China Shoe Holdings Holds Successful Media Event in Shanghai, China
04 Junio 2008 - 8:14AM
PR Newswire (US)
SHANGHAI, China, June 4 /Xinhua-PRNewswire-FirstCall/ -- On May 28,
2008, China Shoe Holdings (OTC:CHSH) (BULLETIN BOARD: CHSH) held a
media event to promote its own brands, Kanggies and CCR, to the
public in Shanghai. More than twenty reporters from various TV
stations, newspapers and trade publications, as well as
representatives from dozens of department stores and shopping malls
attended the event. Kanggies brand positions in the medium to
high-priced market segment with white-collar working women being
the main target consumers. CCR brand's focus is on
economically-priced shoes targeting the mass public, especially
consumers residing in city suburbs or less developed counties.
China Shoe will promote both brands through its self-owned retail
stores as well as other franchised outlets. Two Kanggies stores
have already been opened and ten more are expected to commence by
July of 2008. A plan to open up 30 CCR stores is under
consideration and it will move forward in mid June. Mr. Gu
Xianzhong, President and CEO of China Shoe Holdings, indicated that
this media event demonstrates how the company is rapidly executing
its retail strategy. Having conducting vigorous research during the
past six months, the management is optimistic about the PRC's
footwear retail market and the company's ability to become a major
player in it. About China Shoe Holdings, Inc. Based in Shanghai,
China, China Shoe Holdings manufactures, designs and sells private
label and its own branded footwear throughout China and in overseas
markets, principally Japan. China Shoe Holdings has its own
manufacturing facilities located in China. China Shoe Holdings has
built a diversified customer base throughout China and overseas.
Safe Harbor Statement This release may contain forward-looking
statements. These forward-looking statements are neither promises
nor guarantees, but involve risks and uncertainties that may cause
actual results to differ materially from those in the
forward-looking statements. Readers should not place undue reliance
on any such forward-looking statements that are based solely on
information known as of the date of this release. China Shoe
Holdings, Inc. disclaims any obligation to update or revise any
such statements to reflect any change in expectations or in events,
conditions or circumstances on which any such statements may be
based or that may affect the likelihood that actual results will
differ from those contained in the forward-looking statement.
DATASOURCE: China Shoe Holdings, Inc. CONTACT: Jason Ma of China
Shoe Holdings, Inc., +86-21-5958-7756, or
Copyright