be costly and time consuming, and could delay or prevent the production, manufacturing or sale of our
products. In addition, if we fail to comply with applicable regulatory requirements, it could result in fines, delays or suspensions
of regulatory clearances, closure of manufacturing sites, seizures or recalls of products and damage to our reputation. Recent
changes in enforcement practice by the FDA and other agencies have resulted in increased enforcement activity, which increases
the compliance risk for the Company and other companies in our industry. In addition, governmental agencies may impose new requirements
regarding registration, labeling or prohibited materials that may require us to modify or re-register products already on the
market or otherwise impact our ability to market our products in those countries. Once clearance or approval has been obtained
for a product, there is an obligation to ensure that all applicable FDA, Health Canada and other regulatory requirements continue
to be met.
Additionally,
injuries caused by the malfunction or misuse of cardiac monitoring devices, even where such malfunction or misuse occurs with
respect to one of our competitor’s products, could cause regulatory agencies to implement more conservative regulations
on the medical cardiac monitoring industry, which could significantly increase our operating costs.
If
we are not able to both obtain and maintain adequate levels of third-party reimbursement for our products, it would have a material
adverse effect on our business.
Healthcare
providers and related facilities are generally reimbursed for their services through payment systems managed by various governmental
agencies worldwide, private insurance companies, and managed care organizations. The manner and level of reimbursement in any
given case may depend on the site of care, the procedure(s) performed, the final patient diagnosis, the device(s) utilized, available
budget, the efficacy, safety, performance and cost-effectiveness of our planned products and services, or a combination of these
or other factors, and coverage and payment levels are determined at each payer’s discretion. The coverage policies and reimbursement
levels of these third-party payers may impact the decisions of healthcare providers and facilities regarding which medical products
they purchase and the prices they are willing to pay for those products. Thus, changes in reimbursement levels or methods may
either positively or negatively impact sales of our products.
We
have no direct control over payer decision-making with respect to coverage and payment levels for our medical device products.
Additionally, we expect many payers to continue to explore cost-containment strategies (e.g., comparative and cost-effectiveness
analyses, so-called “pay-for-performance” programs implemented by various public and private payers, and expansion
of payment bundling schemes such as Accountable Care Organizations, and other such methods that shift medical cost risk to providers)
that may potentially impact coverage and/or payment levels for our current products or products we develop.
The
ability of physicians and other providers to successfully utilize our cardiac monitoring solution and successfully allow payors
to reimburse for the physicians’ technical and professional fees is critical to our business because physicians and their
patients will select arrhythmia monitoring solutions other than ours in the event that payors refuse to adequately reimburse our
technical fees and physicians’ professional fees.
Changes
in reimbursement practices of third-party payers could affect the demand for our products and the prices at which they are sold.
The
sales of our proposed products could depend, in part, on the extent to which healthcare providers and facilities or individual
users are reimbursed by government authorities, private insurers and other third-party payers for the costs of our products or
the services performed with our products. The coverage policies and reimbursement levels of third-party payers, which can vary
among public and private sources and by country, may affect which products customers’ purchase and the prices they are willing
to pay for those products in a particular jurisdiction. Reimbursement rates can also affect the acceptance rate of new technologies.
Legislative or administrative reforms to reimbursement systems in the United States or abroad, or changes in reimbursement rates
by private payers, could significantly reduce reimbursement for procedures using the Company’s products or result in denial
of reimbursement for those products, which would adversely affect customer demand or the price customers may be willing to pay
for such products.
We
may experience difficulty in obtaining reimbursement for our services from commercial payors that consider our technology to be
experimental and investigational, which would adversely affect our revenue and operating results.
Many
commercial payors refuse to enter into contracts to reimburse the fees associated with medical devices or services that such payors
determine to be “experimental and investigational.” Commercial payors typically label medical devices or services
as “experimental and investigational” until such devices or services have demonstrated product superiority evidenced
by a randomized clinical trial.
Clinical
trials have been performed on other mobile cardiac telemetry devices, proving higher diagnostic yield than traditional event loop
monitoring. Certain remaining commercial payors, however, have stated that they do not believe the data from the clinical trials
justifies the removal of the experimental designation for mobile cardiac telemetry solutions. As a result, certain commercial
payors may refuse to reimburse the technical and professional fees associated with cardiac monitoring solutions such as the one
expected to be offered by Biotricity.
If
commercial payors decide not reimburse physicians or providers for their services during the utilization of our cardiac monitoring
solutions, our revenue could fail to grow and could decrease.
Reimbursement
by Medicare is highly regulated and subject to change; our failure to comply with applicable regulations, could decrease our expected
revenue and may subject us to penalties or have an adverse impact on our business.
The
Medicare program is administered by CMS, which imposes extensive and detailed requirements on medical services providers, including,
but not limited to, rules that govern how we structure our relationships with physicians, and how and where we provide our arrhythmia
monitoring solutions. Our failure to comply with applicable Medicare rules could result in discontinuing the ability for physicians
to receive reimbursement as they will likely utilize our cardiac monitoring solution under the Medicare payment program, civil
monetary penalties, and/or criminal penalties, any of which could have a material adverse effect on our business and revenues.
Consolidation
of commercial payors could result in payors eliminating coverage of mobile cardiac monitoring solutions or reducing reimbursement
rates.
When
payors combine their operations, the combined company may elect to reimburse physicians for cardiac monitoring services at the
lowest rate paid by any of the participants in the consolidation. If one of the payors participating in the consolidation does
not reimburse for these services at all, the combined company may elect not to reimburse at any rate. Reimbursement rates tend
to be lower for larger payors. As a result, as payors consolidate, our expected average reimbursement rate may decline.
Product
defects could adversely affect the results of our operations.
The
design, manufacture and marketing of our products involve certain inherent risks. Manufacturing or design defects, unanticipated
use of our products, or inadequate disclosure of risks relating to the use of our products can lead to injury or other adverse
events. These events could lead to recalls or safety alerts relating to our products (either voluntary or required by the FDA,
Health Canada or similar governmental authorities in other countries), and could result, in certain cases, in the removal of a
product from the market. A recall could result in significant costs, as well as negative publicity and damage to our reputation
that could reduce demand for our products. Personal injuries relating to the use of our products could also result in product
liability claims being brought against us. In some circumstances, such adverse events could also cause delays in new product approvals.
Interruptions
or delays in telecommunications systems or in the data services provided to us by cellular communication providers or the loss
of our wireless or data services could impair the delivery of our cardiac monitoring services.
The
success of Biotricity’s cardiac monitoring services will be dependent upon our ability to store, retrieve, process and manage
data and to maintain and upgrade our data processing and communication capabilities. The monitoring solution relies on a third-party
wireless carrier to transmit data over its data network. All data sent by our monitors via this wireless data network or via landline
is expected to be routed directly to data centers and subsequently routed to the third-party ECG monitoring centers. We are therefore
dependent upon third party wireless carrier to provide data transmission and data hosting services to us. If we lose wireless
carrier services, we would be forced to seek alternative providers of data transmission and data hosting services, which might
not be available on commercially reasonable terms or at all.
As
we expand our commercial activities, an increased burden is expected to be placed upon our data processing systems and the equipment
upon which they rely. Interruptions of our data networks, or the data networks of our wireless carrier, for any extended length
of time, loss of stored data or other computer problems could have a material adverse effect on our business and operating results.
Frequent or persistent interruptions in our arrhythmia monitoring services could cause permanent harm to our reputation and could
cause current or potential users or prescribing physicians to believe that our systems are unreliable, leading them to switch
to our competitors. Such interruptions could result in liability, claims and litigation against us for damages or injuries resulting
from the disruption in service.
Our
systems are also expected to be vulnerable to damage or interruption from earthquakes, floods, fires, power loss, telecommunication
failures, terrorist attacks, computer viruses, break-ins, sabotage, and acts of vandalism. Despite any precautions that we may
take, the occurrence of a natural disaster or other unanticipated problems could result in lengthy interruptions in these services.
We do not carry business interruption insurance to protect against losses that may result from interruptions in service as a result
of system failures. Moreover, the communications and information technology industries are subject to rapid and significant changes,
and our ability to operate and compete is dependent on our ability to update and enhance the communication technologies used in
our systems and services.
We
could be exposed to significant liability claims if we are unable to obtain insurance at acceptable costs and adequate levels
or otherwise protect ourselves against potential product liability claims.
The
testing, manufacture, marketing and sale of medical devices entail the inherent risk of liability claims or product recalls. Product
liability insurance is expensive and, if available, may not be available on acceptable terms at all periods of time. A successful
product liability claim or product recall could inhibit or prevent the successful commercialization of our products, cause a significant
financial burden on the Company, or both, which in either case could have a material adverse effect on our business and financial
condition.
We
require additional capital to support our present business plan and our anticipated business growth, and such capital may not
be available on acceptable terms, or at all, which would adversely affect our ability to operate.
We
will require additional funds to further develop our business plan. Based on our current operating plans, we plan to use $10 million
in capital to fund our planned operations and sales efforts necessary to propel the commercialization of Bioflux into broader
markets. We may choose to raise additional capital beyond this in order to expedite and propel growth more rapidly. We can give
no assurance that we will be successful in raising any additional funds. Additionally, if we are unable to generate sufficient
planned revenues from our sales and operating activities, we may need to raise additional funds, doing so through debt and equity
offerings, in order to meet our expected future liquidity and capital requirements, including capital required for the development
completion and introduction of our other planned products and technologies. Any such financing that we undertake will likely be
dilutive to current stockholders.
We
intend to continue to make investments to support our business growth, including patent or other intellectual property asset creation.
In addition, we may also need additional funds to respond to business opportunities and challenges, including our ongoing operating
expenses, protecting our intellectual property, satisfying debt payment obligations, developing new lines of business and enhancing
our operating infrastructure. While we may need to seek additional funding for such purposes, we may not be able to obtain financing
on acceptable terms, or at all. In addition, the terms of our financings may be dilutive to, or otherwise adversely affect, holders
of our common stock. We may also seek to raise additional funds through arrangements with collaborators or other third parties.
We may not be able to negotiate any such arrangements on acceptable terms, if at all. If we are unable to obtain additional funding
on a timely basis, we may be required to curtail or terminate some or all of our business plans.
We
cannot predict our future capital needs and we may not be able to secure additional financing.
We
will need to raise additional funds in the future to fund our working capital needs and to fund further expansion of our business.
We may require additional equity or debt financings, collaborative arrangements with corporate partners or funds from other sources
for these purposes. No assurance can be given that necessary funds will be available for us to finance our development on acceptable
terms, if at all. Furthermore, such additional financings may involve substantial dilution of our stockholders or may require
that we relinquish rights to certain of our technologies or products. In addition, we may experience operational difficulties
and delays due to working capital restrictions. If adequate funds are not available from operations or additional sources of financing,
we may have to delay or scale back our growth plans.
The
results of our research and development efforts are uncertain and there can be no assurance of the continued commercial success
of our products.
We
believe that we will need to incur additional research and development expenditures to continue development of our existing proposed
products as well as research and development expenditures to develop new products and services. The products and services we are
developing and may develop in the future may not be technologically successful. In addition, the length of our product and service
development cycle may be greater than we originally expected and we may experience delays in product development. If our resulting
products and services are not technologically successful, they may not achieve market acceptance or compete effectively with our
competitors’ products and services.
If
we fail to retain certain of our key personnel and attract and retain additional qualified personnel, we might not be able to
pursue our growth strategy.
Our
future success will depend upon the continued service of Waqaas Al-Siddiq, our President and Chief Executive Officer. We entered
into an employment with Mr. Al-Siddiq on April 10, 2020 pursuant to which he will continue to serve as Chief Executive officer
for 12 months from the execution date unless his employment is terminated sooner or the employment agreement is automatically
renewed pursuant to its terms. Although we believe that our relationship with him is positive, there can be no assurance that
his services will continue to be available to us in the future. We do not carry any key man life insurance policies on any of
our executive officers.
Recent
executive and legislative actions to amend or impede the implementation of the Affordable Care Act and ongoing efforts to repeal,
replace or further modify the Affordable Care Act may adversely affect our business, financial condition and results of operations.
Recent
executive and legislative actions to amend or impede the implementation of the Affordable Care Act and ongoing efforts to repeal,
replace or further modify the Affordable Care Act may adversely affect our business, financial condition and results of operations.
Since
its adoption into law in 2010, the Affordable Care Act has been challenged before the U.S. Supreme Court, and several bills have
been and continue to be introduced in Congress to delay, defund, or repeal implementation of or amend significant provisions of
the Affordable Care Act. In addition, there continues to be ongoing litigation over the interpretation and implementation of certain
provisions of the law. The net effect of the Affordable Care Act, as currently in effect, on our business is subject to a number
of variables, including the law’s complexity, lack of complete implementing regulations and interpretive guidance, and the
sporadic implementation of the numerous programs designed to improve access to and the quality of healthcare services. Additional
variables of the Affordable Care Act impacting our business will be how states, providers, insurance companies, employers, and
other market participants respond during this period of uncertainty surrounding the future of the Affordable Care Act.
On
January 20, 2017, the President of the United States issued an executive order that, among other things, stated that it was the
intent of his administration to repeal the Affordable Care Act and, pending that repeal, instructed the executive branch of the
federal government to defer or delay the implementation of any provision or requirement of the Affordable Care Act that would
impose a fiscal burden on any state or a cost, fee, tax or penalty on any individual, family, health care provider, or health
insurer. Additionally, on October 12, 2017, the President issued another executive order requiring the Secretaries of the Departments
of Health and Human Services, Labor and the Treasury to consider proposing regulations or revising existing guidance to allow
more employers to form association health plans that would be allowed to provide coverage across state lines, increase the availability
of short-term, limited duration health insurance plans, which are generally not subject to the requirements of the Affordable
Care Act, and increase the availability and permitted use of health reimbursement arrangements. On October 13, 2017, the DOJ announced
that HHS was immediately stopping its cost sharing reduction payments to insurance companies based on the determination that those
payments had not been appropriated by Congress. Furthermore, on December 22, 2017, the President signed tax reform legislation
into law that, in addition to overhauling the federal tax system, also, effective as of January 1, 2019, repeals the penalties
associated with the individual mandate.
We
cannot predict the impact that the President’s executive order will have on the implementation and enforcement of the provisions
of the Affordable Care Act or the current or pending regulations adopted to implement the law. In addition, we cannot predict
the impact that the repeal of the penalties associated with the individual mandate and the cessation of cost sharing reduction
payments to insurers will have on the availability and cost of health insurance and the overall number of uninsureds. We also
cannot predict whether the Affordable Care Act will be repealed, replaced, or modified, and, if the Affordable Care Act is repealed,
replaced or modified, what the replacement plan or modifications would be, when the replacement plan or modifications would become
effective, or whether any of the existing provisions of the Affordable Care Act would remain in place
We
will not be profitable unless we can demonstrate that our products can be manufactured at low prices.
To
date, we have focused primarily on research and development of the first generation version of the Bioflux, as well as other technologies
we plan to introduce in our eco-system, and their proposed marketing and distribution. Consequently, we have little experience
in manufacturing these products on a commercial basis. We may manufacture our products through third-party manufacturers. We can
offer no assurance that either we or our manufacturing partners will develop efficient, automated, low-cost manufacturing capabilities
and processes to meet the quality, price, engineering, design and production standards or production volumes required to successfully
mass market our products, especially at the low-cost levels we require to absorb the cost of near free distribution of our products
pursuant to our proposed business plan. Even if we or our manufacturing partners are successful in developing such manufacturing
capability and processes, we do not know whether we or they will be timely in meeting our product commercialization schedule or
the production and delivery requirements of potential customers. A failure to develop such manufacturing processes and capabilities
could have a material adverse effect on our business and financial results.
Our
profitability in part is dependent on material and other manufacturing costs. We are unable to offer any assurance that either
we or a manufacturing partner will be able to reduce costs to a level which will allow production of a competitive product or
that any product produced using lower cost materials and manufacturing processes will not suffer from a reduction in performance,
reliability and longevity.
If
we or our suppliers fail to achieve or maintain regulatory approval of manufacturing facilities, our growth could be limited and
our business could be harmed.
We
currently assemble our devices in our California facility. In order to maintain compliance with FDA and other regulatory requirements,
our manufacturing facilities must be periodically re-evaluated and qualified under a quality system to ensure they meet production
and quality standards. Suppliers of components and products used to manufacture our devices must also comply with FDA regulatory
requirements, which often require significant resources and subject us and our suppliers to potential regulatory inspections and
stoppages. If we or our suppliers do not maintain regulatory approval for our manufacturing operations, our business could be
adversely affected.
Our
dependence on a limited number of suppliers may prevent us from delivering our devices on a timely basis.
We
currently rely on a limited number of suppliers of components for our devices. If these suppliers became unable to provide components
in the volumes needed or at an acceptable price, we would have to identify and qualify acceptable replacements from alternative
sources of supply. The process of qualifying suppliers is lengthy. Delays or interruptions in the supply of our requirements could
limit or stop our ability to provide sufficient quantities of devices on a timely basis or meet demand for our services, which
could have a material adverse effect on our business, financial condition and results of operations.
Our
operations in international markets involve inherent risks that we may not be able to control.
Our
business plan includes the marketing and sale of our proposed products in international markets. Accordingly, our results could
be materially and adversely affected by a variety of uncontrollable and changing factors relating to international business operations,
including:
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Macroeconomic
conditions adversely affecting geographies where we intend to do business;
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Foreign
currency exchange rates;
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Political
or social unrest or economic instability in a specific country or region;
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Higher
costs of doing business in foreign countries;
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Infringement
claims on foreign patents, copyrights or trademark rights;
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Difficulties
in staffing and managing operations across disparate geographic areas;
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Difficulties
associated with enforcing agreements and intellectual property rights through foreign legal systems;
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Trade
protection measures and other regulatory requirements, which affect our ability to import or export our products from or to
various countries;
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Adverse
tax consequences;
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Unexpected
changes in legal and regulatory requirements;
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Military
conflict, terrorist activities, natural disasters and medical epidemics; and
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Our
ability to recruit and retain channel partners in foreign jurisdictions.
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Risks
Related to Our Industry
The
industry in which we operate is highly competitive and subject to rapid technological change. If our competitors are better able
to develop and market products that are safer, more effective, less costly, easier to use, or are otherwise more attractive, we
may be unable to compete effectively with other companies.
The
medical technology industry is characterized by intense competition and rapid technological change, and we will face competition
on the basis of product features, clinical outcomes, price, services and other factors. Competitors may include large medical
device and other companies, some of which have significantly greater financial and marketing resources than we do, and firms that
are more specialized than we are with respect to particular markets. Our competition may respond more quickly to new or emerging
technologies, undertake more extensive marketing campaigns, have greater financial, marketing and other resources than ours or
may be more successful in attracting potential customers, employees and strategic partners.
Our
competitive position will depend on multiple, complex factors, including our ability to achieve regulatory clearance and market
acceptance for our products, develop new products, implement production and marketing plans, secure regulatory approvals for products
under development and protect our intellectual property. In some instances, competitors may also offer, or may attempt to develop,
alternative systems that may be delivered without a medical device or a medical device superior to ours. The development of new
or improved products, processes or technologies by other companies may render our products or proposed products obsolete or less
competitive. The entry into the market of manufacturers located in low-cost manufacturing locations may also create pricing pressure,
particularly in developing markets. Our future success depends, among other things, upon our ability to compete effectively against
current technology, as well as to respond effectively to technological advances or changing regulatory requirements, and upon
our ability to successfully implement our marketing strategies and execute our research and development plan. Our research and
development efforts are aimed, in part, at solving increasingly complex problems, as well as creating new technologies, and we
do not expect that all of our projects will be successful. If our research and development efforts are unsuccessful, our future
results of operations could be materially harmed.
We
face competition from other medical device companies that focus on similar markets.
We
face competition from other companies that have longer operating histories and may have greater name recognition and substantially
greater financial, technical and marketing resources than us. Many of these companies also have FDA or other applicable governmental
approval to market and sell their products, and more extensive customer bases, broader customer relationships and broader industry
alliances than us, including relationships with many of our potential customers. Increased competition from any of these sources
could result in our failure to achieve and maintain an adequate level of customers and market share to support the cost of our
operations.
Unsuccessful
clinical trials or procedures relating to products under development could have a material adverse effect on our prospects.
The
regulatory approval process for new products and new indications for existing products requires extensive clinical trials and
procedures, including early clinical experiences and regulatory studies. Unfavorable or inconsistent clinical data from current
or future clinical trials or procedures conducted by us, our competitors, or third parties, or perceptions regarding this clinical
data, could adversely affect our ability to obtain necessary approvals and the market’s view of our future prospects. Such
clinical trials and procedures are inherently uncertain and there can be no assurance that these trials or procedures will be
completed in a timely or cost-effective manner or result in a commercially viable product. Failure to successfully complete these
trials or procedures in a timely and cost-effective manner could have a material adverse effect on our prospects. Clinical trials
or procedures may experience significant setbacks even after earlier trials have shown promising results. Further, preliminary
results from clinical trials or procedures may be contradicted by subsequent clinical analysis. In addition, results from our
clinical trials or procedures may not be supported by actual long-term studies or clinical experience. If preliminary clinical
results are later contradicted, or if initial results cannot be supported by actual long-term studies or clinical experience,
our business could be adversely affected. Clinical trials or procedures may be suspended or terminated by us, the FDA or other
regulatory authorities at any time if it is believed that the trial participants face unacceptable health risks.
Intellectual
property litigation and infringement claims could cause us to incur significant expenses or prevent us from selling certain of
our products.
The
medical device industry in which we operate is characterized by extensive intellectual property litigation and, from time to time,
we might be the subject of claims by third parties of potential infringement or misappropriation. Regardless of outcome, such
claims are expensive to defend and divert the time and effort of our management and operating personnel from other business issues.
A successful claim or claims of patent or other intellectual property infringement against us could result in our payment of significant
monetary damages and/or royalty payments, or it could negatively impact our ability to sell current or future products in the
affected category and could have a material adverse effect on business, cash flows, financial condition or results of operations.
If
we are unable to protect the confidentiality of our trade secrets, our business and competitive position would be harmed.
We
plan on relying on trade secrets, including unpatented know-how, technology and other proprietary information, to maintain our
competitive position. We will seek to protect these trade secrets, in part, by entering into non-disclosure and confidentiality
agreements with parties who have access to them, such as our employees, corporate collaborators, outside scientific collaborators,
contract manufacturers, consultants, advisors and other third parties. We will seek to protect our confidential proprietary information,
in part, by entering into confidentiality and invention or intellectual property assignment agreements with our employees and
consultants. Moreover, to the extent we enter into such agreements, any of these parties may breach the agreements and disclose
our proprietary information, including our trade secrets, and we may not be able to obtain adequate remedies for such breaches.
Enforcing a claim that a party illegally disclosed or misappropriated a trade secret is difficult, expensive and time-consuming,
and the outcome is unpredictable. In addition, some courts inside and outside the United States are less willing or unwilling
to protect trade secrets. If any of our trade secrets were to be lawfully obtained or independently developed by a competitor,
we would have no right to prevent them, or those to whom they communicate it, from using that technology or information to compete
with us. If any of our trade secrets were to be disclosed to or independently developed by a competitor, our competitive position
would be harmed. In general, any loss of trade secret protection or other unpatented proprietary rights could harm our business,
results of operations and financial condition.
If
we are unable to protect our proprietary rights, or if we infringe on the proprietary rights of others, our competitiveness and
business prospects may be materially damaged.
We
have filed for one industrial design patent in Canada and in the U.S. We may continue to seek patent protection for our designs
and may seek patent protection for our proprietary technology if warranted. Seeking patent protection is a lengthy and costly
process, and there can be no assurance that patents will be issued from any pending applications, or that any claims allowed from
existing or pending patents will be sufficiently broad or strong to protect our designs or our proprietary technology. There is
also no guarantee that any patents we hold will not be challenged, invalidated or circumvented, or that the patent rights granted
will provide competitive advantages to us. Our competitors have developed and may continue to develop and obtain patents for technologies
that are similar or superior to our technologies. In addition, the laws of foreign jurisdictions in which we develop, manufacture
or sell our products may not protect our intellectual property rights to the same extent, as do the laws of Canada or the United
States.
Adverse
outcomes in current or future legal disputes regarding patent and other intellectual property rights could result in the loss
of our intellectual property rights, subject us to significant liabilities to third parties, require us to seek licenses from
third parties on terms that may not be reasonable or favorable to us, prevent us from manufacturing, importing or selling our
products, or compel us to redesign our products to avoid infringing third parties’ intellectual property. As a result, we
may be required to incur substantial costs to prosecute, enforce or defend our intellectual property rights if they are challenged.
Any of these circumstances could have a material adverse effect on our business, financial condition and resources or results
of operations.
Dependence
on our proprietary rights and failing to protect such rights or to be successful in litigation related to such rights may result
in our payment of significant monetary damages or impact offerings in our product portfolios.
Our
long-term success largely depends on our ability to market technologically competitive products. If we fail to obtain or maintain
adequate intellectual property protection, we may not be able to prevent third parties from using our proprietary technologies
or may lose access to technologies critical to our products. Also, our currently pending industrial design patent or any future
patents applications may not result in issued patents, and issued patents are subject to claims concerning priority, scope and
other issues.
Furthermore,
to the extent we do not file applications for patents domestically or internationally, we may not be able to prevent third parties
from using our proprietary technologies or may lose access to technologies critical to our products in other countries.
Enforcement
of federal and state laws regarding privacy and security of patient information may adversely affect our business, financial condition
or operations.
The
use and disclosure of certain health care information by health care providers and their business associates have come under increasing
public scrutiny. Recent federal standards under the Health Insurance Portability and Accountability Act of 1996, or HIPAA, establish
rules concerning how individually-identifiable health information may be used, disclosed and protected. Historically, state law
has governed confidentiality issues, and HIPAA preserves these laws to the extent they are more protective of a patient’s
privacy or provide the patient with more access to his or her health information. As a result of the implementation of the HIPAA
regulations, many states are considering revisions to their existing laws and regulations that may or may not be more stringent
or burdensome than the federal HIPAA provisions. We must operate our business in a manner that complies with all applicable laws,
both federal and state, and that does not jeopardize the ability of our customers to comply with all applicable laws. We believe
that our operations are consistent with these legal standards. Nevertheless, these laws and regulations present risks for health
care providers and their business associates that provide services to patients in multiple states. Because these laws and regulations
are recent, and few have been interpreted by government regulators or courts, our interpretations of these laws and regulations
may be incorrect. If a challenge to our activities is successful, it could have an adverse effect on our operations, may require
us to forego relationships with customers in certain states and may restrict the territory available to us to expand our business.
In addition, even if our interpretations of HIPAA and other federal and state laws and regulations are correct, we could be held
liable for unauthorized uses or disclosures of patient information as a result of inadequate systems and controls to protect this
information or as a result of the theft of information by unauthorized computer programmers who penetrate our network security.
Enforcement of these laws against us could have a material adverse effect on our business, financial condition and results of
operations.
We
may become subject, directly or indirectly, to federal and state health care fraud and abuse laws and regulations and if we are
unable to fully comply with such laws, the Company could face substantial penalties.
Although
not affected at this time, our operations may in the future become directly or indirectly affected by various broad state and
federal health care fraud and abuse laws, including the Federal Healthcare Programs’ Anti-Kickback Statute and the Stark
law, which among other things, prohibits a physician from referring Medicare and Medicaid patients to an entity with which the
physician has a financial relationship, subject to certain exceptions. If our future operations are found to be in violation of
these laws, we or our officers may be subject to civil or criminal penalties, including large monetary penalties, damages, fines,
imprisonment and exclusion from Medicare and Medicaid program participation. If enforcement action were to occur, our business
and results of operations could be adversely affected.
We
may be subject to federal and state false claims laws which impose substantial penalties.
Many
of the physicians and patients whom we expect to use our services will file claims for reimbursement with government programs
such as Medicare and Medicaid. As a result, we may be subject to the federal False Claims Act if we knowingly “cause”
the filing of false claims. Violations may result in substantial civil penalties, including treble damages. The federal False
Claims Act also contains “whistleblower” or “qui tam” provisions that allow private individuals to bring
actions on behalf of the government alleging that the defendant has defrauded the government. In recent years, the number of suits
brought in the medical industry by private individuals has increased dramatically. Various states have enacted laws modeled after
the federal False Claims Act, including “qui tam” provisions, and some of these laws apply to claims filed with commercial
insurers. We are unable to predict whether we could be subject to actions under the federal False Claims Act, or the impact of
such actions. However, the costs of defending claims under the False Claims Act, as well as sanctions imposed under the False
Claims Act, could adversely affect our results of operations.
Changes
in the health care industry or tort reform could reduce the number of arrhythmia monitoring solutions ordered by physicians, which
could result in a decline in the demand for our planned solutions, pricing pressure and decreased revenue.
Changes
in the health care industry directed at controlling health care costs or perceived over-utilization of arrhythmia monitoring solutions
could reduce the volume of solutions ordered by physicians. If more health care cost controls are broadly instituted throughout
the health care industry, the volume of cardiac monitoring solutions could decrease, resulting in pricing pressure and declining
demand for our planned services, which could harm our operating results. In addition, it has been suggested that some physicians
order arrhythmia monitoring solutions, even when the services may have limited clinical utility, primarily to establish a record
for defense in the event of a claim of medical malpractice against the physician. Legal changes increasing the difficulty of initiating
medical malpractice cases, known as tort reform, could reduce the amount of our services prescribed as physicians respond to reduced
risks of litigation, which could harm our operating results.
Risks
Related to Our Securities and Other Risks
There
is currently a limited liquid trading market for the Company’s Common Stock.
Our
common stock is quoted on the OTC Markets OTCQB tier under the symbol “QUES.” However, there is currently a limited
trading market in our common stock. Although there are periodic volume spikes from time to time, we cannot give an assurance that
a consistent, active trading market will develop in the short term. If an active market for our common stock develops, there is
a significant risk that our stock price may fluctuate in the future in response to any of the following factors, some of which
are beyond our control:
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Variations
in our quarterly operating results
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Announcements
that our revenue or income is below analysts’ expectations
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General
economic downturns
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Sales
of large blocks of our common stock
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Announcements
by us or our competitors of significant contracts, acquisitions, strategic partnerships, joint ventures or capital commitments.
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OTCQB market is a relatively unorganized, inter-dealer, over-the-counter market that provide significantly less liquidity than
NASDAQ. In this event, there would be a highly illiquid market for our common stock and you may be unable to dispose of your common
stock at desirable prices or at all. Moreover, there is a risk that our common stock could be delisted from the OTCQB, in which
case it might be listed on the OTC Pink, which is even more illiquid than the OTCQB. We have applied for listing of our Common
Stock on NASDAQ but there can be no assurance that our shares will be approved for listing on NASDAQ
The
lack of an active market impairs your ability to sell your shares at the time you wish to sell them or at a price that you consider
reasonable. The lack of an active market may also reduce the fair market value of your shares. An inactive market may also impair
our ability to raise capital to continue to fund operations by selling securities and may impair our ability to acquire additional
intellectual property assets by using our securities as consideration.
The
market price of our common stock may be volatile.
The
market price for our common stock may be volatile and subject to wide fluctuations in response to factors including the following:
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Our
ability to successfully bring any of our proposed or planned products to market;
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Actual
or anticipated fluctuations in our quarterly or annual operating results;
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Changes
in financial or operational estimates or projections;
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Conditions
in markets generally;
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Changes
in the economic performance or market valuations of companies similar to ours;
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Announcements
by us or our competitors of new products, acquisitions, strategic partnerships, joint ventures or capital commitments;
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Our
intellectual property position; and
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General
economic or political conditions in the United States or elsewhere.
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In
addition, the securities market has from time to time experienced significant price and volume fluctuations that are not related
to the operating performance of particular companies. These market fluctuations may also materially and adversely affect the market
price of shares of our common stock.
Our
Company may have undisclosed liabilities and any such liabilities could harm our revenues, business, prospects, financial condition
and results of operations.
Before
the Acquisition Transaction, iMedical conducted due diligence on our Company customary and appropriate for a transaction similar
to the Acquisition Transaction. However, the due diligence process may not reveal all material liabilities of our Company currently
existing or which may be asserted in the future against our Company relating to its activities before the consummation of the
Acquisition Transaction. In addition, the Exchange Agreement contains representations with respect to the absence of any liabilities.
However, there can be no assurance that our Company will not have any liabilities in connection with the closing of the Acquisition
Transaction that we are unaware of or that we will be successful in enforcing any indemnification provisions or that such indemnification
provisions will be adequate to reimburse us. Any such liabilities of our Company that survive the Acquisition Transaction could
harm our revenues, business, prospects, financial condition and results of operations.
There
may be a significant number of shares of common stock eligible for sale, which could depress the market price of such stock.
We
have 33,384,753 outstanding shares as of July 10, 2020, of which 14,916,053 are unrestricted shares of common stock,
such that a large number of shares of our common stock could be made available for sale in the public market, which could harm
the market price of the stock.
Our
largest stockholder will substantially influence our Company for the foreseeable future, including the outcome of matters requiring
shareholder approval and such control may prevent you and other stockholders from influencing significant corporate decisions
and may result in conflicts of interest that could cause the Company’s stock price to decline.
Mr.
Al-Siddiq beneficially owns approximately 23.06% of our outstanding shares of common stock and common stock underlying
the Exchangeable Shares. As a result, coupled with his board seat, he will have the ability to influence the election of our directors
and the outcome of corporate actions requiring shareholder approval, such as: (i) a merger or a sale of our Company, (ii) a sale
of all or substantially all of our assets, and (iii) amendments to our articles of incorporation and bylaws. This concentration
of voting power and control could have a significant effect in delaying, deferring or preventing an action that might otherwise
be beneficial to our other shareholders and be disadvantageous to our shareholders with interests different from those entities
and individuals. Mr. Al-Siddiq also has significant control over our business, policies and affairs as an executive officer or
director of our Company. He may also exert influence in delaying or preventing a change in control of the Company, even if such
change in control would benefit the other stockholders of the Company. In addition, the significant concentration of stock ownership
may adversely affect the market value of the Company’s common stock due to investors’ perception that conflicts of
interest may exist or arise.
Material
weaknesses may exist when the Company reports on the effectiveness of its internal control over financial reporting for purposes
of its reporting requirements.
We
are required to provide management’s report on the effectiveness of internal control over financial reporting in our Annual
Reports on Form 10-K, as required by Section 404 of Sarbanes-Oxley. Material weaknesses may exist when the Company reports on
the effectiveness of its internal control over financial reporting for purposes of its reporting requirements under the Exchange
Act or Section 404 of Sarbanes-Oxley following the completion of the Acquisition Transaction. The existence of one or more material
weaknesses would preclude a conclusion that the Company maintains effective internal control over financial reporting. Such a
conclusion would be required to be disclosed in the Company’s future Annual Reports on Form 10-K and could harm the Company’s
reputation and cause the market price of its common stock to drop.
Our
issuance of additional common stock or preferred stock may cause our common stock price to decline, which may negatively impact
your investment.
Issuances
of a substantial number of additional shares of our common or preferred stock, or the perception that such issuances could occur,
may cause prevailing market prices for our common stock to decline. In addition, our board of directors is authorized to issue
additional series of shares of preferred stock without any action on the part of our stockholders. Our board of directors also
has the power, without stockholder approval, to set the terms of any such series of shares of preferred stock that may be issued,
including voting rights, conversion rights, dividend rights, preferences over our common stock with respect to dividends or if
we liquidate, dissolve or wind up our business and other terms. If we issue cumulative preferred stock in the future that has
preference over our common stock with respect to the payment of dividends or upon our liquidation, dissolution or winding up,
or if we issue preferred stock with voting rights that dilute the voting power of our common stock, the market price of our common
stock could decrease.
Anti-takeover
provisions in the Company’s charter and bylaws may prevent or frustrate attempts by stockholders to change the board of
directors or current management and could make a third-party acquisition of the Company difficult.
The
Company’s certificate of incorporation and bylaws contain provisions that may discourage, delay or prevent a merger, acquisition
or other change in control that stockholders may consider favorable, including transactions in which stockholders might otherwise
receive a premium for their shares. For example, our Certificate of Incorporation permits the Board of Directors without stockholder
approval to issue up to 10,000,000 shares of preferred stock (20,000 of these shares have been designated as Series A Preferred,
of which 7,380 are outstanding, and one special voting preferred share is designated and outstanding) and to fix the designation,
power, preferences, and rights of the shares and preferred stock. Furthermore, the Board of Directors has the ability to increase
the size of the Board and fill newly created vacancies without stockholder approval. These provisions could limit the price that
investors might be willing to pay in the future for shares of the Company’s common stock.
Our
common stock is subject to the SEC’s penny stock rules and accordingly, broker-dealers may experience difficulty in completing
customer transactions and trading activity in our securities may be adversely affected.
The
SEC has adopted regulations, which generally define “penny stock” to be an equity security that has a market price
of less than $5.00 per share, subject to specific exemptions. The market price of our common stock is less than $5.00 per share
and therefore would be a “penny stock” according to SEC rules, unless we are listed on a national securities exchange.
Under these rules, broker-dealers who recommend such securities to persons other than institutional accredited investors must:
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Make a special written suitability determination for the purchaser;
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Receive the purchaser’s prior written agreement to the transaction;
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Provide the purchaser with risk disclosure documents which identify certain risks associated with investing in “penny stocks”
and which describe the market for these “penny stocks” as well as a purchaser’s legal remedies; and
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Obtain a signed and dated acknowledgment from the purchaser demonstrating that the purchaser has actually received the required
risk disclosure document before a transaction in a “penny stock” can be completed.
As
our common stock is subject to these rules, broker-dealers may find it difficult to effectuate customer transactions and trading
activity in our securities may be adversely affected. As a result, the market price of our securities may be depressed, and you
may find it more difficult to sell your securities.
The
market for penny stocks has experienced numerous frauds and abuses, which could adversely impact investors in our stock.
OTC
Market securities are frequent targets of fraud or market manipulation, both because of their generally low prices and because
reporting requirements are less stringent than those of the stock exchanges such as NASDAQ. Patterns of fraud and abuse include:
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Control of the market for the security by one or a few broker-dealers that are often related to the promoter or issuer;
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Manipulation of prices through prearranged matching of purchases and sales and false and misleading press releases;
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“Boiler room” practices involving high pressure sales tactics and unrealistic price projections by inexperienced sales
persons;
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Excessive and undisclosed bid-ask differentials and markups by selling broker-dealers; and
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Wholesale dumping of the same securities by promoters and broker-dealers after prices have been manipulated to a desired level,
along with the inevitable collapse of those prices with consequent investor losses.
Our
management is aware of the abuses that have occurred historically in the penny stock market.
We
have not paid dividends in the past and do not expect to pay dividends in the future, and any return on investment may be limited
to the value of our stock.
We
have never paid any cash dividends on our common stock and do not anticipate paying any cash dividends on our common stock in
the foreseeable future and any return on investment may be limited to the value of our common stock. We plan to retain any future
earning to finance growth.