SCOTTSDALE, Ariz., July 8, 2024
/PRNewswire/ -- Grasons, a leader in estate sale and business
liquidation franchising, has been recognized by Entrepreneur
magazine as one of the Top 100 Franchises for Diversity, Equity,
and Inclusion (DEI) in 2024.
The annual list, featured in Entrepreneur's May/June issue,
highlights franchises that demonstrate exceptional commitment to
fostering diverse, equitable, and inclusive environments within
their organizations and communities.
Grasons' selection reflects its ongoing dedication to
championing diversity in franchising. The company reports that 59%
of its franchisees come from minority backgrounds, significantly
exceeding the national average of 30.8% for minority-owned
franchises as reported by the U.S. Census Bureau.
Dave Dembinski, Vice President of
Operations at Grasons, expressed pride in the recognition. "This
acknowledgment underscores our strategic approach to building an
inclusive franchise network," Dembinski said. "At Grasons,
diversity isn't just about recruitment; it's about creating
pathways to ownership and success for all. Our commitment to
diversity enhances our brand, deepens our market insights, and
enriches our client interactions, making us a stronger competitor
and a more cohesive community."
Grasons' DEI initiatives include offering a diversity discount
for aspiring franchisees, implementing culturally aware training
programs, and developing marketing materials that resonate across
diverse communities. The company also focuses on providing tailored
support to ensure all franchisees, regardless of background, have
the resources they need to succeed.
"Our franchisee community, with its wide spectrum of
backgrounds, not only enriches our brand but also fortifies the
supportive environment we've cultivated," Dembinski added. "The
genuine camaraderie among our franchisees, regardless of their
origins, truly sets Grasons apart."
Grasons, a member of the Evive Brands portfolio, provides estate
sale and business liquidation services to families and communities
nationwide. The company offers opportunities for entrepreneurs to
steer their careers, achieve financial independence, and make a
positive societal impact.
For more information about Grasons and its franchise
opportunities, visit www.grasons.com.
Media Contact: Rhonda Grundemann,
Evive Brands, 602-739-8810, rgrundemann@evivebrands.com
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SOURCE Grasons