Power Technology Appoints New CEO to Steer Company Down the Half Pipe
20 Julio 2011 - 8:37AM
Business Wire
Power Technology, Inc. (Pink Sheets: PWTC), announced The Board
of Directors recently appointed Kara Guire to head company
operations and shift the company’s sights for the third quarter in
an effort to increase revenue & seize a tremendous opportunity
within the multi-million dollar extreme sports market place.
Kara studied engineering and physics at Rutgers and has over 10
years of management experience as an entrepreneur running
successful businesses including Flipside USA, an online retailer of
Snakeboards (aka Pivotboards) and skate apparel as well as
SnakeBoarder.com, an online magazine for the Snakeboarding
community.
Snakeboarding, a sport started in 1989 with the invention of the
Snakeboard by college students James Fisher, Oliver Macleod-Smith,
and Simon King, who were looking to simulate and combine the
sensations of surfing, snowboarding, skiing and skateboarding, has
a colorful history and has attracted riders from all across the
world. The key advantage of the Snakeboard is that riders can
generate a forward motion, even uphill, from a standstill position
without their feet ever touching the ground. The Snakeboard's
steerability makes it easy to maneuver and fun to ride.
Within 5 years from being invented, the sport gained a
considerable amount of popularity and the First Annual World
Championship was held in Guernsey, an island off the coast of
England. The sport continued to spread globally under the name
“Snakeboard International” from 1994 through 1998 when the founders
sold their patent.
After 1998, the sport continued to increase ridership and build
their fan base worldwide while gaining events coverage on top
networks including Fox Sports Net, ESPN, and MTV Sports.
In 2001, in an effort to capitalize on the growth of the sport,
Kara formed Flipside USA and began buying boards in bulk and
whatever other boards she could get her hands on to keep up with
the growing demand, many times selling out of inventory on
pre-orders. Since 1998 the sport has retained its hard core rider
base and hosted Annual World Championships in various cities all
around the world. However it has yet to have a company step in with
a coordinated marketing effort and a thorough enough understanding
of the logistics necessary to significantly ramp up production and
grow their audience. There are only currently three manufacturers
of boards, and the industry is ripe for an aggressive campaign.
Kara Guire, CEO stated: “With the remaining patents expiring in
2011, the market will be open to new manufacturers who have been
sitting on the sidelines all these years. This sport has tremendous
potential and our goal is to extend its reach even further and
expand its offerings. We continue to retain a loyal base of riders
across the world. I am excited to launch initiatives this year
which will not only bring the sport to another level but create and
operate new brands and products, attract corporate sponsors, and
generate revenue for our shareholders”.
For more information visit www.flipsideusa.com and
www.snakeboarder.com
Safe Harbor: This release may contain forward-looking statements
within the meaning of the Private Securities Litigation Reform Act
of 1995. Statements contained in this release that are not
historical facts may be deemed to be forward-looking statements.
Investors are cautioned that forward-looking statements are
inherently uncertain. Actual performance and results may differ
materially from that projected or suggested herein due to certain
risks and uncertainties including, without limitation, ability to
obtain financing and regulatory and shareholder approvals for
anticipated actions.
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