TIDMAGN 
 
AEGON recategorizes financial reporting of Asian operations and Corporate 
Center expenses 
 
As of the first quarter of 2012, AEGON will revise its financial reporting to 
reflect changes in its organization. 
 
Businesses in Asia, which were previously managed by AEGON Americas, will be 
included in the Asia line of business within the "New Markets" segment. This 
revision in financial reporting reflects changes in management of the 
organization, as AEGON's Asian operations are now managed from the company's 
regional head office in Hong Kong. Key figures are provided in the tables 
below. In 2011, the underlying earnings before tax generated by the Asian 
operations totaling EUR 37 million were reported under the "Americas" segment. 
 
Additionally, as of the first quarter of 2012, part of the expenses attributed 
to AEGON's Corporate Center will be charged to AEGON's operating units going 
forward. This change reflects the various services and support provided by the 
Corporate Center to operating units. It is expected that approximately EUR 70 
million will be charged to the operating units annually. 
 
AEGON CFO Jan Nooitgedagt said: "As part of the change in the management 
structure of our Asian operations and the range of services provided to our 
businesses from the Corporate Center, we have evaluated our reporting with the 
aim of providing the most relevant measurements. We believe that this new 
approach is a better reflection of how we manage our operations and the 
progress of our business." 
 
These revisions will not have any impact on consolidated total underlying 
earnings or net income reported by AEGON. The tables below reflect the 
recategorization of Asian operations only, as Corporate Center charges to 
operating units will be applied prospectively. 
 
Tables 
 
 
Forward-looking statements 
 
The statements contained in this document that are not historical facts are 
forward-looking statements as defined in the US Private Securities Litigation 
Reform Act of 1995. The following are words that identify such forward-looking 
statements: aim, believe, estimate, target, intend, may, expect, anticipate, 
predict, project, counting on, plan, continue, want, forecast, goal, should, 
would, is confident, will, and similar expressions as they relate to AEGON. 
These statements are not guarantees of future performance and involve risks, 
uncertainties and assumptions that are difficult to predict. AEGON undertakes 
no obligation to publicly update or revise any forward-looking statements. 
Readers are cautioned not to place undue reliance on these forward-looking 
statements, which merely reflect company expectations at the time of writing. 
Actual results may differ materially from expectations conveyed in 
forward-looking statements due to changes caused by various risks and 
uncertainties. Such risks and uncertainties include but are not limited to the 
following: 
 
  * Changes in general economic conditions, particularly in the United States, 
    the Netherlands and the United Kingdom; 
 
  * Changes in the performance of financial markets, including emerging 
    markets, such as with regard to: 
 
    - The frequency and severity of defaults by issuers in AEGON's fixed income 
    investment portfolios; and 
 
    - The effects of corporate bankruptcies and/or accounting restatements on the 
    financial markets and the resulting decline in the value of equity and debt 
    securities AEGON holds; 
 
    - The effects of declining creditworthiness of certain private sector 
    securities and the resulting decline in the value of sovereign exposure 
    that AEGON holds; 
 
  * Changes in the performance of AEGON's investment portfolio and decline in 
    ratings of the company's counterparties; 
 
  * Consequences of a potential (partial) break-up of the euro; 
 
  * The frequency and severity of insured loss events; 
 
  * Changes affecting mortality, morbidity, persistence and other factors that 
    may impact the profitability of AEGON's insurance products; 
 
  * Reinsurers to whom AEGON has ceded significant underwriting risks may fail 
    to meet their obligations; 
 
  * Changes affecting interest rate levels and continuing low or rapidly 
    changing interest rate levels; changes affecting currency exchange rates, 
    in particular the EUR/USD and EUR/GBP exchange rates; 
 
  * Changes in the availability of, and costs associated with, liquidity 
    sources such as bank and capital markets funding, as well as conditions in 
    the credit markets in general such as changes in borrower and counterparty 
    creditworthiness; 
 
  * Increasing levels of competition in the United States, the Netherlands, the 
    United Kingdom and emerging markets; 
 
  * Changes in laws and regulations, particularly those affecting AEGON's 
    operations, ability to hire and retain key personnel, the products the 
    company sells, and the attractiveness of certain products to its consumers; 
 
  * Regulatory changes relating to the insurance industry in the jurisdictions 
    in which AEGON operates; 
 
  * Acts of God, acts of terrorism, acts of war and pandemics; 
 
  * Changes in the policies of central banks and/or governments; 
 
  * Lowering of one or more of AEGON's debt ratings issued by recognized rating 
    organizations and the adverse impact such action may have on the company's 
    ability to raise capital and on its liquidity and financial condition; 
 
  * Lowering of one or more of insurer financial strength ratings of AEGON's 
    insurance subsidiaries and the adverse impact such action may have on the 
    premium writings, policy retention, profitability of its insurance 
    subsidiaries and liquidity; 
 
  * The effect of the European Union's Solvency II requirements and other 
    regulations in other jurisdictions affecting the capital AEGON is required 
    to maintain; 
 
  * Litigation or regulatory action that could require AEGON to pay significant 
    damages or change the way the company does business; 
 
  * As AEGON's operations support complex transactions and are highly dependent 
    on the proper functioning of information technology, a computer system 
    failure or security breach may disrupt the company's business, damage its 
    reputation and adversely affect its results of operations, financial 
    condition and cash flows; 
 
  * Customer responsiveness to both new products and distribution channels; 
 
  * Competitive, legal, regulatory, or tax changes that affect profitability, 
    the distribution cost of or demand for AEGON's products; 
 
  * Changes in accounting regulations and policies may affect AEGON's reported 
    results and shareholder's equity; 
 
  * The impact of acquisitions and divestitures, restructurings, product 
    withdrawals and other unusual items, including AEGON's ability to integrate 
    acquisitions and to obtain the anticipated results and synergies from 
    acquisitions; 
 
  * Catastrophic events, either manmade or by nature, could result in material 
    losses and significantly interrupt AEGON's business; and 
 
  * AEGON's failure to achieve anticipated levels of earnings or operational 
    efficiencies as well as other cost saving initiatives. 
 
Further details of potential risks and uncertainties affecting the company are 
described in the company's filings with NYSE Euronext Amsterdam and the US 
Securities and Exchange Commission, including the Annual Report. These 
forward-looking statements speak only as of the date of this document. Except 
as required by any applicable law or regulation, the company expressly 
disclaims any obligation or undertaking to release publicly any updates or 
revisions to any forward-looking statements contained herein to reflect any 
change in the company's expectations with regard thereto or any change in 
events, conditions or circumstances on which any such statement is based. 
 
 
 
 
About AEGON 
 
As an international life insurance, pension and asset management company based 
in 
 
The Hague, AEGON has businesses in over twenty markets in the Americas, Europe 
and Asia. AEGON companies employ over 25,000 people and have nearly 47 million 
customers across the globe. 
 
Key figures - EUR          Full year2011   Full year 2010 
 
Underlying earnings          1.5 billion      1.8 billion 
before tax 
 
New life sales               1.8 billion      2.1 billion 
 
Gross deposits                32 billion       33 billion 
 
Revenue-generating           424 billion      413 billion 
investments (end of 
period) 
 
Contact information 
 
Media relations:Greg Tucker, +31(0)70 344 8956,gcc-ir@aegon.com 
 
Investor relations:Willem van den Berg, +31 (0)70 344 8305, 877 548 9668 - toll free USA only, ir@aegon.com 
 
 
www.aegon.com 
 
APRIL12, 2012 
 
PRESS RELEASE 
 
 
 
END 
 

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